More Related Content Similar to TARGET deck (20) More from Joel Martin (20) 2. BEST-IN-CLASS, HIGHLY SECURE, CUSTOMIZABLE, CONNECTED,
SMARTPHONE RECHARGING AND MARKETING PLATFORM
COMPANY OVERVIEW
WHAT WE DO
We support partner business models by helping to satisfy, engage, retain and
measure customers. We enable brands to leverage intimate smartphone
recharging interactions, to engage with and receive valuable feedback and
data from guests, and to display branded content and messaging
WHO WE ARE
Brightbox® is a B2B kiosk technology solutions company that provides
highly secure smartphone recharging products, coupled to a powerful, digital
and interactive engagement marketing platform with audience measurement
BRIGHTBOX INC. © 2017
3. THE SOLUTION
“THIS IS AWESOME, SO MUCH BETTER THAN
THE ALTERNATIVES...YOU SECURED MY DAY!”
- JACK JOHNSON, STATUE OF LIBERTY, NYC CUSTOMER
REWARD YOUR CUSTOMERS
Add a critical modern amenity to your venue
that will increase customer satisfaction,
dwell time, loyalty, basket size and revenue.
PROMOTE YOUR BRAND
Leverage our content delivery and data collection
platform to promote your brand, acquire lead
data, and engage with your shoppers.
BRIGHTBOX INC. © 2017
A CRITICAL & INTIMATE
NEW-AGE AMENITY
4. In a survey of over 2,000 shoppers, 95% said that
access to a secure cell phone recharging amenity
enhanced their Customer Experience.
SECURE RECHARGING ENHANCES EXPERIENCE
BRIGHTBOX INC. © 2017
“Installation of the Brightbox units
was easy! The units work flawlessly
and provide our shoppers with an
important amenity. We have loved
these secure, classy charging units at
Memorial City Mall” – Elizabeth
Ricarte, Assistant GM
5. BRIGHTBOX INC. © 2017
Brightbox is a critical amenity helping retailers
to increase brand loyalty and has a direct
impact on the retail sales rates.
Brightbox helps users to continue to “connect the dots” along their
purchase journeys. Our recharging and interactive kiosk is a
keystone to linking real-world engagement with digital marketing, in
promoting omni-channel retailing, and in making customers’ digital
ecosystem experience more complete, satisfying and memorable.
For brick retailers, their most
critical asset remains the
physical store base: retailers
must provide and combine the
best physical offerings and
digital experiences in new ways
in order to create a seamless
omni-channel shopping
experience.
HOW IT WORKS
6. THE BRIGHTBOX PLATFORM SOLUTION
IS INNOVATIVE AND UNIQUE.
THE BRIGHTBOX
HELLO SECURITY MADE SIMPLE.
SMARTPHONE THEFTS
DOUBLED IN 2014
- CONSUMER REPORTS, 2015
Consumers demand accessibility, security and convenience.
Venues and Brands want reliable elegance, and content delivery.
Brightbox provides:
- Universality: 4 types of charging cables; works with 99% of smartphones
- Security: 6 chambers with safe fast charging up to 2.7 amps
- Adaptability: complimentary or paid amenity
- Accessibility: pin code, bank cards, mag stripe key cards or RFID
- Privacy: PCI compliant, encrypted card reader, no data connection
- Certification: UL, CE, FCC and RoHS compliant
- Service & Support: 24/7 phone and remote support
- Remote Management: real-time visibility into units; reporting on
usage, device type and impressions; content & survey delivery
BRIGHTBOX INC. © 2017
THE BRIGHTBOX
7. BRIGHTBOX INC. © 2017
WHY PROVIDE THIS CONSUMER SERVICE
VENUE VALUE PROPOSTIONS
• Attract: drive new foot traffic
• Empower: delight and satisfy with valued amenity
• Engage: connect directly, message immediately
• Impress: deliver brand impressions
• Inform: advertise product offers
• Convert: drive in-venue purchases and larger basket sizes
• Capture: capture (opt in or not) data and lead information
• Measure: use camera to measure audience
• Retain: increase in-venue dwell time
• Reward: encourage repeat visits and loyalty sign-ups
• Enlist: conduct enter-to-win contests and charity drives
• Link: connect physical to digital marketing campaigns
• Reconfigure: drive app downloads to grow ecommerce channel
• Reconnect: follow up with email or SMS messages
By providing a complimentary amenity, venues and brands drive
immediate revenue, engage and learn about customers, enhance
brand loyalty, and drive ongoing revenue
8. BRIGHTBOX INC. © 2017
The use of our platform plays an intrinsic role
in how users interact with brands using their
mobile devices at events and venues.
THE MOBILE INFLUENCE
1. Solves the “Power Gap” providing both physical and data
security, minimizing liability for sponsors, and enabling an "always on"
mobile user experience
2. Influences purchase decisions with magnified brand exposure
and increased impressions via memorable interactions
3. Attracts consumers to retail locations, and provides consumer
engagement via its digital signage and interactive kiosk features
4. Increases dwell time, satisfaction and repeat visits helping
to manage the flow of guests via strategic kiosk placement
5. Increases ROI, and unlike other passive recharging
solutions, provides usage and data reporting and customer acquisition
features, so that you can track users and create ROI via coupons, emails,
and SMS.
