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Social media management

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Social Media Management By Turjuman in Dubai Dec 2015

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Social media management

  1. 1. Facebook Group | https://www.facebook.com/groups/KhaledElAhmadWorkshops Presentation | www.slideshare.net/kelahmad Twitter | @Shusmo
  2. 2. Build your Online Community ‫االلكتروني‬ ‫المجتمع‬
  3. 3. Photo credit: http://bit.ly/w5PtXf ‫الماضي‬ ‫في‬:‫للمحتوى‬ ‫المنتج‬ ‫الوحيد‬ ‫المصدر‬ ‫كان‬ ‫البراند‬.‫حول‬ ‫وال‬ ‫األدوات‬ ‫وال‬ ‫المعرفة‬ ‫يملك‬ ‫يكن‬ ‫لم‬ ‫ألنه‬ ‫للمستخدم‬ ‫قوة‬ ‫وال‬.
  4. 4. Photo credit: http://bit.ly/w5PtXf ‫االنترنت‬ ‫عصر‬ ‫في‬:‫للمستخدم‬ ‫تسمح‬ ‫التي‬ ‫األدوات‬ ‫توفرت‬ ‫بالتخاطب‬‫فقط‬ ‫بينهما‬ ‫يدور‬ ‫الحوار‬ ‫كان‬ ‫ولكن‬ ،‫البراند‬ ‫مع‬.
  5. 5. Photo credit: http://bit.ly/w5PtXf ‫االجتماعي‬ ‫اإلعالم‬ ‫ثورة‬ ‫في‬:‫المستخدم‬ ‫بإمكان‬ ‫أصبح‬‫ألول‬ ‫الجمهور‬ ‫أمام‬ ‫البراند‬ ‫مع‬ ‫والتخاطب‬ ‫به‬ ‫خاص‬ ‫محتوى‬ ‫إنتاج‬.
  6. 6. The Stats
  7. 7. Source: http://www.toprankblog.com/2015/03/12-social-media-tools/
  8. 8. Source: http://www.toprankblog.com/2015/03/12-social-media-tools/
  9. 9. Source: http://www.toprankblog.com/2015/03/12-social-media-tools/
  10. 10. Source: http://www.toprankblog.com/2015/03/12-social-media-tools/
  11. 11. Source: http://www.toprankblog.com/2015/03/12-social-media-tools/
  12. 12. Facebook Users in Arab Countries Source: Facebook
  13. 13. Facebook Users Penetration in Arab Countries Source: Population: http://laborsta.ilo.org/ Facebook Data: Facebook
  14. 14. Twitter Users Penetration in Arab Countries Source: Population: http://laborsta.ilo.org/ Twitter Data: ConnectAds Agency presentation
  15. 15. Instagram Users Penetration in Arab Countries Source: Population: http://laborsta.ilo.org/ Instagram Data: Instagram
  16. 16. ‫الرصد‬‫عنك؟‬ ‫يتحدث‬ ‫من‬ ‫سبقونا‬ ‫الذين‬ ‫من‬ ‫لنتعلم‬ ‫جديد‬ ‫هو‬ ‫ما‬ ‫كل‬ ‫على‬ ‫لنبقى‬
  17. 17. ‫الخطة‬
  18. 18. ‫األهداف‬ Source: http://www.salesforce.com/eu/
  19. 19. ‫األهداف‬
  20. 20. ‫قياس‬ ‫األداء‬ Source: http://www.salesforce.com/eu/
  21. 21. ‫قياس‬ ‫األداء‬
  22. 22. ‫الجمهور‬ ‫االنترنت؟‬ ‫على‬ ‫يقضون‬ ‫الوقت‬ ‫من‬ ‫كم‬ ‫نصيحة؟‬ ‫عن‬ ‫البحث‬ ‫عند‬ ‫يلجؤن‬ ‫لمن‬ ‫االلكتروني؟‬ ‫مجتمعهم‬ ‫حجم‬ ‫ما‬ ‫عليها؟‬ ‫وقتهم‬ ‫يقضون‬ ‫االجتماعية‬ ‫المنصات‬ ‫من‬ ‫أي‬ ‫االنترن‬ ‫على‬ ‫بها‬ ‫يدخلون‬ ‫التي‬ ‫األجهزة‬ ‫أنواع‬ ‫ما‬ ‫الصوتي؟‬ ‫أم‬ ‫المرئي‬ ‫المحتوى‬ ‫يفضلون‬ ‫هل‬ Source: http://spectate.com/2012/03/personas-101-a-quick-guide-to-developing-marketing-personas
