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The History and Business Model of Twitter

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Dhroov Sharma
Dhroov Sharma

The Presentation is talking about the Twitter, the complete journey of twitter, how twitter is generating the revenue i.e Business Model. A detailed study on twitter.

Education
1 of 9
Biz Stone Noah Glass 2013 Evan William CEO 2008 -2010 Jack Dorsey CEO 2015 - 21 March “Just setting up my twttr” 13th 8th IPO
140 280 Character 7 Nov 2017 60,000 75% traffic from outside of Twitter.com 330 Mn2018
What are tweets all about? Pointless Bladder 40% Conversational 38% Pass-along Value 9% Self Promotion 6% News 4% Spam 3%
Do tweets get attention?
Twitter’s Business Model $46 Mn $46 Mn $46 Mn
Twitter Business Model Key Partner Search Vendor Device Vendor Media Companies Mobile Operator ServersEmployees Cost Structure Value Proposition Stay Connected News/Events Targeted Marketing Twitter Apps Customers Segments Users Enterprises Developers RelationshipsKey Activities Platform Development Twitter.com Platform Key Resources Website, Desktop Apps, Mobile Apps, SMS Twitter API Channels Promoted Trends Promoted Accounts Licensing Data Streams Revenue Streams Analytics Promoted Tweets
The History and Business Model of Twitter
The History and Business Model of Twitter

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The History and Business Model of Twitter

  • 1.
  • 2. Biz Stone Noah Glass 2013 Evan William CEO 2008 -2010 Jack Dorsey CEO 2015 - 21 March “Just setting up my twttr” 13th 8th IPO
  • 3. 140 280 Character 7 Nov 2017 60,000 75% traffic from outside of Twitter.com 330 Mn2018
  • 4. What are tweets all about? Pointless Bladder 40% Conversational 38% Pass-along Value 9% Self Promotion 6% News 4% Spam 3%
  • 5. Do tweets get attention?
  • 7. Twitter Business Model Key Partner Search Vendor Device Vendor Media Companies Mobile Operator ServersEmployees Cost Structure Value Proposition Stay Connected News/Events Targeted Marketing Twitter Apps Customers Segments Users Enterprises Developers RelationshipsKey Activities Platform Development Twitter.com Platform Key Resources Website, Desktop Apps, Mobile Apps, SMS Twitter API Channels Promoted Trends Promoted Accounts Licensing Data Streams Revenue Streams Analytics Promoted Tweets