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Entrepreneur DNA - Does It Exist?

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At Founder Institute, we enlisted some of the world's top social scientists to create a system of quantitative analysis, measuring entrepreneurial potential. We determined that entrepreneurship requires a very unique skillset, and this skillset can be identified by a standardized test.

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Entrepreneur DNA - Does It Exist?

  1. 1. ENTREPRENEUR DNA DOES IT EXIST?
  2. 2. THE HYPOTHESIS Entrepreneurship requires a very unique skillset, and this skillset can be identified by a standardized test.
  3. 3. Part 1The Test
  4. 4. CREATING THE TEST The Founder Institute, a global startup launch program, enlisted the services of top social scientists to design a test and evaluation system to both identify and predict entrepreneurial success. The first test was created in 2009, and it has since been amended several times by a social scientist on staff.
  5. 5. CURRENT TEST STRUCTURE One hour long battery of personality and aptitude evaluations Specifically focuses on measuring Fluid Intelligence and other “Big Five” personality traits Localized for 10 different languages, and delivered online
  6. 6. SAMPLE FLUID INTELLIGENCE QUESTIONS Fluid Intelligence is someone’s ability to quick learn a ruleset, and then apply that learning to solve novel problems. To measure Fluid Intelligence, test-takers are asked to analyze sets of patters on the left, and then identify the missing pattern (the question mark) with one of the 8 options on the right. Question 1 (Answer on next slide)
  7. 7. SAMPLE FLUID INTELLIGENCE QUESTIONS (Answer to Question 1: 5) Question 2
  8. 8. SAMPLE FLUID INTELLIGENCE QUESTIONS (Answer to Question 2: 5) Question 3
  9. 9. SAMPLE FLUID INTELLIGENCE QUESTIONS (Answer to Question 3: 3) Question 4
  10. 10. SAMPLE PERSONALITY QUESTIONS (Answer to Question 4: 2) To measure “Big Five” personality traits, such as Openness, Extraversion, and Agreeableness, test takers are presented with a series of questions, which have been designed through leading social-science methods. In the samples below, you are asked to select one choice from each series of answers that you believe best describes you or your views. (There are no “correct” answers to these questions) Question 5: a. Have a vivid imagination b. Pay attention to details Question 6: a. Get excited by new ideas b. Am not easily bothered by things Question 7: a. Believe that others have good intentions b. Have a rich vocabulary Question 8: a. Make friends easily b. Can say things beautifully
  11. 11. Part 2Entrepreneur DNA
  12. 12. ANALYZING THE RESULTS Since 2009, the Founder Institute has collected test results from thousands of entrepreneurs, and tracked their progress and company performance in the real world.
  13. 13. METHODOLOGY FOR EVALUATION By constantly feeding in performance data from thousands of real world entrepreneurs, and comparing that data to the test results, we have found a very strong correlation between many traits and positive (or negative) entrepreneurial performance.
  14. 14. PROFESSIONAL EXPERIENCE We find that many of our successful founders are over 28 years old and have business experience.
  15. 15. HIGH FLUID INTELLIGENCE Fluid intelligence, a combination of pattern recognition abilities and abstract thinking skills, strongly correlates with success.
  16. 16. HIGH OPENNESS Many successful founders are open to new ideas, with natural curiosity and optimistic perspectives.
  17. 17. MODERATE AGREEABLENESS Founders are more likely to succeed if they are agreeable, but not too agreeable.
  18. 18. SURPRISING FINDINGS Contrary to popular belief, IQ and Conscientiousness do not seem to be relevant in predicting entrepreneurial success.
  19. 19. BAD FOUNDER DNA Analysis of our test results revealed that certain personality traits hinder founder success.
  20. 20. Part 3Entrepreneur Profiles
  21. 21. ENTREPRENEUR DNA PROFILES We also worked with leading social scientists to analyze the test data, and identify “buckets” of common personality trait combinations exhibited by successful entrepreneurs. We we surprised to find six very distinct “Entrepreneur DNA Profiles”.
  22. 22. Part 4Comparing Geographies
  23. 23. How do founders in different cities compare?
  24. 24. Part 5In Conclusion
  25. 25. There are great entrepreneurs everywhere. Great companies can be built anywhere.
  26. 26. THANK YOU! APPLY & TAKE THE TEST: FI.co/join/dna LEARN MORE ABOUT THE TEST: FI.co/dna

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