2. WHAT IS
COMMUNICATION?
• the process by which ideas,
thoughts, feelings, emotions,
and information are
conveyed through symbols,
signs, or behavior.
5. Remember!
• derived from the latin word
"Communis"
(impart, transmit or convey)
• transfer of thoughts, messages,
ideas, feelings, emotions and
knowledge
6. Remember!
• it involves encoding
transmission and decoding.
• sent through an appropriate
channel or medium