Protect your reputation, profits and ensure customer loyalty. Design digital customer experiences that engage your customers anytime, anywhere. Creating a unified and personalized customer experience across channels is pivotal to any modern business strategy. Given the proliferation of digital channels, companies need to strategize how best to use digital channels that reconcile business and brand objectives with customer needs. Develop an action plan to make customer-centricity in this digital age a core element of your company’s daily operations. Collect best practices to track your customers’ experiences and optimize the performance of your digital projects. Source the right tools and develop key processes to prioritize your digital investments and identify areas for improvement that will maximize your ROI. Benchmark your company against internationally recognized digital customer experience programs and interact with cross-industry leaders in interactive Q&A sessions. Digital has the power to innovate and it is here to stay; you do not want to be behind the curve. Your next step — this conference! Implement 10 key digital customer experience best practices / solutions / strategies: 1. Incorporate customer – centricity to align your operational processes 2. Improve your digital CX performance with actionable data analytics 3. Manage social conversations effectively 4. Create digital experiences to secure customers over your fastest growing channels 5. Increase engagement and deliver value through mobile 6. Leverage digital innovations to drive customer experience 7. Align business objectives with customer needs 8. Deliver consistent omni-channel experiences 9. Benchmark your success to uncover new opportunities 10. Capitalize on digital channels to increase conversion

1. DIGITAL
CUSTOMEREXPERIENCES T R A T E G I E S S U M M I T
Hear from
these leaders
www.digitalcustomerexp.com
WednesdaySeptember 24th &
ThursdaySeptember 25th, 2014
New York Hilton Midtown
Ali Hussain,
SVP, Digital Customer Experience,
Citibank, N.A.
Jim Ferron,
Customer Experience Architect
and Strategist,
Nintendo of America
Lesley Mottla,
VP Member Experience,
Zipcar
Vincent Boon,
Chief Community Officer,
Standing on Giants / Telefónica
Kevin Thompson,
VP, Customer Experience,
Barneys New York
Digital Transformations
Engage Through Mobile & Social
Data Analytics
Improve Conversion
Omni-Channel Experiences
Secure Loyalty & Retention
Personalize Experiences
Maximize ROI
d
Gold Sponsors Silver Sponsor Partners

2. first major event
where cx meets digital
with Mobile, Web, Social, Personalization,
Content, Design, and more!
Your new imperative
is here: harness the
power of digital with
customer experience
Make sense of the digital
opportunities and challenges for next-
generation CX. Take away solutions
unavailable elsewhere on mobile,
web, social, personalization,
content, design, and more.
Source insights to set your strategy,
prioritize your resources and execute
for maximum results.
Hear from award-winning, innovative
top brands. Drive customer retention
and conversions with fresh innovation,
creativity and insights. Successfully
exploit the power of digital CX.
Now is the time for you – as a CX
professional or marketer – to leverage
digital tools and channels to further
build a connection and relationship
with your customers.
Your next step to gain a competitive
advantage and set your action plans –
this conference!
Meet and network with established
and emerging digital CX professionals.
REGISTER TODAY AND SAVE!
Don’t Miss This Invaluable Learning Opportunity – Register Today!
Don’t miss your chance to participate in this exclusive event for digital and customer experience
professionals. Be at the cutting-edge of customer- and data-driven marketing. Call 1-866-298-9343 or
email registrations@strategyinstitute.com today.
Insights from 18+ Digital Customer Experience Leaders:
