This presentation contains the policies of Patanjali, their branding, sales, Advertisements and some great information about Acharya Balkrishna.

1. Presented BY:
HARISH (2K19G015)
Asia-Pacific Institute Of Management
Presented To:
Prof. Girish Bhatia

2. KEY POINTS
-
Policies & Decisions Towards Company
Sales Increases rapidly
Patanjali Added Number of Products
Branding & Advertising

3. Baba Ramdev &
Acharya Balkrishna
Patanjali Ayurved
Limited - 2006

4. POLICIES & DECISIONS TOWARDS COMPANY
 Quick Decision Making
 Created An Internal Core Team For Evaluating
Data Driven Intellect
 Always Keep The Company’s Interest Above
than Self Interest
Break Conventional Method of Marketing

5. ACHARYA BALKRISHNA
 To Finish The Import
Dependency Of India
 High Tolerance For
Level Of Risk & Failure
 Self Interview Taking
System

7. 185
453
841
1184
2006
5000
10561
11000
0
2000
4000
6000
8000
10000
12000
2010-11 2011-12 2012-13 2013-14 2014-15 2015-16 2016-17 2017-18
Revenue(InCrores)
Year
Revenue Of Patanjali Ayurveda Limited (2010-2018)

8. Patanjali’s Products

12. BRANDING & ADVERTISING
 Brand Extension
 Unified Branding
 New Product Line
 Quality Of The Product
 Low Margin In Product
 Supply Chain Of Products

13. BRAND EXTENSION & UNIFIED BRANDING