Scalambrino_Pancrazio_BEBS_PB1_2022-06.pdf

PERSONAL BRAND EXPLORATION

Pancrazio Scalambrin
o

Project & Portfolio I: Week
1

Due June 6th, 2022

I am an a United States Air Force Veteran, dual
college degree recipient, life of the party spark
plug, and a living miracle. Categorized as a
Lover, I’m searching for my divine life calling and
soulmate. Over time, I have gone from such
extremes as homelessness to the King’s palace.
My heart of servant leadership has taken me
down the narrow path in order to discover my
purpose. It is a faith walk one baby step at a
time. In the future, I will have been promoted to
the status of an international political leader due
to the world vision which has been securely
encapsulated in my heart & mind to be kept
secret until the proper time.
IDENTITY
Picture of You
Goes Here

PROFESSION
Potential Job Titles
:

• Business Manage
r

• Sports Agent

• Talent Representativ
e

BRAND ARCHETYPE - LOVER -

I will take care of and protect my
client as though they are part of my
immediate Italian family. A cradle to
grave type of experience. Such as
an older brother caring for his
siblings setting them up for success.
[Publicist] for [Athlete/Hollywood Celebrity]
Picture Relevant
to Your Industry
Goes Here

[ATHLETES]
TARGET AUDIENCE
Sam Howell
Outreach Plan
:

• I would attend the NFL Draft and seek him out
.

• I would sit with him at the draft and talk future goals
.

• During the draft, I would pitch a deal to him and give
him 1 hour to respond.
PROFILE
PICTURE
[QB] at [North Carolina]
Ahmad Gardner
Outreach Plan
:

• I would
fl
y to Cincinnati and speak with the Head Coac
h

• I would ask if I could meet his Parents at their home

• After meeting personally with him, I would them within 1
week give a followup. If he is interested, I’d
fl
y him to
my of
fi
ce.
[DB] at [University of Cincinnati]
Breece Hall
Outreach Plan
:

• I would attend the fall training camp and speak with him
.

• I would attend classes with him to show him Im
interested in his academic career too
.

• I would do a biweekly email and FaceTime with him
throughout his senior year. (Encouraging him.)
[RB] at [Iowa State]

GOALS
Short Term: (Immediately After Graduation, 2023)

• To have as my personal friends 3 sports agents
.

‣ I will do this by contacting and personally
meeting with at least 10 agents per year. I will
call/email at least 5 per month to build rapport.

Mid Term: (2024
)

• To be accepted into an International Business
Master’s Degree Program at Rolling University
.

‣ I will need to apply in the spring of 2023, and
continue to volunteer to build up my package.

Long Term: (2028-2032
)

• I will win the race for of
fi
ce of the President of the
United States
.

‣ Each year, I will job shadow and learn from a
different political of
fi
cer in varying levels and
career paths. If possible, I could intern with the
current president at that time.

SKILLS ANALYSIS
Notable Skills & Current Pro
fi
ciencies:
Notable Skills REQUIRED in TRADE & Current Pro
fi
ciencies:
Microsoft Of
fi
ce Suite
SOFT
HARD
Novice / Adept / Expert
Adobe Lightroom Novice / Adept / Expert
Sales Novice / Adept / Expert
Mentoring Novice / Adept / Expert
Accounting Software
SOFT
HARD
Novice / Adept / Expert
Web Page Creation/Adobe Novice / Adept / Expert
Active Listening Novice / Adept / Expert
Negotiation Novice / Adept / Expert

I will assist an athlete/celebrity manage his/
her career by mentoring/shadowing or taking
control if needed of their life. This will allow
for him/her to
fi
nd balance within work and
their personal life. In turn, this will provide an
optimal living environment so they can focus
on becoming a legend.

[WHO?] [WHAT?] [HOW?]
PROMISE

CREDENTIALS
Work Experience
:

• 6+ award-winning years in selectively
manned sales, marketing, and advertising
position serving as a regional Air Force (AF)
Talent Acquisition Recruiter.