1. Citibank
2. Barneys New York
3. Nintendo of America
4. Hewlett-Packard
5. Pfizer
6. Telefonica
7. Schneider Electric
8. Rue La La
9. WestJet Airlines
10. Dell
11. Indigo.ca
12. Cleveland Clinic
13. Nationwide Insurance
14. Symantec
15. McGraw-Hill
16. RetailMeNot Inc.
17. Zipcar
18. NYC 311
10 Solutions to Maximize your Digital Customer Experience:
1. Mobile Strategy: Meet your customer anytime, anywhere
2. Social Media: Create opportunities for conversation and nurture customer-driven innovation
3. Personalization: Customize engagements to take your online strategy to the next level
4. Web Experience & Design: Delight your customers with responsive and efficient design
5. Content Marketing: Provide value-added content to boost customer loyalty
6. CX Framework: Align your digital strategies to balance business goals with customer needs
7. Digital Transformation: Innovate and evolve your customer experience from the inside out
8. Data Analytics: Increase advocacy and drive results with unique insights
9. Self-service Channels: Enhance your CX and improve operational efficiency
10. Omni-channel: Design and deliver cohesive experiences across channels
Our Five Conference Differentiators
1. In-depth content with focused tracks and cross-industry case studies
2. Consolidated information, how-to’s and action plans on all things digital
3. Unique gathering of digital customer experience professionals
4. Exclusive Q&A with award-winning and innovative brands
5. Open forum to facilitate quality peer interactions

3. Book your accommodations at
the New York Hilton Midtown
by August 24, 2014
for an exclusive rate of
$439/night by mentioning
“Digital CX Summit
by Strategy Institute”,
when you call
1-800-HILTONS
New York Hilton Midtown
1335 Avenue of the Americas
New York, New York, USA 10019
Direct: 212-586-7000
Reservations: 1-800-HILTONS
www.digitalcustomerexp.com
WHO WILL YOU MEET?
Financial Services, Pharmaceuticals, Healthcare,
Hospitality & Entertainment, Technology, Retail,
and Utilities
Chief/VP/Director Digital Customer Experience | Customer
Loyalty | Chief/VP/Director of Digital Marketing | VP/Director/
Head of Digital Customer Service | Customer Care President |
CEO | VP | VP/Director/Head Operations
• Strengthen your marketing promise and brand experience
• Understand emerging channels and their potential
• Drive revenue and brand lift with your digital toolbox
• Save costs and optimize multi-channel integration
• Extend reach and engage your customers in compelling ways
• Learn HOW successful strategies are implemented
Customer Experience Consultants,
Digital Advertising Agencies/Marketing Firms,
Marketing Automation/CRM/Platforms, Enterprise
Content Management Firms, Social Media Platform
Software, Big Data Companies
Director/ VP of Sales/ Marketing/ Business Development
Managers | Consultants
• Network with Senior Digital Customer Experience, Customer
Care and Marketing Executives across a range of Industries
• Be shortlisted on RFPs
• Identify opportunities and trends in Canada and the US
• Drive innovation and progress
• Showcase your firm’s digital solutions for customer
experience
• Generate new contacts and crucial business relationships
VenueSituated in Midtown New York,
The Hilton New York is steps
away from New York’s business
district and premier attractions.
You will be in walking distance to Times Square, Radio City Music Hall,
Fifth Avenue Shopping, Broadway Theatres, Central Park, the Museum
of Modern Art and many more iconic New York Landmarks
Staying at the hotel has advantages for you!
1. The conference will take place inside the Hilton Hotels & Resorts.
Be steps away from all the sessions and networking action!
2. Evening SOCIAL ACTIVITIES to facilitate peer-to-peer interaction
and networking will be taking place in the hotel.
3. Save money! Call and mention “Digital CX Summit by Strategy
Institute” to receive our exclusive conference rate of $439/night.
4. Conveniently minutes away from New York business district.
5. Bring your spouse and enjoy a mini vacation!

4. WHY IS DIGITAL
SO IMPORTANT FOR
CUSTOMER EXPERIENCE?
80%
37%
74%
47%
60%
44%
32%
40%
85%
14%
19%
10%
72%
72%
MOBILE: SOCIAL MEDIA: PERSONALIZATION:
of customers expect the
mobile experience to be at
least as good as the in-store
experience.
minutes average time
an American spends on
social media, making it
the top Internet activity,
surpassing email.
of online consumers get
frustrated with websites
when content (e.g. offers,
ads, promotions) appears
that has nothing to do with
their interests.
expect the mobile experience
to be better than the in-store
experience.
of social media time is spent
on smart phones and tablets,
rather than desktops.
