XXL Magazine is known for its consistent red and white logo that is only changed to suit cover designs. The logo provides an attractive and professional look while the magazine's name has little meaning related to hip-hop music but targets that genre. The title "Vibe" likely comes from the definition of emotional atmosphere from music and is shortened from "vibrations" with sound connotations, mainly used by R&B and hip-hop listeners who are the target audience. Complex magazine covers hip-hop, fashion, and other topics, with a large bold text logo on each cover that varies in color to suit the image and provide a professional look.