this ppt provides you all neccesary info.about umang dairies

3. • Name of Organisation- Umang Dairies Ltd. (J.K Group)
• PLACE- Gajraula,UP(INDIA)
• Year of Incorporation-1994
• Company Type-Milk & Dairies products
• Approved by-HACCP certificate from DNV, ISO 9001: 2008, ISO 14001:2004 and
OHSAS 18001: 2007 certifications.
• Turnover-USD1.50 billion

4. INTRODUCTION
• J. K. Organization was founded over a 100 year ago and is one of the largest industrial
conglomerates in India.
• The group has multi business activities – paper, tire, cement, conveyor belts,
pharmaceuticals, dairy and Agra-genetics with turnover excising USD1.50 billion.
• J. K. ventures are famous for using the latest technology with relentless focus on quality,
innovation, R&D and effective marketing.
• Umang dairy plant situated 120kms from Delhi in the town of Gajraula (UP) is a state of
the art milk processing plant which was setup in the year 1994.
• The first dairy plant from the private sector to have received ISO certification. As on the
date the plant has HACCP certificate, ISO 9001: 2008, ISO 14001:2004 and OHSAS
18001: 2007 certifications.
• A fully developed R&D centre constantly works for improving system of milk collection,
processing and product upgradation.

5. PLAYERS IN THE SECTOR

6. PRODUCT AND SERVICES
• Umang dairies limited offers the following products:
• SKIMMED MILK POWDER (SMP)
• WHOLE MILK POWDER (WWP)
• DAIRY CREAMERS
• DAIRY WHITENERS
• TEA & COFFEE PREMIXES
• PURE GHEE
• FRESH CREAM
• BUTTER

7. OTHER MAJOR BRAND ARE
• CONSUMER PACKS
• WHITE MAGIC DAIRY CREAMER
• MILK STAR DAIRY WHITENER
• UMANG SKIMMED MILK POWDER

8. COMPANY BACKGROUND:
• Umang Dairies Ltd. is a dairy product company manufacturing skimmed milk
powder (dairy creamers) and Ghee. The company sells its Milk Powder under the
brand name of “White Magic”, “Dairy Top” and “Milk Star” and ghee is sold under
the brand name of “Umang”. To effectively utilize its capacity, the company does
contract manufacturing for “Mother Dairy Food Processing Ltd” to process and pack
liquid milk in poly pouches. Recently the company has also ventured into marketing
flavored milk and liquid milk ice cream. Manufacturing plant is located in Western
Uttar Pradesh, which is rich in milk production. The company has built up a village
level collection network involving more than 300 villages. Umang Dairies Ltd.
belongs to the J.K. Organisation which has multiple businesses Tyre, Cement,
Paper, etc..

9. PRODUCTS

10. ORGANIZATIONAL STRUCTURE
BOARD OF DIRECTORS
 D. B. Doda
 R. C. Jain
 R. C. Periwal
 R. L. Saha
 COMPANY SECRETARY
 Gaurav Kumar Kanodia

12. PROMOTINOS & PLACE
Due to parent company of Mother Dairy, etc . So UMANG DAIRY doesn’t need any
promotional tools.
PLACE-Work office:3KM Stone
Hasanpur Road,
Gajraula - 244 235
(U.P) India
HEAD OFFICE-3rd Floor, Gulab Bhawan,
6A, Bahadur Shah Zafar Marg,
New Delhi - 110 002
India

13. PRICES
A:WhiteMAGIK Dairy Creamer
RS:375Kg
B:DAIRY TOP Skimmed Milk Powder
RS:395Kg
C:UMANG Danedar Pure Ghee
Rs:340Kg
:DOODZ Rs:20Per bottle

14. DAILY OPERATIONS
• Step-1- Quality milk is collected through the village collection system- 300 villages
per day 12000 farmers.
• Step-2- The plant has a capacity to process over 8,00,000 litres of milk per day.
• Step-3- The plant has the state of art equipment, imported from USA & Germany.
Other major equipment have indigenously designed by alpha level.

15. • Step-4-milk qwality testing.
• Step-5-Then boilng of milk to reduce all impurities,half of milk used for self
marketing like other milk products and other will supply to mother dairy etc
companies.
• Step-6-Total eco friendly process with the help of solar panels,rice and wheat waste
is to be used in boilers.All process is totally..

16. SWOT ANALYSIS
• Strength
• 1.It is strategically located on the milk belt in North India
• 2. The first dairy plant from the private sector to have received
ISO Certification
• 3.Market leader in dairy whitener segment
• 4. Extensive market coverage through distributors servicing all
major potential areas
• 5.All products available in consumer and bulk packets

17. WEAKNESS
 1.Presence only in Northern and Central India
 2.Highly fragmented market in India
 3.Highly labour intensive industry

18. OPPORTUNITY
 1.Increase its presence in other parts of India
 2.Increase its exports
 3.Concentrate on branding and advertising of pure ghee among restaurants and
caterers
 4.Develop the product flavoured milk and ice cream.

19. THREATS
• 1.Increased competition in the sector
• 2.Strict regulations with regards to milk and milk processing companies

20. CONCLUSION OF STUDY
• Firstly, I had learnt a lot through this report like how to prepare a report. How to
analyze the things like various operational, financial, and marketing aspects of
‘UMANG DAIRIES LIMITED’
• Secondly, I also came to know about and the sector from which it belongs. Its full
company profile, its history, its features, its products and services etc.
• Before starting this report, I had never known about how to prepare it. But now,
after preparing it, I understood a lot of things like necessary concepts and aspects of
preparing a report and I also understood how to analyze a report.