Personalized emails
improve click through rates by
and conversion rates by
In-house marketers who are
personalizing their web experiences and
who are able to quantify the improvement
see, on average, a
uplift in sales.
of prestige brands are
under-investing in their
mobile opportunities.
of customers said that they
expect a response from a
brand within 30 minutes.
of customers buy
more from retailers who
personalize the shopping
experience across channels
expect the mobile experience
to be better than or equal
to online using a laptop or
desktop computer.
of customers said that they
expect a response from a
brand within an hour if they
have a question or complaint.
of marketers experience good
ROI after personalizing their
online stores
www.digitalcustomerexp.com
Sources:
“A report on the Customer Mobile Experience (based on the Harris Interactive
2011 Mobile Transactions Survey),” IBM Corporation, April 2013
“Mobile IQ L2 Ranking Prestige 100®,” Scott Galloway, L2, January 11, 2012
http://www.businessinsider.com/social-media-engagement-statistics-2013-12#!K4Nqo
http://www.mediabistro.com/alltwitter/social-media-customer-service-stats_b54479
http://blog.hubspot.com/marketing/data-personalize-marketing-li
http://www.getelastic.com/ecommerce-personalization-infographic/

5. Day 1 Wednesday
September 24th, 2014
7:30 AM Registration and Continental Breakfast
8:15 AM Opening Comments from the Chair
8:30 AM Opening Address
A Digital Customer Experience Strategy to Balance
Business Goals with Customer Needs
Companies need a digital strategy to ensure they create the right
experiences to match their customers’ needs and expectations. Hone
your competitive advantage and boost business results. Establish the
right set of guidelines your team needs to create a strategy that:
• Reflects company business objectives and values
• Direct the intended digital experience and delivery channels
• Guide processes and decision making on the right projects
Embrace a customer-centric organization and align your strategies
accordingly to meet your business objectives.
JC Quintana,
Global Head of Innovation,
Hewlett Packard
9:15 AM Case Study
Digital Customer Journey Mapping to Optimize
Experience and Value
Journey mapping provides a customer-centric view of your customer’s
relationship lifecycle with your company. Better anticipate and provide
value to exceed customer expectations and grow your business. Take
away insights on how digital touchpoints impact the journey.
• Identify areas where technology can alleviate pain points
• Eliminate hurdles in their path to purchase
• Differentiate your brand with innovative digital CX
Leverage customer-centric insights to help you develop the ideal
digital CX.
Tim Perek,
Director, Digital
Customer
Experience,
Schneider
Electric
Steven Javor,
Senior Manager,
Digital Customer
Experience,
Schneider
Electric Canada
10:00 AM Mid-Morning Networking Break
Interact with conference speakers and fellow attendees.
10:30 AM Industry Expert
People at Key Moments of Truth
A great digital experience today is table stakes for all organizations.
How can you integrate the digital side with a more personal or “human”
experience? In this session you will learn about:
• Developing an engagement for every step of the customer journey
• Optimizing the right content per digital channel
• Leveraging technology to enhance the experience
• Incorporating the latest in digital personalization for on-boarding
customers, cross selling, deflecting contact center calls, and more
Painlessly transition your customer to digital channels by creating a
personalized experience.
Larry Lubin,
President & CEO,
Blue Rush
11:15 AM Case Study
Integrate Your Content Marketing with Your Customer
Experience Strategy to Nurture Communities, Drive
Engagement and Boost Retention
Content marketing done the right way is proven to attract, engage,
convert, and retain customers. Collaborate with your marketing team
to create content marketing that works. Reach your customers with
relevant and valuable information during their journey.
• Establish your content marketing plan
• Create engaging experiences that also optimize actions
• Speak to pain points to add value and establish trust
• Employ analytics to identify insights to drive new business
Provide value-added content to bolster customer loyalty and
retention, and grow your business.
Scott Linabarger,
Senior Director, Multi-channel Content Marketing,
Cleveland Clinic
12:15 PM Networking Luncheon
Join the speakers and your peers for a relaxing luncheon.

6. 1:15 pM case study
Set Your Mobile Strategy to Support and Enhance
Customer Experience Objectives
Determine what mobile options are right for your brand and
prioritize your digital investments accordingly. Facilitate on-demand
information, transaction and service to drive positive brand sentiment
and engagement. Address key factors and create your roadmap.
• Why does a mobile strategy make sense?
• What is your strategy and how does it fit with your overall CX?
• What are your options: mobile site, app, m-commerce?
• What are the risks and the key lessons learned?
Realize the full potential of your mobile strategy to improve your CX.