  23. 23. ‫التي‬ ‫المواقع‬ ‫هي‬ ‫ما‬،‫يزورونها‬‫ولماذا‬‫؟‬ ‫عنها؟‬ ‫يبحثون‬ ‫التي‬ ‫التفاعل‬ ‫كمية‬ ‫كم‬ ‫لهم؟‬ ‫أهمية‬ ‫األكثر‬ ‫المحتوى‬ ‫أنواع‬ ‫أي‬ ‫معك؟‬ ‫للتفاعل‬ ‫لديهم‬ ‫الوقت‬ ‫من‬ ‫كم‬ Source: http://spectate.com/2012/03/personas-101-a-quick-guide-to-developing-marketing-personas ‫الجمهور‬
  24. 24. ‫حلها؟‬ ‫يحاولون‬ ‫التي‬ ‫المشاكل‬ ‫هي‬ ‫ما‬ ‫آالمهم؟‬ ‫أكبر‬ ‫هي‬ ‫ما‬ ‫مع‬ ‫تفاعلهم‬ ‫عند‬ ‫اليه‬ ‫الوصول‬ ‫يحاولون‬ ‫الذي‬ ‫ما‬ ‫عملهم؟‬ ‫مجال‬ ‫في‬ ‫خبرتهم‬ ‫مدى‬ ‫ما‬ Source: http://spectate.com/2012/03/personas-101-a-quick-guide-to-developing-marketing-personas ‫الجمهور‬
  25. 25. ‫الشراء؟‬ ‫لقرار‬ ‫أوصلتهم‬ ‫التي‬ ‫العوامل‬ ‫هي‬ ‫ما‬ ‫الشراء؟‬ ‫قرار‬ ‫أخذ‬ ‫في‬ ‫دورهم‬ ‫ما‬ ‫الشراء؟‬ ‫لقرار‬ ‫الوصول‬ ‫سرعة‬ ‫هي‬ ‫ما‬ ‫الشراء؟‬ ‫لقرار‬ ‫للوصول‬ ‫يريدون‬ ‫البحث‬ ‫من‬ ‫كم‬ ‫الت‬ ‫األمور‬ ‫هي‬ ‫ما‬ ‫القرار‬ ‫أصحاب‬ ‫يكونوا‬ ‫لم‬ ‫إذا‬ ‫القرار؟‬ ‫صاحب‬ ‫ليقنعوا‬ ‫يحتاجونها‬ Source: http://spectate.com/2012/03/personas-101-a-quick-guide-to-developing-marketing-personas ‫الجمهور‬
  26. 26. ‫المنصة‬ ‫الصحيحة‬
  27. 27. ‫المنصة‬ ‫الصحيحة‬
  28. 28. ‫فريق‬ ‫العمل‬ ‫المحتوى‬ ‫إنشاء‬ ‫االجتماعي‬ ‫التواصل‬ ‫منصات‬ ‫على‬ ‫التحديثات‬ ‫نشر‬ ‫وجديد‬ ‫قيم‬ ‫محتوى‬ ‫نشر‬ ‫واعادة‬ ‫البحث‬ ‫الجمهور‬ ‫مع‬ ‫التفاعل‬ ‫المحادثات‬ ‫رصد‬ ‫المحتوى‬ ‫من‬ ‫الناتجة‬ ‫البينات‬ ‫تحليل‬ ‫النشطين‬ ‫األشخاص‬ ‫مع‬ ‫التواصل‬ Source: http://www.salesforce.com/eu/
  29. 29. ‫استراتيج‬ ‫ية‬ ‫المحتوى‬ Source: http://www.salesforce.com/eu/
  30. 30. ‫واجب‬ Source: http://www.salesforce.com/eu/ ‫االجتماعي‬ ‫التواصل‬ ‫منصات‬ ‫على‬ ‫التواجد‬ ‫أهداف‬ 1. 2. 3. ‫قياس‬ ‫مؤشرات‬ 1. 2. 3. ‫الجمهور‬ 1. 2. 3. ‫المالئمة‬ ‫االجتماعي‬ ‫التواصل‬ ‫منصات‬ 1. 2. 3. 4. 5. ‫المحتوى‬ ‫أنواع‬ 1. 2. .3
  31. 31. Content
  32. 32. Content Marketing
  33. 33. Goals
  34. 34. Content Calendar
  35. 35. KPIs
  36. 36. Help Your Audience Make a Purchase Decision
  37. 37. • Simply Measured Free Tools • Cyfe • Followerwonk • Unmetric • Hootsuite Pro
  38. 38. Management Tools
  39. 39. Influencers Tools
  40. 40. Influencers Tools KLOUT SCORE SIGNALS We use more than 400 signals from eight different networks to update your Klout Score every day*. The majority of the signals used to calculate the Klout Score are derived from combinations of attributes, such as the ratio of reactions you generate compared to the amount of content you share. For example, generating 100 retweets from 10 tweets will contribute more to your Score than generating 100 retweets from 1,000 tweets. We also consider factors such as how selective the