Tesla Motors produces electric vehicles and solar panels. It was founded by Martin Eberhard and Marc Tarpenning. In Q3 2016, Tesla reported increasing revenue and production of its new Model 3 and Model S P100D. While producing its first quarterly profit, Tesla faces competition from electric vehicles by BMW, Chevy, and Nissan but predicts continued growth through 2017 with new autonomous driving features and increasing Supercharger infrastructure.

1. Tesla Motors
Joshua Allemon

2. Product line: Cars….

3. And solar panels/storage!

4. History
Martin Eberhard Marc Tarpenning

5. More History

6. Crossing the chasm…
Innovators Early Adopters
Early Majority

7. Financials (Quarterly)
9/30/2016 6/30/2016 3/31/2016 12/31/2015
Total Revenue
(thousands)
2,298,436 1,270,017 1,147,048 1,214,380
Operating Income
or Loss (thousands)
85,622 -238,040 -248,224 -260,333
Net Income 21,878 -293,188 -282,167 -320,397
• Increasing revenue:
• Model 3 preorder ( >400,000 @ $1,000)
• Increasing production p100d ($134,500)
Q3 ZEV CREDIT SALES OF $138.5 million

8. Financials (Annually)
2015 2014 2013
Revenue 4,046,025 3,198,356 2,013,496
Net Income -888,663 -294,040 -74,014
finance.yahoo.com

9. Business Model
• Direct Sales
• Word of mouth
• Full freight pricing

10. What’s HOT: AUTOMATED DRIVING
• Semi-autonomous autopilot
• Autopark, Autosteer, Autopilot
• 2017: FULLY AUTONOMOUS

11. Secret Sauce…

12. More sauce (super secret)

13. Competition
Make Model Hybrid? All-Electric Range Base price
Tesla Model S No 208-315 miles $66,000 ($134,500
p100d)
Tesla Model X No 200-289 miles $74,000
BMW I3 Yes 80-114 miles $42,400
Chevy Volt Yes 53 miles $33,220
Chevy Bolt (2017) No 238 miles $36,620
Nissan Leaf No 107 miles $30,680

14. Prediction

15. References
http://insideevs.com/tesla-reports-larger-than-expected-profit-for-q3-
2016-earnings/
https://finance.yahoo.com/quote/TSLA/financials?p=TSLA
http://www.slate.com/articles/business/the_juice/2016/04/tesla_s_re
al_innovation_is_its_business_practices_not_its_electric_cars.html
http://www.referralcandy.com/blog/tesla/
https://www.tesla.com/supercharger
https://en.wikipedia.org/wiki/Elon_Musk

16. References con’t
• http://www.chevrolet.com/bolt-ev-electric-vehicle.html
• http://www.nissanusa.com/electric-cars/leaf/colors-photos/
• https://electrek.co/2016/08/05/tesla-model-3-reservations-400000-
cash-flow-customer-deposits/
• https://www.tesla.com/autopilot
• http://insideevs.com/tesla-reports-larger-than-expected-profit-for-
q3-2016-earnings/