Kevin Thompson,
VP, Customer Experience,
Barneys New York
2:00 pM panel
Capitalize on Your Customers’ Path to Purchase and
Gain Sales Through Mobile Commerce
Mobile provides interaction opportunities anywhere anytime across the
customer journey. Support your customers’ purchase decision when it
matters most and optimize conversions. Determine if mobile commerce
is right for you.
• Define how m-commerce meets your company’s goals
• Enable m-commerce capabilities to meet your customers’ needs
• Leverage mobile platforms to engage and help your customers
buy
Learn how m-commerce can compliment your existing or future
mobile customer experience strategies.
Lesley Mottla,
VP Product &
Member
Experience,
ZipCar
Tom Weisend,
VP, Creative,
Rue La La
More speakers to come …
1:15 pM case study
Making Digital Experience Design Pay: How to Move
the Needle on Customer Abandonment Through
Design
This case presentation on “The Norton Lounge” addresses these
two questions: Can digital experience design make a measurable
difference on business results? If so, are there lessons and practices
that can be extrapolated from this case and applied to your own
business? This presentation will illuminate an execution framework to:
• Make the case for courageous creative choices that create
distinctive digital customer experiences
• Craft digital experience to achieve targeted emotional outcomes
and customer meaning
• Measure the impact of digital customer experiences to support
the case for change
Develop a digital experience design strategy that transforms
customer relationships with your brand.
Greg Olson,
Sr. Director,
Customer
Lifecycle
Management,
Symantec
Glen Drummond,
Chief Innovation
Officer,
Quarry
2:00 pM case study
Let Your Customers Drive Innovation to Create an
Authentic Customer Experience
Are you sitting on your most valuable resource? Learn how to tap the
wellspring of customer ideas and turn critics into innovators. Improve
conversion and strengthen relationships with your customers with
these key insights.
• Establish grassroots feedback channels that differentiate your
brand from the ‘big boys’
• Catalogue and mine customer complaints and ideas
• Close the loop by rewarding customers who contribute
Bring a personal touch to your ‘voice of the customer’ program.
Renee Racine-Kinnear,
Director, Digital Customer Experience,
Indigo.ca
track:mobile
CHOOSE YOUR TRACKDelegates will have the option to choose between two tracks. Source specialized information most pertinent to your interest area and priorities.
Foster in-depth knowledge and training unique to you. Interact with fellow peers, exchange ideas and take away solutions to your biggest concerns.
track: processes

7. Day 2 Thursday
September 25th, 2014
2:45 PM Mid-Afternoon Networking Break
Interact with conference speakers and fellow attendees.
3:15 PM Panel
Choose the Right Set of Metrics to Improve Your Overall
CX Performance
There is a strong correlation between loyalty and customer experience.
While organizations often have some CX metrics in place, most are not
put into action. More effectively track, quantify and refine your efforts.
Source advice and insights to:
• Develop consistent CX metrics across your organization
• Choose metrics that fit your industry best
• Leverage your data to improve decision-making
Redesign your metrics to maximize your CX strategy investment.
Stacy Hansbury,
VP, Digital Channels and Customer Experience,
McGraw-Hill Education
More speakers to come …
4:00 PM Case Study
Web Design: Design Digital Experiences that Meet
Usability Expectations
When customers can’t complete a task online, most will switch to more
expensive channels or your competitor. Source examples to design
and execute a best-in-class digital experience worth staying on and
revisiting. Develop your road map to navigate these stages:
• Design and prototyping
• Testing and evaluation
• Improvements for optimal usability and functionality
Create experiences that support your customers’ needs and increase
sales, loyalty and retention.
Taro Naruse,
VP Product,
RetailMeNot, Inc.
4:45 PM Conference Adjourns to Day Two
5:00 PM Evening Social Activites
7:30 AM Registration and Continental Breakfast
8:15 AM Opening Comments from the Chair
8:30 AM Opening Address
Envisioning an Organizational Digital Transformation to
Positively Impact Your Customer Experience
Digital is emerging as an anchor and driver to organizational
transformation. Through changes in technology, process and people,
make the shift to meet your customers’ expectations.
• Define what “digital” means for your organization and customers
• Align your values, objectives and resources with a digital lens
• Create a cultural shift to maximize internal buy-in
• Communicate and engage employees through social media
Accelerate revenue realization through a customer-centric digital
transformation.
