The document provides guidance on how to open a business presentation effectively. It recommends greeting and welcoming the audience, introducing yourself and your relevant background, clearly stating the purpose and topic that will be covered, and explaining how the topic is relevant to the audience. An example opening incorporates these elements, with the presenter greeting the audience, introducing herself by name and role, stating that the presentation will look at the mobile phone industry boom, and explaining that the audience will understand factors influencing mobile phone business popularity.
4. A business presentation uses public
speaking and visual materials to
communicate important
information to a group of
professionals, such as co-workers,
supervisors, managers and
investors.
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7. Delivering Good
Presentation
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How to deliver a good presentation? The one thing
that all good presenters have in common is
enthusiasm. Enthusiasm is contagious. It affects the
audience, and all good speakers always make what
they say really matter. What matters to them will
matter to the audience. So, an enthusiastic
presentation will infect the audience’s enthusiasm;
thus, it makes a good presentation.
8. How to be a good
presenter
Be prepared
Make sure everything is perfect
before you speak: materials, room,
seating, visibility, and equipment.
Build your confidence by
mastering all the materials and
memorizing all the important
points
Do not ignore your audience. A
good presentation is like a
conversation
Connect with your audience by
addressing their priority needs, their
goals, and their concerns. Speak for
them, not yourself.
Believe in yourself
INTERACT WITH
YOUR AUDIENCE KNOW YOUR AUDIENCE.
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10. • Good morning/afternoon/evening, thank you all for coming.
• Good morning/afternoon/evening, ladies and gentlemen.
• Hello/Hi everyone.
• Ok, let’s get started.
• Thanks for coming, perhaps we should begin.
• First of all, let me thank you for coming here today.
• It’s a pleasure to welcome you today.
• I’m happy/delighted that so many of you could make it today.
It’s good to see you all here.
• I suggest we begin now.
Greeting and Welcoming the
Audience
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11. • Let me introduce myself, I’m John Watson from…
• For those of you who don’t know me, my name is…
• Let me just start by introducing myself. My name is…
• I’m a student of…
• I’m responsible for…
• I’m a manager/director of…
• I’m in charge of…
• As you probably know, I’m the new manager.
• I’m head of accounting department here at Martell.
• I’m here in my function as the Head of Sales Marketing.
Introducing Yourself
(Mention your name, education background/place of work, recent
position, and responsibility.)
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12. • This morning, I’m going to talk about…
• In this special occasion, I’d like to discuss/present about…
• I’d like to report on….
• This morning I’d like to discuss/report on/present…
• What I want to do this morning is…
• The topic of today’s presentation is…
• In my talk, I’ll tell you about…
• The subject of my presentation is…
• As you can see on the screen, our topic today is…
• Today’s topic is…
• What I’d like to present to you today is…
• Today’s topic is…
Stating the Purpose
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13. • My presentation is particularly relevant to those of you who…
• The presentation/topic is very important for you because…
• By the end of this presentation, you will find out about…
• By the end of this session, you’ll know how to follow our new
sales project.
Explaining the Relevance of The
Topic
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14. EXAMPLE
Good evening ladies and gentlemen.
It’s a pleasure to welcome you today. I
am Jane Baker, the head of Research
and Development Program at Belin
Institute. What I’d like to present to
you today is a look at the recent boom
in mobile phone companies. By the
end of this presentation, you will be
familiar with some factors that
influence the popularity of mobile
phone business.
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Greeting and welcoming
the audience
Introducing yourself
Stating the purpose
Explaining the Relevance of
The Topic