Case study of an Eco Gift supply company using Amazon

1. Chris Wiseman
Case Study | Eco Gifts | Amazon
Client An UK based promotional merchandise company specialising in
supplying environmentally friendly products.
Objective To increase product portfolio of their Amazon store and improve
product sales and profitability of the channel.
Activity Addition of 9 new products to the portfolio, optimisation of
current product listings to improve organic rankings, creation and
management of paid amazon activity and development of
channel specific promotion strategy .
Delivered Increased sales orders by 500% over the course of 6 months
Drive profitability of channel to overall profit within 6 months
Increase orders from organic traffic and reduce dependency on
paid campaigns