Ali Hussain, SVP,
Digital Customer Experience,
Citibank
9:15 AM Industry Expert
Beyond Usability: Design for Continuous Digital
Customer Delight and Drive Conversions
Engaging and delighting today’s digital customers demands next-
level design approaches that fuel consistent, differentiated customer
experiences across all touch-points. Shift your thinking from “users”
and “usability” to “consumers” and “consumability.” Develop a
customer-centered design strategy that recognizes what digital
customers best respond to:
• Integrate customers’ experience across specific devices, context
and intent
• Discover how to use customer data to design “living services”
• Explore key changes to support design-led change
Create digital experiences that delight and go beyond “usability.”
Nandini Nayak,
Accenture Interactive, Managing Director and Global
Lead Customer Experience & Social Practice,
Accenture
10:00 AM Mid-Morning Networking Break

8. 10:30 aM panel
Enable Self-service Opportunities to Improve CX
and Cut Costs
Self-service technologies provide access anytime, anywhere and
anyplace via the customer’s device of choice. Embrace digital
channels to make self-service capabilities available to your customers
and increase speed of service. Develop a framework to:
• Create sustainable self-service opportunities that work
• Manage customer operations more efficiently
• Build strong, positive and personalized engagements
Achieve a new level of customer service and engagement.
Joe Morrisroe,
Executive
Director,
NYC 311
Joseph Leung,
Director, Guest
Experience,
WestJet Airlines
Michelle Clausen,
Director of Channel
Innovation, Pfizer
11:15 aM panel
Personalize Your Customers’ Web Interactions to
Increase Relevance, Engagement and Satisfaction
Consumers today expect a personalized online shopping experience.
Adopt tools and tactics to help you dig into the needs of your
customers so you can provide more value along the way. Improve your
company’s web experience with actionable insights.
• Understand what your customers’ behavior is like online
• Make customer insights available to the right staff
• Integrate channels for a unified web experience
Take your online strategy to the next level to drive repeat visits and
purchases.
VP / Senior Executive,
Maxymiser
More speakers to come …
10:30 aM case study
How to Use Social Data to Increase Customer Intimacy
and Grow Advocacy
Customers are talking about your brand on an array of social media
platforms. Be part of the conversation and gather insights about your
customers. Break down your social data to achieve a shorter real-
time response cycle to your customers’ feedback and needs. Develop
analytics best practices to:
• Aggregate and analyze feedback from social media
• Get to know your social customers and leverage their influence
• Make real-time and intelligent decisions based on analytics
Enable faster and better responses to your customer feedback to
improve retention and loyalty.
Munish Gupta,
Director, Social Media Analytics,
Dell
11:15 aM data analytics
Discover Actionable Insights to Create a Richer
Experience for Your Customers
Data is the life-blood of customer experience. Strategize how you
collect and analyze data in a coherent manner to achieve an omni-
channel experience. Develop a framework to:
• Integrate data from digital platforms and multiple back-end servers
• Create a cross-channel analytical dashboard for your
operations staff
• Take action and customize experiences based on insights
Leverage data analytics to create holistic CX programs that drive
results.
CHOOSE YOUR TRACKDelegates will have the option to choose between two tracks. Source specialized information most pertinent to your interest area and priorities.
Foster in-depth knowledge and training unique to you. Interact with fellow peers, exchange ideas and take away solutions to your biggest concerns.
track: personalization track: social/data

9. 12:00 PM Networking Luncheon
Join the speakers and your peers for a relaxing luncheon.
1:15 PM Case Study
Design Online Communities to Educate, Engage and
Convert New Customers
Brands need to be present where their social customers congregate.
However, public social networks limit a company’s ability to control
how customers experience the brand on those sites. Create online
communities to capitalize on the opportunities provided by owned
media and find solutions to integrate it with public sites. Develop
solutions to:
• Enable emotional connections with your brand
• Attract new consumers to your brand with consumer-driven
expert content
• Foster loyalty through communities that provide a sense
of belonging
Generate opportunities for interaction and conversation on digital
channels you own to nurture positive brand association.