people who interact with your content are. The more a person likes and retweets in a given day, the less each of those individual interactions contributes to another person's Score. Additionally, we value the engagement you drive from unique individuals. One-hundred retweets from 100 different people contribute more to your Score than do 100 retweets from a single person. * More than 12 billion signals measured every day
  41. 41. Influencers Tools
  42. 42. How to find Influencers
  43. 43. How can Influencers help
  44. 44. How to reward Influencers
  45. 45. Content Marketing
  46. 46. Content Marketing
  47. 47. Content Marketing
  48. 48. Content Bank
  49. 49. Content Bank
  50. 50. Content Bank
  51. 51. Content Bank
  52. 52. Content Bank
  53. 53. Content Bank
  54. 54. Content Bank
  55. 55. Content Bank
  56. 56. Social Size Source: http://www.nukesuite.com/ultimate-image-size-guide-social-networks-infographic/
  57. 57. Source: http://www.nukesuite.com/ultimate-image-size-guide-social-networks-infographic/ Social Size
  58. 58. Source: http://www.nukesuite.com/ultimate-image-size-guide-social-networks-infographic/ Social Size
  59. 59. Source: http://www.nukesuite.com/ultimate-image-size-guide-social-networks-infographic/ Social Size
  60. 60. Source: http://www.nukesuite.com/ultimate-image-size-guide-social-networks-infographic/ Social Size
  61. 61. Source: http://www.nukesuite.com/ultimate-image-size-guide-social-networks-infographic/ Social Size
  62. 62. Facebook
  63. 63. MariSmith.com
  64. 64. MariSmith.com
  65. 65. MariSmith.com
  66. 66. MariSmith.com
  67. 67. MariSmith.com
  68. 68. MariSmith.com
  69. 69. MariSmith.com
  70. 70. MariSmith.com
  71. 71. MariSmith.com
  72. 72. Use a sequence storytelling ad approach to inspire action.
  73. 73. MariSmith.com
  74. 74. Share Facebook Native Video Source: https://blog.bufferapp.com/post-facebook-12-facebook-tactics-working-right-now
  75. 75. Share Facebook Native Video Source: https://blog.bufferapp.com/post-facebook-12-facebook-tactics-working-right-now
  76. 76. Share Facebook Native Video Source: https://blog.bufferapp.com/post-facebook-12-facebook-tactics-working-right-now
  77. 77. Share Facebook Native Video Source: https://blog.bufferapp.com/post-facebook-12-facebook-tactics-working-right-now
  78. 78. Tools
  79. 79. Are you Twitter followers not growing quickly enough? Source: http://www.toprankblog.com/2015/03/12-social-media-tools/ Best tool around to manage, clean, unfollow and follow the right people.
