This document summarizes the career experience of Jacinda McSorley as a business development and training professional. She has 20 years of experience in sales, event management, and training roles. Her expertise includes strategic sales, client relationship management, and developing and delivering training programs. She has a proven track record of consistently exceeding sales targets and leading high-performing teams.
1. BUSINESS DEVELOPMENT & TRAINING PROFESSIONAL
A confident business development & trainingprofessional with
exceptional communication,presentation and interpersonal skills.Pro-
active, determined and enthusiastic,dedicated to bringing a record of
success by championing territory and accountdevelopment.A central
decision-maker and strategistin sales growth and efficiency.Builta
reputation on high standardsof clientcareand expertcoordination of
services and training,blended with a consultativesellingapproach.
Proven track record of dedication to exceptional customer service, with
innateability to rapidly identify customer requirements and implement
practical solutions. Skilled organizerseamlessly coordinated all business
details to meet tight deadlines in fast-paced, high-pressure work
environment.Engagingcommunication stylebuilt trust-based relationships
with clients, colleagues, business partners & vendors alike.
CAREER PATH DEVELOPMEN T
TERRITORY MANAGER - Folens Publishers April 2012 – Aug 2014
Recruited by this educational book publisher to take on the highest
revenue yielding territory as the key sales professional managing outside
B2B sales. Strategic sales and service process efficiency analysis and
training development.
Management of highest grossing territory inclusive of over 200
primary schools by orchestrating end-to-end client relationship
management from pre-sales prospecting to client handover, as a
key conduit and sales consultant on products and services.
Drawing upon a diversified skill-set, achieved or superseded
targets for 90% of campaigns.
Through efficient and effective strategic planning, analysed and
targeted the most lucrativesales opportunities whilebuildingand maintainingan extensive network of well-placed
contacts.
Identified and implemented process changes that enabled increased campaign efficiency and revenue; strategic
territory planning, effective use of sample product, identifying and capitalizing on upsell opportunities a,
employing sophisticated closing techniques.
Developed team based training sharing successful sales strategy, most effective target tactics and developing and
fostering client relationships.
Rapidly mastered product knowledge of a new industry through dedication and continued self-development.
Managed public speaking and sales presentation development as an industry expert for national roadshow
exhibitions audiences of 300+
Daily B2C training presentation of digital, literacy and numeracy product lines to clients.
Management of client sponsorship budget and planning of local B2C networking events.
Served as an expert ambassador, capitalizing on opportunities to educate and capture the interest & trust of
existing and prospective clients.
EVENT MANAGER - Bvisible (CONTRACT) August 2009 – April 2012
Engaged by a leading PR company to plan, manage and direct regional events marketing programs and promotion activities
for the Western Ireland region.
Spearheaded business development through the cultivation of key B2B relationshipsthrough prospecting
personal contacts and networking events.
CORE COMPETENCIES
Consultative & Relationship-Based Sales
Sales & Service Efficiency Analysis &
Training
Client Relationship Management
Client Needs Analysis
Product Delivery & Service Coordination
Leadership & Team-Building
B2B & B2C Sales Tactics
Service Logistics Planning
Inventory Management & Controls
SALES SUCCESSES
Top performing Territory Manager
within 6 months
Consistently generated highest monthly
sales of over $100,000
Leader in Training Development & CRM
Management
Developed and Delivered new Sales &
Team Training Presentations
JACINDA MCSORLEY
Vancouver, BC V7W 2V7 Tel: 604 828 1370 Email: jacindamcsorley@gmail.com
Email: ronumali@gmacom
E: michael.kahnert@rogers.com
E: DAVE-STACY@ROGERS.COM
2. JACINDA MCSORLEY - CAREER PATH DEVELOPMEN T CONTINUED...
Strategic management and revenue generation of event marketing programs from scoping, planning, resources
allocation, onsite execution, change management and conflict resolution for events such as hotel gala dinners,
fashion shows, entertainment evenings, sports events, and charity fundraisers.
BUSINESS COMMUNICATIONS INSTRUCTOR – BERLITZ LANGUAGE SCHOOL JAN 2007 – NOV 2007
Delivered daily and weekly structured training to Business Executives with English as a second language to assist in the
development of their business vernacular.
Completion of a 3 month courseto develop expert knowledge on successful trainingdelivery.
Rapid promotion to top Business Communications Instructor,receivingregular clientrequests for instruction and
exceptional performance feedback includingdevelopment and delivery of personalized individual tutorials.
TRAINING & BUSINESS DEVELOPMENT MANAGER - MWB Business Exchange Jan 2001 – March 2004
Promoted within 6 months by this serviced office provider to direct business development of Meeting and Conference
facilities at 32 regional key site locations.
Developed the Conference & Trainingfacilities into a marketablecommodity by standardizingand streamlining
operations to increaseefficiency and redeveloping packagingto cut costs and add valueto the product.
Achieved a 120% increasein sales of the Conference & Trainingfacilities in 32 businesscentres within 3 years, with
particularfocus on corporateand Blue Chip clients through competitor and service delivery analysis, prospecting
contacts and strategic networking.
Developed the flagship Customer Service and Operational Trainingprogramto standardize and improve services
and an Event Management Trainingprogramto increasesales.
Highly successful company-widetrainingdelivery to 350 Management and business centrestaff across theregion.
Guaranteed a high-performance team through on-going in-depth coaching, training and mentoring on company
policies and processes, safety regulations, customer service standards, and equipment operations.
Delivered top-notch clientcareand serviceby taking a hands-on rolein managing customer relationships,
efficiently and diplomatically resolvingany arisingissues,complaints and queries.
Contract negotiation and Event Management for all BlueChip clients across 32 Conference & Trainingfacilities.
Company expert and key liaison for all aspects of the Conference and Trainingfacilities for co-ordination of all
internal departments includingMarketing,Operations,Finance,Cateringand IT.
OPERATIONS MANAGER - MWB Business Exchange April 2000 – Jan 2001
Head hunted by this serviced office provider to provide strategic leadership, guidance and supervision, working closely and
collaboratively with 2 other supervisors to ensure efficient completion of all client facing tasks.
EDUCATION & TRAINING
BACHELOR OF ARTS: University of British Columbia, Vancouver, B.C - Major in Sociology, Minor in Commerce (1999)
ADDITIONAL TRAINING, Training & Communication (2011), Training the Trainer (2010), Team Management Success (2010)
Women In Business (2008), How to Manage a Successful Event (2006)
COMMUNITY CONTRIBUTION S
Volunteer: Charity Co-ordinator Larnaca Community Centre Sept 2007 – May 2008, Literacy In Action Member (2008- )
School Parent Advisory Committee Member (2014) Sea Scouts Leader (2014)