1. Shumaila Qamar
Date: November 25, 1991
Cel l No.: 0321-8959404
Email: shumai laqamar1991@gmai l.com
Residential Address: 12-C sunset lane 3 phase 2 extension D.H.A
A young goal oriented person who believes in collaborating team effort and seeking marketing
experiential job to create a vision capable of capturing the minds of the public.
PROFESSIONAL SYNOPSIS
Company: TPL Holdings
Duration: August, 2013 to September, 2014
Designation: Client Service Executive
Reporting to the National Manager of Customer Service, was responsible for
 Dealing with walk in customers on daily basis.
 Dealing corporate clients via emails and phone calls.
 Scheduling vehicles for In-house and Out-door activities.
 Resolving Customer Requests/ Complaints.
 Responding customers via emails and phone calls.
 Running new promotional campaign (Customer Migration Campaign).
CORE MAJORS
Brand Management
Advertising
Emerging Media
Experiential Marketing
ACADEMIC QUALIFICATIONS
Education:
Year 2015: MBA-(in progress) Marketing from SZABIST, Karachi. Pakistan
Year 2014: BBA- Marketing from SZABIST, Karachi. Pakistan.
Year 2010: Intermediate- Commerce from D.A. Degree College For Women Phase 8.
Year 2008: Matriculation- Science from D.A. Model High School Phase 7.
TERM REPORTS/PROJECTS
Thesis on “Sales Promotion technique and its effectiveness on demographics & product category.”
 Conducted a project based on training as TAGWARE TRAINING.
 Consumer research of paddle pop for UNILEVER Pakistan.
 Retail and consumer research on juice market for COCA COLA.
 Product development of C hunky delight Mango Puree’ for C C BPL.
 Planned an Advertising strategy for ENO.
 Retail marketing strategy of NAHEED, CHASEUP and CHENONE.
 Marketing research on SURF EXCEL MATIC performance.

2.  Public relations plan on PIANO PEN.
 Complete Marketing strategy analysis of STANDARD CHARTERED.
 Launched a complete marketing plan of MALL 360.
 Consumer behaviour pattern research on RED BULL.
 Research on working criteria of Karachi tool, dies and moulding centre
 Research on mutual fund industry in Pakistan. (UBL & JS investments products)
 Organized seminar LEAD on OPERATION MANGEMENT.
 HRM plan for Elite shipping and logistics.
PROFESSIONAL QUALIFICATIONS, TRAINING AND WORKSHOPS ATTENDED
Recognized for participation in arts council
TCF Arts Festival
In 2011 participated in “HEALTH EXTRAVAGANZA”
Abbott Laboratory
In 2011 certified for participating in team building workshop
SZABIST
In 2012 volunteer for teaching
Manzil Foundation
Assistant director of Creative team
SZABIST ENTREPRENEURIAL SOCIETY
Creative team member
SZABIST MARKETING SOCIETY
SKILLS AND INTERESTS
 Field of Interest in Public Relations, Marketing and Advertising.
 Effective Inter-personal and Communication skills, both written and oral.
 Skilled in using MS word and PowerPoint.
 Skilled in arts and crafts.
References to be furnished upon request.