  80. 80. High quality graphics are needed in your content mix, and difficult to produce. Source: http://www.toprankblog.com/2015/03/12-social-media-tools/ With Canva you can use so many ready-made templates and design your artwork as easy as drag and drop.
  81. 81. You can’t find great content to share Source: http://www.toprankblog.com/2015/03/12-social-media-tools/ ContentGems will dig through the dirt and find great content for you to share. It also – • Expands your interest groups as defined by keywords and other search tools • Allows you to set criteria for each interest • Allows for added preferred and trusted sources you want to add
  82. 82. Twitter
  83. 83. Source: http://www.slideshare.net/christelquek/win-at-content-content-strategy
  84. 84. Source: http://www.slideshare.net/christelquek/win-at-content-content-strategy
  85. 85. Source: http://www.slideshare.net/christelquek/win-at-content-content-strategy
  86. 86. Source: http://www.slideshare.net/christelquek/win-at-content-content-strategy
  87. 87. Source: http://www.slideshare.net/christelquek/win-at-content-content-strategy
  88. 88. Source: http://www.searchenginejournal.com/get-conversions-using-12-twitter-stats-infographic/125722/
  89. 89. Source: http://www.searchenginejournal.com/get-conversions-using-12-twitter-stats-infographic/125722/
  90. 90. Source: http://www.searchenginejournal.com/get-conversions-using-12-twitter-stats-infographic/125722/
  91. 91. Source: http://www.searchenginejournal.com/get-conversions-using-12-twitter-stats-infographic/125722/
  92. 92. Source: http://www.searchenginejournal.com/get-conversions-using-12-twitter-stats-infographic/125722/
  93. 93. Source: http://www.searchenginejournal.com/get-conversions-using-12-twitter-stats-infographic/125722/
  94. 94. Source: http://www.searchenginejournal.com/get-conversions-using-12-twitter-stats-infographic/125722/
  95. 95. Source: http://www.searchenginejournal.com/get-conversions-using-12-twitter-stats-infographic/125722/
  96. 96. Source: http://www.searchenginejournal.com/get-conversions-using-12-twitter-stats-infographic/125722/
  97. 97. Buffer.com
  98. 98. Buffer.com
  99. 99. Buffer.com
  100. 100. Buffer.com
  101. 101. Buffer.com
  102. 102. Buffer.com
  103. 103. Buffer.com
  104. 104. Buffer.com
  105. 105. Buffer.com
  106. 106. Buffer.com
  107. 107. Buffer.com
  108. 108. Buffer.com
  109. 109. Engaging Content
  110. 110. Source: http://blog.hubspot.com/marketing/create-perfect-social-media-posts-slideshare Engaging Content
  111. 111. Source: http://blog.hubspot.com/marketing/create-perfect-social-media-posts-slideshare Engaging Content
  112. 112. Source: http://blog.hubspot.com/marketing/create-perfect-social-media-posts-slideshare Engaging Content
  113. 113. Source: http://blog.hubspot.com/marketing/create-perfect-social-media-posts-slideshare Engaging Content
  114. 114. Source: http://blog.hubspot.com/marketing/create-perfect-social-media-posts-slideshare Engaging Content
  115. 115. Engaging Content
  116. 116. Engaging Content
  117. 117. Engaging Content
  118. 118. Posts with photos get an average of 2.35 interactions per post, while text-only posts get only 1.71 Engaging Content
  119. 119. Source: https://blog.bufferapp.com/post-facebook-12-facebook-tactics-working-right-now Engaging Content
  120. 120. Posting after hours (5pm – 1am EST) can get you 11% more interactions than those published during working hours Engaging Content
  121. 121. Posts published on Friday can get 25% more likes, comments and shares Engaging Content
  122. 122. Posts that ask a question get 23% more engagement Engaging Content
  123. 123. Engaging Content
  124. 124. Engaging Content
  125. 125. Engaging Content
