The banner at the top of the website uses a unique lit-bulb style to represent the band's illustriousness. The scrolling background navigation depicts a deserted wasteland with links to creative capture the band's wild personality. Font styles are used consistently throughout the site to convey the band's serious and relaxed nature. The menu bar and hyperlinks allow audiences to easily navigate and purchase music, while images and news feeds keep them engaged and up to date. However, the site is flawed because the music and videos do not play, preventing audiences from fully experiencing the band's work.

1. By James Forbes

2. Banner/ logo
The banner is placed predictably in the top left corner beside the
menu bar, however denoting a larger text size and a unique style
resembling lit bulb lights makes it look more interesting and
noticeable. This style is done to connotes to the audience the
band’s illustriousness as it looks like the sort of lights you’d see
on the stage where the band is performing.
As the banner would be one of the first conventions of a site the
audience would notice first it serves as a clue to which band the
site is dedicated to; the audience would be able to instantly
recognize it as the killers banner since they are an established
band.
The Banner also provides a link back to the homepage.

3. Background
The background used for the website can scroll
sideways, and denotes a deserted wasteland
with various objects like a coach, building
walls, graves etc, that act as links to different
pages of the site. This style of navigation is
quite creative, and may have been done to
connote to the audience the wild and free
personality of the band and there music.
The audience is expected to find what it is they
are looking for; this suggests that the audience
is interested and keen on ‘The Killer’ content
that they are willing to spend time searching,
instead of just going to another site that
provides them with what they want without
the need to search. It also suggests that the
website is intuitive or the audience is smart
enough to be able to find what it is they are
looking for easily.
If the audience find it difficult to find the right
objects that links to the space they want to go
they can just use the conventional menu bar at
the top.

4. Font style/ size/ colour
The site has a consistent font colour of yellow.
The sites use a ‘Times New Roman’ font style for News link
on the menu bar that shows a timeline of what the band is,
has and will be up to, whether there on tour or creating a
new album etc, this font style is very formal and is used to
connote to the audience that the band is very serious about
the activities there doing, and to show that the activities are
official.
They also use a ‘Arial’ font style for just about everything
else. This style is less informal, which connotes the band is
more relaxed.

5. Menu Bar
The menu bar is intuitive so the audience are able to
navigate the website easily, and it never changes shape
or mores to another spot on the page, so the audience
are never left stranded on the page to get frustrated
because they can’t get to where they want to go. The
menu bars also has a simple rollover effect that
highlights the link of whatever the audience seems to
be hovering over, so the audience knows what options
they are about the use.

6. Hyperlinks
This website provides links to ITunes and Amazon so
that the audience can purchase their music.
Also provides links to other website related to the
killers such as
‘http://www.bandstores.co.uk/shop/killers/’, this site
allows the audience to purchase merchandise like
clothes, bags and toothbrush.

7. Images
On the website it has a page
dedicated to images of the
band. There is a rollover
effect put on the images so
they change from the black
and white colour to real
colour when the mouse is
hovering over the image as
shown in the screenshot. This
allows the audience to get
images of the band that they
could use for posters,
backgrounds, wall paper etc.

8. Music
On this website they have a page for their
music. The music has been categorised
according to the albums, and are
provided links to ITunes, Amazon, or
and there official store website
‘http://thekillersvictims-
store.sparkart.net/store’, if the audience
wish to make a purchase. However you
can’t play music on the site so the
audience couldn’t listen to a particular
song. This is a huge flaw to the site
because if the audience wants to listen to
their music they’ll have to go to another
website. They lose the advantage sound
brings as they can engage the audience
with their music, which will entice them
to make purchase and keep them on the
site.

9. Video
On this website the music videos don’t work so like the
problem with the music, they cant engage the
audience with their music in order to keep them on
the site.

10. Suitable URL
The URL is a key convention of a website and usually has
the band name or record label in it. It allows the audience
to first get on to the website. If the audience didn't already
know the URL then they could Google it by searching the
killers or variation of this and a link to the website would
come up, however if the URL is completely different and
the audience would find it harder to find the website.
If this URL was already taken then the recording artist
would have to pay to get and use it.
URL: http://www.thekillersmusic.com/html5

11. News Feeds
This allows the audience to keep up to date with what’s
new about the killers and makes them feel a part of the
band.

12. Memberships
The audience have the
opportunity to register to
become members where they
will get, private message
boards and chat, exclusive
content like video and
photos, victims profile page,
and pre-sale ticketing
opportunities. This makes the
audience feel apart of the
band, because there getting
content related to there
favourite to them that un-
members cant get.