HOW BRIGHTBOX CAN DISTINGUISH YOUR BRAND:
9. BRIGHTBOX INC. © 2017
REQUIREMENTS
- Standard 110V electrical socket
- Internet or wireless connectivity
INSTALLATION & MAINTENANCE
- We ship, install, operate and maintain units with
on-site service as needed
CHOICE OF SECURE CHAMBER KEYS
- On screen “pin code”
- Credit and debit cards
- Brightbox custom mag stripe cards
- RFID (requires additional hardware)
- Student ID cards (with mag stripe)
COLORS
- Black or White
- Custom colors optional with purchase
GRAPHIC PANELS
- Optional with wall-mounted or tabletop units
- Required for free standing units
WALL MOUNTED FREE STANDING
KIOSK SPECSTHE DETAILS
Please note, base plate for
stand measures 20” by 30”
10. WEALTH OF KEY CHOICES
BRIGHTBOX INC. © 2015
VERSATILE SECURE
CHAMBER KEYS
BRIGHTBOX INC. © 2017
Brightbox can be offered to work with:
On-Screen Pin Code
Credit & Debit Cards
Branded Key Cards
Existing Loyalty or ID Cards
RFID Cards, Bands and Badges
11. PIN CODE CHAMBER KEY ON-SCREEN PIN CODE
BRIGHTBOX INC. © 2017
The Brightbox On-Screen Pin Code (SMS Capture):
- Universal: Developed as secure alternative to bank cards and other asset-based keys
- Highly Secure: Each user creates 2 secure pin codes (one masked) for chamber access
- Reliable: We require unique pin codes to prevent duplication, while capturing remote verifiable
data points (like SMS number), for complete reliability
GRAPHICS ARE FOR SIMULATION ONLY WITH ALL RIGHTS
RESERVED BY THEIR RESPECTIVE OWNERS
12. BRANDING CHOICES
WALL MOUNTFLOOR STANDS
Call to action: stand out in a crowd
with large branded panels, with
choice of integrated stand housing.
Unit can be configured with
a branded panel for greater
visibility & brand presence.
K3 STAND
Mobile stand with wheels.
Great for large venues with
multiple setup locations.
GRAPHICS ARE FOR SIMULATION ONLY WITH ALL RIGHTS RESERVED BY THEIR RESPECTIVE OWNERS
BRIGHTBOX INC. © 2017
STRONG BRAND MESSAGING
& VERSATILE DEPLOYMENT
13. BRIGHTBOX INC. © 2017
BRAND ENGAGEMENT
TARGET & ENGAGE CUSTOMERS
STATIC ADS DIGITAL ADS
Leverage multi-channel online and print
marketing campaigns along with local &
national promotions to reach your target
market. Display up to 5 ads and 2 videos
(up to 30 seconds long).
Before or after service, play HD & SD
digital video ads to promote your
message & engage with customers.
Limited to 30 second clips to help
promote, connect with and acquire new
customers.
SURVEY & ACQUISITION
Ask users to opt in to provide email
address or mobile number for newsletter
or promotional enrollments. Gain insights
into customers by asking survey
questions. Activate brand enrollment
cards for exclusive interactions.
PROMOTE. CONNECT. ACQUIRE. MEASURE.
14. ACQUIRE CONSUMER FEEDBACK
ASK QUESTIONS AND ACQUIRE DATA (EMAIL ADDRESS, ZIP CODE AND SURVEY RESULTS) TO
ENGAGE NEW CONSUMERS
We can enable product offers, polling/surveys and on-screen acquisition of consumer data,
like email, SMS and zipcode. Examples below show possibilities to drive Email Acquisition
or Additional REDcard Applications.
BRIGHTBOX INC. © 2017
SURVEYS
15. BRIGHTBOX INC. © 2017
AUTOMATED SMS RELAYSMS ACQUISITION
OR COLLECT SMS ADDRESSES THEN SEND AUTOMATED MESSAGES TO DRIVE ENGAGEMENT
Messages such as links to App downloads, coupons, websites, etc.
Thanks for recharging
with Target today!
Please visit
www.bityl.trgt.com to
download our App
today!
16. DYNAMIC PLATFORM FOR CONTENT
MANAGEMENT AND REPORTING
PLATFORM PORTALS
DIGITAL MEDIA MANAGEMENT
Upload branded slide shows and
video clips via an online control portal
Experience access to detailed reporting, analytics and content control.
- Manage onscreen advertising content
- Track usage and impressions
- Know how long and where your brand impressions are occurring
BRIGHTBOX INC. © 2017
AUDIENCE DATA & ANALYTICS
Track information about peak
usage and user engagement,
and deploy BrightEyeQTM
Audience Measurement
18. BRIGHTBOX INC. © 2017
DATA & INSIGHTZIP CODE HEAT MAP ANALYSIS
Gain valuable insight about the potential customers you’re interacting with.
23. SOME OF OUR GREAT CUSTOMERSPARTNERS
BRIGHTBOX INC. © 2017
