TCS is an Indian multinational IT services company headquartered in Mumbai. It provides a wide range of IT services including consulting, technology, outsourcing, and business solutions. Founded in 1968, TCS pioneered the IT industry in India and is now one of the largest IT companies worldwide with over 371,000 employees serving clients in 46 countries. The document outlines TCS's leadership team, history, core values, acquisitions, services, clients, SWOT analysis, and recommendations to strengthen its consulting brand through customer forums, mergers and acquisitions, and non-linear business models.

1. Presented By
Nihal Mulla
Rajendra Jotawar

2. Contents
 TCS Corporate Offices
 TCS Leadership Team
 TCS Introduction
 TCS History and Facts
 TCS 5 Core Values
 TCS till 2016
 Acquisitions
 TCS services
 Serving Areas
 TCS SWOT analysis
 Advice and Conclusion
 Information Sources

3. TATA CONSULTANCY SERVICES
TCS Corporate Office - Siruseri, Chennai

4. TCS ‘A’ block Shalimar Corporate Park, Lucknow

5. TCS Leadership Team
N Chandrasekaran
(Chief Executive
Officer and
Managing Director)
Rajesh Gopinathan
(Chief Financial Officer
and Vice President)
Ajoyendra Mukherjee
(EVP and Head, Global
Human Resources)
Aarthi Subramanian
(Global Head of
Delivery Excellence
Group, Executive
Director)

6. Tata Consultancy Services Introduction
Tata Consultancy Services Limited (TCS) is an Indian multinational Information Technology
(IT) Services, Consulting and business solutions company HQ Mumbai.
TCS is a provider of information technology (lT)services. It provides a wide range of services including
business consulting, information technology, business process outsourcing(BPO), infrastructure, and
engineering.
It is a subsidiary of the TATA GROUPand operates in 46 countries.
TCS is one of the largest Indian companies by market capitalization ($80 billion)
TCS is now placed among the ‘Big 4’ most valuable IT services brands worldwide

7. History and facts
TCS started its operations in 1968, and pioneered the IT services industry out of India.
In 1975, TCS conducted 1st Campus Interview at IISC Bangalore
In 1980, TCS established India's first dedicated software research and development center,
“Tata Research Development and Design Centre (TRDDC)” in Pune
In 1981, it established India's first client-dedicated offshore development center, set up for clients Tandem
On 25 August 2004, TCS became a Publically Listed Company

8. History and facts continued…
On 2006 Designed and Implemented ERP system for Indian Railways (Catering
and tourism Corporation)
In the 2011-12 fiscal year, TCS achieved annual revenues of over US$10 billion for the first time.
TCS entered the small and medium enterprises market for the first time in 2011, with cloud-based offerings.
May 2013, TCS was awarded a six-year contract worth over INR 1100 crores to provide services to the Indian Department
Posts.
July 2014, TCS became the first Indian company to cross the Rs 5 lakh crore mark in market capitalization.

9. TCS 5 Core Values
 INTEGRITY : A soundness of Moral Character that infuses all aspects of
our business
 RESPECT : Holding in high esteem the worth of our clients and treating
all we encounter as we wish to be treated
 EXCELLENCE : Delivering a quality and Consistency of services that
exceeds expectations
 CRITICAL THINKING : Actively and skillfully conceptualizing, applying
analyzing and synthesizing information on our customers behalf
 COMMUNICATION: Imparting and exchanging information both
internally and externally to offer our clients exceptional informational
technology services

10. Acquisitions
2001 October
CMC Limited
2004 January
Airline Financial Support Services India (AFSI)
2004 March
Aviation Software Development Consultancy India (ASDC)
2004 May
Phoenix Global Solutions
2005 May
Swedish Indian IT Resources AB (SITAR)
2005 October
Pearl Group

11. Acquisitions Cont.…
2005 October
Financial Network Services (FNS)
2005 November
Comicrom
2006 February
Tata Infotech
2006 November
TCS Management
2006 November
TKS-Teknosoft
2008 December
Citigroup Global Services Limited

12. Acquisitions Cont.…
2010 September
Supervalu Services India
2012 August
Computational Research Laboratories
2013 April
Alti SA : IT Services

13. TCS till 2016
3,71,519total number of
Employees ( by Oct 2016).
1500+ active and
varied clients which
includes overseas.
Deep Operations :
• TCS is present in 46 countries and has
230 offices throughout.
• There are 147 delivery centers as well in
21 countries for the IT giant.
• TCS has 61 subsidiaries companies
present in different locations
$80 billion market
capitalization.
The value of TCS is $15.5
in terms of revenue and
billion in terms of assets.

14. TCS
IT SERVICES
 Application development, Maintenance
reengineering, Application Testing
 Packaged Software
 Implementation and System Integration
Engineering and Industrial Services
 Product and Process Engineering
 Plant Automations
 Embedded Systems
Asset Based Solution
IT products
Product Based Services
Enterprise Asset based Management

15. TCS
GLOBAL CONSULTING
 IT CONSULTING
 Business Consulting
 Quality Consulting
Business Process Outsourcing
 Inbound Call center, back office support
 Engineering Service
 Database Service
IT Infrastructure
IT outsourcing, Network Consulting and
Integration
Hardware Support and Installation
IT infrastructure management

16. Serving Areas

17. Competitors
19648.4
15329.6
8099.1
7546
4733
3220
928
TCS INFOSYS WIPRO COGNIZANT HCL TECH MAHINDRA ORACLE
NETPROFIT(CR)
IT COMPANIES
IT COMPANY STATUS Q2 FY2017

18. TCS SWOT Analysis
STRENGTH
• Overall Scale and Global Delivery
• Range of Pricing Models
• Customer retention.
• Focus on new industry-specific opportunities.
• Best in class Analytics Services and Strategy
• Ability to impact customers' revenue-
generating processes.
Weakness
• Lack of Consulting brand.
• Lack of focus on customer care services on
vertical processes.
• Less focus and fewer resources on HR
consulting and transformation.
• Revenue from Developed Markets (US)
• Weak strategies for subsidiaries’
management.
Opportunities
• Focus on automation in emerging digital
marketing.
• Many industries competencies are not yet
mature and still in the developing phase.
• Focus on Eastern Countries.
Threat
1.Attrition and Employee loyalty
2.Threat of maintaining position of No1
Focusing on Organic Growth
3.Increasing Employee Cost
4.Rupee Depreciation and Appreciation

19. Advice and Conclusion
Non Linear Business Model : Strategies to ensure growth without increasing headcounts.
Organize customer forums/focus groups. TCS needs to organize and conduct key
industry-specific focus customer group discussions that enable the exchange of ideas and best
practices. Additionally, this will give TCS the opportunity to share its "transformation" services
capabilities.
Invest in building a stronger brand and consulting image. TCS should
judiciously invest in creating a "transformative" services image and focus on creating
Focus on mergers and acquisitions. TCS needs to make a few Specialized Strategies
for different acquisitions and utilize subsidiaries for strong Consulting Brand.

20. Information Sources
Wikipedia
TCS.COM
LinkedIn
IDC