FMP

1. Initial Plans
Imogen Minto

2. Pre-Production

3. Skills Audit

4. Skills Audit

5. Mood Board
fresh

6. Minimalistic

7. Simplistic

8. clean

9. o Minimalistic
o clean
o Fresh
o Simplistic
o Naturel
o Earthy
o Naked
o Honest
o modest
o Minimalistic
o Clean
o Fresh
o Simplistic
o Naturel
o Earthy
o Naked
o Honest
o Modest
o Minimalistic
o Clean
o Fresh
o Simplistic
o Naturel
o Earthy
o Naked
o Honest
o Modest
o Minimalistic
o Clean
o Fresh
o Simplistic
o Naturel
o Earthy
o Naked
o Honest
o Modest
Orator Std Seravek ExtraLight
Baoli SC Regular
Key phases
Chaparral pro light ital

10. All about the colour/layout
• With the colours I wanted pastels as its nice and fresh because its bright and
colourful without it being in your face. I feel because I’m going for the minimalist
look I felt that the colours are an important part to it as it will show the type of
magazine I’m wanting to go for. I got a mix of pastel colours like yellow, blue,
pink, green and beige as I felt they would go best with my magazine I have in
mind because they aren't overpowering to the eye they are soft and makes you
calm.
• With the magazine layout I went with the work minimalistic because there isn’t a
lot going on in them and its all spaced out making it easy to look at each specific
part of the magazine. I liked the look of having either a leaf or text on one side of
the page then text on the other side with a colour as the background I feel that it
will keep the simple look but still look interesting to read.

11. • Inside the magazine I’m wanting to do some sketches of models and a fashion
room as I feel that would make the magazine have a little more to it than it just
having words and a few images. I’m wanting to have sketches of different
things and I feel drawing them to show a little more than just a picture
especially because it’ll look more professional as I don’t have any fashion
rooms to go to.
• With the patterns I’m wanting to have them behind the writing or just on the
cover of the magazine. So will want to have the model in the middle with the
name of the magazine at the top and behind it all. I will want to have a pattern
to add a little more to it than it just being a blank cover. Or have leaves on a
cover I feel that it looks different, unique looking and will bring colour to the
magazine even more than the pastels.
All about sketches/patterns

12. All about the font
• With the fonts I would like a fresh and clean look and I feel the 2 here are
my favourite, especially the one on the right I feel that it would go really
well with the theme I’m wanting to go with or something similar and then
with normal text I could use the one on the left as I’m using the two fonts
however I might find better ones on 1001 fonts.
o Minimalistic
o clean
o Fresh
o Simplistic
o Naturel
o Earthy
o Naked
o Honest
o modest
Orator Std
o Minimalistic
o Clean
o Fresh
o Simplistic
o Naturel
o Earthy
o Naked
o Honest
o Modest
Seravek ExtraLight

13. Mood Board Analysis
How does your mood board inspire your project?
My mood board inspires me because I really like the minimalistic look where its all clean and fresh looking
than it being all in your face and not really knowing what to look at some people don’t like that look
including myself I feel that I get uninterested when I see thin with a lot of writing or just too much is going
on in a small space so I like to go for the clean look.
I feel that when you have an idea of what type of theme you would like to do as you can see from my mood
boards they are all fresh looking and look sleek so when you have a starting point from there you just think
what else would go well with that look so when I was getting the font like I have made on another mood
board I really liked the spaced out font as I felt it goes well with my theme and then just natural font would
look good but still goes well with the minimalistic look. Also with actual magazines that I like they’re all
simple looking but still noticeable by the way of the layout by it looking sophisticated.
How will your mood board influence your final product?
My mood board will influence me for my final product as I can see what style I would like to do and keep
looking up similar looks and keep expanding on what I like and put them together with my own twist. I also
think that the sketches will defiantly be In my final product as I really like that look as you have something
different than there just being an interview or images I feel that seeing sketches of models and a fashion
room like a studio as I love seeing things like that in magazines as its unique and it just makes me want to
continue reading it.