Vincent Boon,
Chief Community Officer,
Standing on Giants / Telefónica
2:00 PM Case Study
Customer Experience is a Product - Design it, Build it
and Fix it When it Breaks
You’ve designed and built multi-channel experiences for your
customers. The end goal of your CX program is to meet your
customers’ expectations and needs. Make sure the delivery of the
experience happens as intended. Source strategies and key lessons
learned to ensure you:
• Inspect the experience delivery and deliver value at every
touch-point
• Keep your customers at the center of your delivery process
• Take corrective action when the experience delivery fails
Take away a blueprint to delivering consistent experiences across
channels.
Ron Kerr,
VP, Multi-Channel Customer Experience,
Agency & Field,
Nationwide Insurance
2:45 PM Mid-Afternoon Networking Break
Interact with conference speakers and fellow attendees.
3:15 PM Case Study
Create Your Digital CX Command Center to Secure
Customer Retention
Advanced customer care centers are morphing into command centers
capable of tracking customers as they simultaneously move across
channels. Determine the right combination of capabilities you need to
achieve optimal experiences and business growth. Integrate digital
channels with live-agent support to:
• Service the customer through customer-preferred channels
• Manage interactions with the right contextual information
• Optimize your resource allocation across channels
Make your contact center a part of your digital CX strategy to
optimize your investments.
Jim Ferron,
Customer Experience Architect and Strategist,
Nintendo of America &
Principal, CXient Consulting
4:00 PM Conference Adjourns
About This Conference
The Digital Customer Experience Strategies
Summit is a one-of-a-kind event. Covering the
hottest topics, this event provides an exceptional learning
opportunity for customer experience, digital and marketing
executives from multiple industries across North America. In an
exclusive setting, senior executives connect with their peers to
exchange ideas, best practices and insights. Brands will take
away the know-how to design and deliver on innovative digital
customer experiences.
About Strategy Institute
Strategy Institute is an established leader in delivering timely
knowledge and best practices in multiple industries for nearly
20 years. Our esteemed portfolio of conferences offer critical
business intelligence to empower executives to stay competitive
in rapidly evolving markets.

10. Ensure Your Leadership with a Customized
Sponsorship/Exhibit Package
By sponsoring this one-of-a-kind event, you can showcase your company as a
trusted and expert advisor and provider of digital customer experience solutions.
Ensure your presence is known. Select sponsorship packages are still available.
To learn more, contact Simon Wright at 1-866-298-9343 ext. 275, or email
wright@strategyinstitute.com
Past-Related
Attendees Include:
• Adobe
• ATB Corporate Financial Services
• AIMIA
• Brant Community Healthcare System
• Bank of America Canada
• Bombardier
• BlueSun Inc.
• Coca Cola Ltd.
• Creative Marketing
• Desjardins Trust
• Dx Health Strategies Inc.
• Dell
• Deloitte
• Hanover & District Hospital
• Engine Digital
• E-Media Resource Group
• Facebook
• Fidelity Investments Canada ULC
• Glaxo Wellcome Inc.
• Goldmand Sachs
• Hunter & Partners Inc.
• Hudson’s Bay Company
• IBM
• Imperial Life Financial
• JM Charter Securities
• Janes Family Foods Ltd.
• KPMG LLP
• Kirkham & Jack Insurance
• LinkedIn
• London Life Management
• Los Angeles County Metropolitan
Transportation Authority
• McKesson Enterprise Medical
• Ministry of Finance
• NCE Resources Group
• Novax Industries Corporation
• Off the Cuff Marketing
• Olympian Financial Inc.
• Oracle
• Penson Financial
• Pharmascience
• Rich Media
• Salesforce.com
• Standard Life
• Telus
• Wal-Mart Stores, Inc.
• Worldsource Financial Management
• YouFoundation
• Zielsdorf Group
first major
event where
cx meets digital hear what your peers have to say from
past related events
“ Excellent speakers. Great variety of industries. Simple
core messages / take aways.”
~ Dina Fakhry,
VP Customer Experience,
Standard Life
“ I have enjoyed all the speakers and presentation content.
It’s great to know that other companies are experiencing
some of the same stuff we are in our digital strategies.”
~ Megan Anzai,
Manager, Social Media and
Digital Marketing,
Sun Life Financial
“ An excellent variety of speakers! A very informative day
that has resulted in many ideas.”
