PromoSend is a mobile marketing solution that allows sponsors to deliver branded content like videos, demos and testimonials to consumers' mobile devices via WiFi. It provides benefits like driving traffic to e-commerce sites, collecting feedback and analytics, and viral sharing of content. PromoSend works across most phones and can be easily installed in various locations. It also offers different tiers for local or remote use with or without an internet connection. The solution helps increase brand awareness, engage fans, and provide opportunities for revenue streams and collecting consumer data for further marketing campaigns.
1. A Product of Promotional Communications, LLC
650 Halstead Ave.
Mamaroneck, NY 10543
(914) 381-1632
2. Interacting with the Mobile User
Connect with the consumer.
Get them to take action.
Marketing goal:
3. What if...
• You could provide an additional marketing option to your clients?
One that does not take away from your current business,
but creates a multimedia experience?
– Videos (exclusive), demos, testimonials
• You could deliver a coupon for your product?
4. What if...
• You could link people directly to an E-commerce
platform from the show?
- i.e. links into World Vision E-Commerce
• You could get instant consumer feedback –
measurable ROI?
6. What is PromoSend®
?
• Place your brand / content on consumer devices via one
easy HTML5 web development
• Maintain constant commercial contact with customer on-
site
Complete mobile marketing solution
for all Wi-Fi enabled devices
7. What is PromoSend®?
• Present corporate information
• Offer value propositions: Offers, competitions,
experiences
• Offer dynamic, updatable content to smartphones
• Create unique multimedia experiences and extract
business intelligence
• Get instant consumer feedback
Interactive ability to collect real-time information
8. What is PromoSend®?
• Provide a no-cost web experience, or connect to
established Wi-Fi networks
• Without internet: Create rich multimedia environments
• With internet: Create links to social media platforms.
Extract information in exchange for ‘free internet’ to
consumer
Connect to your own private ‘hotspot’
9. What is PromoSend®?
• Without internet: Entire system contained in an easy-to-
carry-and-install flight case
• With internet: System can be configured using only
software upgrades to location
• Unlimited promotions: Same cost whether 1 or 1,000,000
people connect
Easy to set-up and deploy
11. How PromoSend® works:
Supported Phones
Compatible with phones from most major manufacturers
– ensuring the largest consumer reach
Applications
Quick installation in any location
– Enhance existing advertising structures (e.g.
billboards)
– Create brand new mediums (e.g. inside a stadium)
– Redirect traffic from existing networks
12. How PromoSend® works:
Delivering your targeted digital promotions to your consumers
is EASY!
Upload desired content to PromoSend® server
↓
PromoSend® network instantly transmits your promotion to your
consumers based on your preferred schedule
↓
Monitor the success of your campaign in REAL TIME
13. Benefits to Sponsor
• A private, rich multimedia experience: Attract, brand,
and retain consumers
• Branded content: Sponsors’ logos and messages (email
addresses, phone numbers, SMS responses, etc.)
• Ability to virally spread the message to people outside
the event via email, social media, or other platforms
• The sponsors’ logos, images, music, etc. appearing /
leaving venue on 1,000s of mobile phones in real-time
• A synergy between computer based internet branding
and mobile web based on-site branding
14. Benefits to Artist
• Increased awareness of the artist / brand
• Ability to drive traffic back to the artist's / brand's site
• Engagement with fans: Offers to join mailing lists / fan
clubs
• Rapid boosting of the artist's / brand's database
• Promotion of upcoming shows, events and
merchandise
15. Benefits to Artist
• Bragging rights as innovative artist / brand using green
technology to deliver messages
• Synergy between the web and the on-site experience
of the consumer
• Free / exclusive content for the customers
• Opportunities for revenue streams: Coupons,
competitions, sponsorship
• Integration of social media to build detailed, opt-in
profiles of fans / customers
16. Different Tiers of PromoSend
®
Local
Promosend
(no internet)
Local
Promosend
(+Internet)
Remote
Promosend (No
Hardware
needed)
HTML5 x x x
PHP x x x
Authentication x x x
Videos x x x
Questionnaires x x x
Maps and schedules x x x
Competitions x x x
Fan pictures x x x
Coupons x x x
Advertising x x x
Digital Campaigns x x x
email address x x x
Free internet x x
verified email addresses x x
Google + Facebook authentication x x
App store delivery x x
Facebook page integration x x
Fan/Organiser Twitter wall x x
Twitter Youtube, Pinterest, Instagram + other social media pages x x
Links to other websites and partners x x
Local usage statistics x x x
Web surfing statistics x
17. Results and ROI
• Digitally distribute physical content directly to mobile
devices
• Save on cost of physical marketing material
• Achieve a viral effect: Consumer can send material via SMS /
email / social media
• Collect business intelligence
• Have polls, surveys, competitions. Ask for any / all demographic
information
• Collect permission-based email addresses
• Integrate other social media platforms. Collect public information
of consumer (on Facebook, Twitter etc.)
18. Results and ROI
• Cross-platform marketing
• Use gathered information for further marketing across other
platforms: Email newsletters web promotions, Facebook
campaigns.
• Maintain a consistent digital presence across all platforms
• ROI – Return on investment
• Log and monitor all activity
• Use statistics on users and activity to calculate spend vs. results