. New mobile, digital technologies are disrupting traditional methods of sales, advertising and marketing. For even the most well-established business the challenge now is “Change or Perish.” BUT ……… How does an established business make this essential leap into the digital future?

1. Sundar Moorthi President, CTO
AUGMENTe TechStudio LLC
6710 Charlton Street, Sugar Land,TX, USA 77479
415-786-9480 (M) | 281-401-9883 (D)
sundar.moorthi@augmentetechstudio.com
www.augmentetechstudio.com

2. At Home On The Go
Juniper predicts 3 billion dollars of smart phones & tablets will be sold in 2014- 2015
The New Millennium of Mobile Communication

3. Mobile Communications Growth

4. • New mobile, digital technologies are disrupting traditional
methods of sales, advertising and marketing.
• For even the most well-established business the challenge now is
“Change or Perish.”
• BUT ……… How does an established business make this essential
leap into the digital future?
Mobile Digital Challenge

5. • Using their own mobile device, a consumer scans a catalogue
thereby obtaining immediate access to any related media,
product information and videos.
• The consumer can virtually “try-on” products, share product
information on social media and make direct purchases.
• These consumer actions are immediately available to the
merchant, who, for the first time, can then analyze and refine the
offer back through the customers’ own mobile device.
Holistic Media Meets The Challenge?

6. Holistic Media Cycle
A customer centric mobile platform that provides synergy for print and
mobile advertising bridging the gap between the physical & digital worlds.
Uses Augmented Reality & Social Media to
Engage & Entertain
Tracks & Collects Business Intelligence for
Actionable Insight
Client can re-offer instantly to increase ROI
Gain Customer Loyalty

7. Free Download From App Store & Google Play

8. Key Feature Icons

9. Augmented Scanner Augmented Library

10. Icon Choices Traversing Digital Catalogue

11. Shopping Cart Go To Try On

12. Click to Change Product Select Catalogue & Categories

13. Social Media Sharing Self Photo & Model Selection

14. Showcase Location Compare Different Items

15. Product Catalogue Selection Shopping Cart

16. Find Nearest Store

17. BUSINESS INTELLIGENCE
Choose Dates Tap “Generate” Top 20 Product & Detailed Reports
Analyze Report Data To Determine Business Intelligence That Can Be Used To Dynamically Change Offers

18. NEW OFFERS BASED ON BUSINESS INTELLIGENCE
Go To Then Tap Admin Choose Date And Send Offers Tap “View Notification” To
See All Re Offers
New Offer

19. Point & Show Engage & entertain with interactive features. Highlight your
menu/ad items by allowing a customer to point at an item with their cell phone or
iPad and see 3D pictures of your drinks or dishes.
Embedded Videos Include embedded videos into your Point & Show feature. Show
your chef making a drink, feature an employee interview, or a customer testimonial.
Social Sharing Allow your customers to share their interactive experience via social
networks.
Shopping Allow your customers to place the order
Try on Replicate in-store shopping experience any virtually any place
Summary Features

20. Customer Insight An extensive knowledge of how your customers are interacting including
what features they are clicking on most and the time spent on each feature.
Smart Store Locator Provides nearest location of the shop and contact information
Mobile Coupons Promote your special events and much more directly to your customer's
mobile phone. Contests and rewards for sharing info. (Loyalty programs)
Promo Push Offer iBeacon/Geo Fence Send notifications of upcoming events & milestones
directly to customers.
Integration Seamlessly integrate with existing infrastructure such as POS, inventory
management or Order management system
SUMMARY FEATURES

21. Features Layar Holistic Media
Mobile App Generic Layer App White Label App - Customizable, personalized, brand specific
Scanner
Recognize only Image
from prints
Recognize image, Object, QR codes, Bar codes
Advertising others Promoting layer Promote your own app
Library None Preloaded Augmented Books ready to experience does not need to scan
Off line capability None
Can make 100% offline works in Airplane mode and connects when ever connects to
internet including scanning image
Try On capability None Try On U or to any others
Social Sharing None Integrated with FB, Twitter, Instagram, Pinterest
Customer Insight None Turning Analytics in to Actionable Insights on real time dashboard
Push Notification None Push Notification using Geo - Fenced Message
Near Me Alert None Near Me Alert using iBeacon / NFC Technology
Location based App None
Location based app changes different skin and loads different products based on
location
Composite Ads None
Companies any form of ads including TV, Audio, Video , Prints of past present and
futures
Multidimensional None 2-D and 3D capability
API Integration None
Ready to integrate with any back end infrastructures( Database, Excel spread sheets,
Cloud based, data warehouse or social media)
Authorization None Interactive Map gives details on nearest stores information to communicate instantly
Nearest Store None
Interactive Map gives details on nearest stores information to communicate
instantly
Comparison Of Holistic Media Vs Competition

22. You Can Participate In The Digital Revolution Now!
 Augmente’s Holistic Media is fully developed and proven!
 It is ready for immediate implementation, with wide-
ranging applicability for any business to participate . . . in
the digital revolution now.

23. AUGMENTe TechStudio LLC
6710 Charlton Street, Sugar Land,TX, USA 77479
415-786-9480 (M) | 281-401-9883 (D)
sundar.moorthi@augmentetechstudio.com
www.augmentetechstudio.com Copyright AUGMENTe TechStudio LLC 2013