14. Key Influences
What I like about this type of style is that
it’s minimalistic, there isn't a lot
happening which to some people might
not like that look as they like to read a
lot of information to keep them
interested however I really like the look
of it being really clean looking and
unique. I never really see magazines like
this in shops.
What I like about the double page spread is that I
really like how its got one page that’s very bland
but it’s still eye catching as there’s a word spelling
unique then on the other side of the page there
are words talking about what the magazine is
about and then images as well to not make it look
to like there's not just words on the page.
With the front cover again many people might find
this cover very boring as there's nothing going on,
its very white and nothing is standing out however
I like how its very minimalist as personally if I saw a
magazine like that I would want to open it and see
hat its about as there is nothing showing what it is
about.
With mine I would like to do
something similar to this but
add more colour as I feel that
adding a few colours might
bring it out a little more
make it highlighted for
people to be interested in it.
With the cover they
have made the title
small to make the
image pop out even
though the colour
scheme for this is
very white but
because the model
has black hair that’s
where you
concentrate straight
away as that’s the
colour standing out.
This magazine is very
monochrome which many
people like as it looks
professional and sleek. Many
people nowadays like to buy
magazines/books that look
aesthetically pleasing to
display as a decoration
around their homes as well
so making a magazine that
has that to it will also get a
lot of attention.

15. Key Influences
Another big influence are celebrities a lot
of people now like to see what celebrities
are wearing to keep up with the trends.
People my age aged 15-24 like going on
Instagram where everyone posts pictures
of fashion/makeup etc. so by seeing what
my audience like to wear it will help with
my magazine as people.
Big celebrities for example, Kim Kardashian,
Beyoncé, Rihanna who have a big fan base
many people like to go onto their social
media sites to see what is happening with
their lives and what fashion they’re wearing
to see what they like and what might make
the audience or their fan base go and buy
themselves.
People like to online shop as
they find it easier and that
they can find things a lot
easier. For example they
might see one of their
favourite celebrities wearing
something that they like and
they can search for
something similar for a
cheaper price so seeing what
the celebrities like to wear I
can add them items of
clothing to my magazine to
keep my audience up to date
with what is trending or just
clothes in general they might
like.
If celebrities post anything about a brand
either it being fashion or makeup people go
out and buy it from them saying good things
about it which makes their audience go and
buy them products as soon as possible.
Some YouTube's who are
classed as celebrities or just
well known it’s the same for
them when promoting a brand
people see the product they’re
promoting and then go out
and buy them. They also give
discount codes to get it
cheaper which makes them
want to go out and buy them
even more as they’re cheaper
than usual.

16. Key
Influences
The teenagers/young adults around 15-
24 will influences my project because
females like to express the way they
look to either improve their mood so
they feel better about themselves. So
this is good for me because I know
females like shopping and looking for
clothes so by me knowing that I can
then target my magazine to them which
will be about fashion.
As I’m a similar age to the age
group I’m targeting at its
helpful for me to ask questions
around that age group because
my friends are also the same
age as me or older so I can get
a different range of questions
to see what type of fashion
they like.
Like I have said for the celebrity slide, social media comes into it a lot as
nowadays social media is used everyday on a daily so by seeing what people
like the most on Instagram it will help me a lot when it comes to creating my
magazine. It will help me because if I collect the information of the type of
clothing my target audience like I can include that into my magazines so it will
attract them when they come to buying it. There's no point me making a
magazine that doesn’t include any of the items they like as no one will want to
purchased my product which will then defeat the whole point of creating it.
Another thing is that I feel that
by it being on a magazine
instead of it being on a phone it
will make teenagers and young
adults take time off their
phones which is good as
everyone is addicted to their
phones so it would be good for
them to take breaks but still
read something they enjoy
which will be my magazine
about fashion I will include the
clothes that people like the
most by going onto Instagram
and online shops and finding
what sells the quickest and the
most and include that for my
audience to enjoy.