~ Jennifer McLean,
VP Customer Service,
BlueSun Inc.
“Great focus on content, wholly relevant presenters and
attendees.”
~ Ryan McDermott,
Director Business Development,
Adroll
“The content and speakers exceed my expectations!”
~ Susan Mitchell,
Chief Compliance Officer,
Oxford Financial Group

11. www.digitalcustomerexp.com
select speaking
and sponsorship
An exclusive education platform to connect with Senior
Digital Customer Experience, and Digital Marketing
Executives across a range of Industries looking for
solutions to their biggest challenges.
Market
Breakdown
Finance 26%
Government 3%
Hospitality 5%
Pharma/Healthcare 18%
Retail 8%
Transportation 3%
Telecom 7%
Utilities 12%
Industry Stakeholders 18%
Market Breakdown:
Title
Breakdown
Title Breakdown
Chief/VP/Director Digital Customer Experience 30%
Chief/VP/Director of Digital Marketing 25%
VP/Director/Head of Digital Customer Service, Customer Care 15%
President, CEO, VP 10%
VP/Director/Head Operations 10%
Other 10%

12. DIGITALCUSTOMER EXPERIENCES T R A T E G I E S S U M M I T
WednesdaySeptember 24th &
ThursdaySeptember 25th, 2014
New York Hilton Midtown
ATTENTION MAILROOM:
If undeliverable to addressee, please forward to: Customer & Client Services,
Marketing, Planning & Strategy, Operations
HOW TO REGISTER:
Phone: 1-866-298-9343
E-Mail: registrations@strategyinstitute.com
Online: www.digitalcustomerexp.com
Mail: Strategy Institute,
230 Park Avenue, 10th Floor
New York City, NY
USA 10169
Keep up with all
of our latest news
Follow us
@DigitalCustX on
Registration fee:
The registration fee includes luncheon, receptions, refreshments, networking
breaks, continental breakfast, and original course materials. Payment is required
in advance and can be made by company cheque, VISA, MasterCard, or Ameri-
can Express. Please make cheques payable to the Strategy Institute Inc. and
write the registrant’s name on the face of the cheque.
Early Bird special:
Expires on July 25th, 2014. Cannot be used with group discount.
Group Discount:
A Group Discount is offered for this conference (not in combination with any other
offer). To be eligible for the Group Discount, delegates MUST register at the
same time. The total discount per delegate (including applicable group discounts,
etc.) MUST not exceed 25% of the regular conference cost.
Cancellations:
Cancellations must be received in writing by September 10th, 2014. Cancel-
lations received by this date will be eligible for a prompt refund less a $495.00
(plus HST) administration fee. If you register for the program and do not attend,
you are liable for the full registration fee unless you cancel according to the terms
stated above. If you are unable to attend, delegate substitution is permitted up to,
and including, the day of the conference.
CONFERENCE CODE: 114017
Admission Policy: Strategy Institute reserves the right to restrict entry to the
conference to any individual. Any such person requested to leave the conference
site shall do so immediately upon request, whether previously issued a badge
permitting entry. There is no refund payable with respect to anyone refused
entry. Any information obtained at the conference cannot be relied upon for
any particular set of circumstances, cannot be taken as professional advice or
opinion. Attendees must consult with the appropriate professional before acting
in response to information obtained at the conference. Evening Social Activities:
Please drink responsibly. Strategy Institute shall not be liable for any conse-
quential damages and/or personal injuries caused by excessive or irresponsible
alcohol consumption.
Please register this person for: Digital Customer Experience Strategies Summit
1. CONFERENCE PRICING
Regular Investment
$2,195
Early bird: $1,995
(register by July 25th)
Please select Day 1 Track : Mobile Processes
Please select Day 2 Track : Personalization Social/Data
2. CONTACT DETAILS
delegate name: title:
company/firm:
address:
city: state/Prov: ZIP/postal code:
telephone: fax:
mobile: email:
approving manager's name: title:
3. METHOD Of PAYMENT
VISA MasterCard American Express Payment Enclosed Please Invoice Me
(Invoice due upon receipt)
card holder's name:
card number: expriration date:
signature
Disclaimer: Strategy Institute reserves the right to change or adjust the agenda without notice