• 1 yr as President of the AF Sergeants Club-
decisions affected/touched 8,000 lives within
the US Air Force and the local United
Kingdom community
.

• 10+ highly successful years in supervisory/
management role of key military personnel
Education:
• Professional Selling Skills Application
Certi
fi
cation, Achieve Global
• B.S. Entertainment Business, Full Sail University ( 2023)
Awards:
• Top recruiter on team for Fiscal year(FY) 2001
@ 158% production of goal.
Picture Relevant
to Your Industry
Goes Here
• A.S. Human Resources, Community College of the Air Force

COMPETITION
BJ TAYLOR
Industry Experience
:

• Campus Recruiting Manager & Lead
Ambassador , 4mths, Full-time
Education
:

• B.S Business Administration, Integrated Business,
University of Central Florida
Leadership Experience
:

• Part of one Academic Project Tea
m

• N/A
Skills and Pro
fi
ciencies
:

• Leadership - 20 endorsements

• Time Management - 9 endorsements

• Team Motivator - 9 endorsements
Pancrazio
Overall Online Presence
:

• 500+ connection
s

• banner image customized- No?,

• professionalism of headshot- YES
?

• How detailed is the pro
fi
le?, averag
e

• published articles? - N
o

• active on other social media? N
o

• Is their LinkedIn URL customized? N
o

• Grade: Poor, Average, or Superior?, Average 70/100
HEADSHOT HEADSHOT
Industry Experience
:

manned sales, marketing, and
advertising position serving as a
regional Air Force (AF) Talent
Acquisition Recruiter.
Education
:

• B.S. Entertainment Business, Full Sail University ( 2023
)

• A.S. Human Resources, Community College of the Air
Force
:

• 10+ highly successful years in managemen
t

• 3+ years as Team Trainer/Rated Perfect/Zero mistakes
Skills and Pro
fi
ciencies
:

• Recruiting - 9 endorsements

• Team Building - 6 endorsements

• Military - 7 endorsements
:

• How many connections? - 7
2

• banner image customized? - YE
S

• professionalism of headshot? - N
o

• how detailed is the pro
fi
le?, Averag
e

o

o

• Is their LinkedIn URL customized? YE
S


COMPETITION
Sam Coleman
Noteworthy Experience
:

• N/
A

Pancrazio
HEADSHOT HEADSHOT
Industry Experience
:

• Orlando Magic NBA Team · Part-time,
2yrs - 9 months
Education
:

• B.S. Degree, Sports Marketing and Media, Full Sail
University
Skills and Pro
fi
ciencies
:

• Data Modeling - 0 endorsements

• Data Visualization- 0 endorsements

• Microsoft Power Bl - 0 endorsements
:

• How many connections? 22
5

• banner image customized? YE
S

• professionalism of headshot? YE
S

fi
le? Not Very- Borin
g

• published articles? Non
e

• active on other social media? YE
S

• is their LinkedIn URL customized? YE
S

• Grade: Poor, Average, or Superior?, Poor 50/100
Industry Experience
:

manned sales, marketing, and
advertising position serving as a
regional Air Force (AF) Talent
Acquisition Recruiter.
Education
:

• B.S. Entertainment Business, Full Sail University ( 2023
)

• A.S. Human Resources, Community College of the Air
Force
:

• 10+ highly successful years in managemen
t

• 3+ years as Team Trainer/Rated Perfect/Zero mistakes
Skills and Pro
fi
ciencies
:

• Recruiting - 9 endorsements

• Team Building - 6 endorsements

• Military - 7 endorsements
:

• How many connections? - 7
2

• banner image customized? - YE
S

• professionalism of headshot? - N
o

fi
le?, Averag
e

o

o

• Is their LinkedIn URL customized? YE
S


BRAND POSITION
For [Athletes/Movie Stars] who [require a 24/7 365
Agent/Publicist], I provide [A UNIQUE MILITARY
ORGANIZATIONAL LIFESTYLE OF COMMITMENT
TO SUCCESS. ] because [JUST AS I SERVED MY
COUNTRY WITH UNBRIDLED ALLEGIANCE, I
WILL PROVIDE MY CLIENT WITH THE SAME
LEVEL OF DEDICATED SACRIFICE.]
“GODSON”

NETWORKING &
MARKETING
Industry Events & Organization
s

• U.S. Army All American Combine

‣ Jan 2023 | SAN ANTONIO,T
X

• Elite 11 Regional QB Cam
p

June 2022 | LOS ANGELES, C
A

• GOLDEN GLOBE AWARD
S

Jan 9th 2023 | HOLLYWOOD, CA
Digital Marketing
• Primary Content: I will create a showcase of my talent and
how I interact with them. I will display the LOVER attitude
which will show 100% dedication by being involved with their
families and careers
.

• Primary Tools: I will use LinkedIn and Instagram. They will be
updated monthly.

• Website: I will bring awareness to potential clients. To
showcase my talent and testimonials.
Picture of You
Goes Here

PROFESSIONAL DEVELOPMENT
Mentor
• As for my mentor, currently, I believe the best
fi
t for me
would be an ESPN sports broadcaster. I want someone
knowledgeable in multiple sports and someone who
knows how to identify talent. I would also look for a
Wall-street tycoon/investors to show me investment
strategies. They only need 5 years of experience and I
will be happy. Ideally, I would pick someone of the
verge of retirement.
Formal Education
• Masters in International Business Sports Track, Rollings
University, Jan 2024
Technical Skills
• Quicken Software Financial Training Class, June 2023
• Adobe Creative Cloud Training Course, July 202
3

• Social Media Marketing Class, July 2023
Soft Skills
• Volunteer to do Speaking Engagements- University of
Florida, Spring 2024
• Volunteer to work Football Camps for University of
Central Florida, Fall 2024
• Internship for local Orlando/Miami Accountants, Spring-
Summer of 2023

PANCRAZIO
You know [you need to make the move and hire
someone to handle your affairs, right]? Well, what I
do is [handle your life so you can handle your sport on
your chosen playground]. In fact, [you know how Floyd
MayWeather got so big, it was because he had someone just like me standing
behind him 24/7 coaching/leading/guiding]. Now, you want to be famous like
Floyd”Money”MayWeather don’t you? Wouldn’t you love an agent with dedication
and loyalty like that? Well, when should I see you at my of
fi
ce today? Does 2pm
or 3pm work better for you? I’m ordering out- do you want seafood or steak? Don’t
forget your highlight reel.. Let’s make a DEAL!
“

REFERENCES
13-1011.00 - Agents and Business Managers of Artists,
Performers, and Athletes. (n.d.). O-Net Online. Retrieved
June 6, 2022, from https://www.onetonline.org/link/
summary/13-1011.00

| LinkedIn. (n.d.). Https://Www.Linkedin.Com/in/
Samallyncoleman/. Retrieved June 6, 2022, from https://
www.linkedin.com/

LinkedIn. (n.d.). Https://Www.Linkedin.Com/in/Bj-
Taylor-40383b123/. Retrieved June 6, 2022, from http://
www.linkedIn.com

LinkedIn. (n.d.-b). Https://Www.Linkedin.Com/in/
Pancrazioscalambrino/. Retrieved June 6, 2022, from
https://www.linkedin.com/

Sallee, B. (2022, April 25). 2022 NFL Draft: Top 32 prospects
overall based on their college football careers.
CBSSports.Com. Retrieved June 6, 2022, from https://
www.cbssports.com/college-football/news/2022-nfl-draft-
top-32-prospects-overall-based-on-their-college-football-
careers/

Scalambrino_Pancrazio_BEBS_PB1_2022-06.pdf

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