2. What is BOX KING?
'BOX KING' is to show the people what boxing can
bring into their lifestyle and shows the positive
impacts of the sport boxing.
The magazine will persuade customers to box for
many positive reasons, the sport could be used for
many reasons such as losing weight, to become very
fit, to become very defensive or either to turn it into
a career.
The aim when a person reads our magazine is to
motivate them and get them off their couch so they
can see the real life of boxing and how it can help
them in every needs.
3. Statement of needs
There are not many or even no magazine with the idea
of what I have and therefore I think that my magazine
will be successful and the reason of this is because my
subject will cover everything what the sport boxing has
to do with and I see lots of potential buyers of my
product afterwards.
I think I will be doing better towards my competitors and
this is because they will find more information and detail
about everything boxing can do compared to any other
boxing magazine.
4. Product description
I have thought to put whole idea into a magazine print-based,
however once the idea goes successful I would like to add my idea into
a website so that everyone can access the magazine more then local.
Special type of style for the any type of titles (titles + subtitles) in the
magazine/website however sizes might vary for every page.
The magazine will be in a A4 size format, for each single page.
The magazine would be based for every age and any race as there is
no age for the sport boxing.
5. Resource and personnel
To create the magazine in general, it will include different types
of job roles.
For the magazine there will be pictures taken and for the
pictures to be taken we would need a digital camera.
A mobile phones might also be needed for social marketing by
using applications such as Instagram, Facebook or Twitter.
6. Distribution and marketing methods
There are many ways I have thought of to marketise
and distribute my product.
Getting successful to attract audience, the other type of
marketing method I have thought about is handing out
short samples of my idea to the public.
As a start up the marketing method will be online on
socials such as on Instagram, Facebook and also
YouTube to attract more audience which I believe will
be challenging.
7. Budget
In order to start this idea there will be some investment
needed. Investment will be needed for lots of different things
to be carried out such as marketing, creating the magazine,
print cost, distribution and many more, however.
There will be lots of independent effort put in so that this idea
can make as much profitable as possible for example
marketising on the phone will be independent budget to get
as much as profit as possible.
This investment will be used to pay out the rent of the studio
where the magazine will be produced and many other
procedures such as marketing.
8. Details of the production company
My company is independent however I tend to partnership
with other boxing clubs to advertise them and increase
revenue of our business.
There will be staff employed for things to be completed such
as marketing.