  126. 126. Enforce Tagline with Visuals Source: http://www.socialmediaexaminer.com/make-visual-content-marketing-work/ Engaging Content
  127. 127. Use infographs to bring attention to your message Source: http://www.socialmediaexaminer.com/make-visual-content-marketing-work/ Engaging Content
  128. 128. Make your brand Personable Source: http://www.socialmediaexaminer.com/make-visual-content-marketing-work/ Engaging Content
  129. 129. Fun photos with text overlays can get big reaction Source: http://www.socialmediaexaminer.com/make-visual-content-marketing-work/ Engaging Content
  130. 130. Customers are always right. Show it. Source: http://www.postplanner.com/what-to-post-on-facebook-proven-ideas/ Engaging Content
  131. 131. Show your product in a creative way Source: http://www.postplanner.com/what-to-post-on-facebook-proven-ideas/ Engaging Content
  132. 132. Win them over Source: http://www.postplanner.com/what-to-post-on-facebook-proven-ideas/ Engaging Content
  133. 133. Show them how to use your products Source: http://www.postplanner.com/what-to-post-on-facebook-proven-ideas/ Engaging Content
  134. 134. Use Facebook native video marketing Source: http://www.postplanner.com/what-to-post-on-facebook-proven-ideas/ Engaging Content
  135. 135. Engaging Content
  136. 136. Engaging Content
  137. 137. Hashtag
  138. 138. Objectives
  139. 139. Instagram is highly effective for achieving branding goals such as: • Driving awareness for your brand or products • Shifting or reinforcing brand perceptions • Creating associations with celebrities and partners Source: http://extfiles.etsy.com/worksheets/instagramstrategyguide.pdf
  140. 140. Guidelines
  141. 141. Creating content on Instagram Content is essential to the Instagram experience. The sharing of high quality photos is what makes the Instagram community so dynamic and engaged. Your brand's content should add to the experience of being on Instagram for your followers. Source: http://extfiles.etsy.com/worksheets/instagramstrategyguide.pdf
  142. 142. Guidelines for creating content on Instagram: 1. Identity & voice: Develop a framework for bringing your brand’s identity to life on Instagram, based on your business objectives. Identify words that reflect your brand’s voice and tone. Source: http://extfiles.etsy.com/worksheets/instagramstrategyguide.pdf
  143. 143. Guidelines for creating content on Instagram: 2. Content themes: Establish regular content themes, or pillars, that are authentic to your brand and fit the Instagram platform. Ensure that your posts adhere to these pillars. Source: http://extfiles.etsy.com/worksheets/instagramstrategyguide.pdf
  144. 144. Guidelines for creating content on Instagram: 3. Image subjects: Post photos and videos of unexpected and Behind the-scenes moments that feel authentic and immediate. Candid, insider access is what people love about Instagram. Source: http://extfiles.etsy.com/worksheets/instagramstrategyguide.pdf
  145. 145. Guidelines for creating content on Instagram: 4. Image enhancement: Adjust your images with filters and other tools available through the Instagram app. Source: http://extfiles.etsy.com/worksheets/instagramstrategyguide.pdf
  146. 146. Guidelines for creating content on Instagram: 5. Text: Keep captions short and fresh. Incorporate hashtags where relevant, but not so many that they detract from the simplicity of the post. Ask questions in the captions of your images to engage with followers. Source: http://extfiles.etsy.com/worksheets/instagramstrategyguide.pdf
  147. 147. Guidelines for creating content on Instagram: 6. Location & people: Include the location of your photo or video when it helps tell the story of the image. Use the Add People feature to tag people to help you reach a broader audience Source: http://extfiles.etsy.com/worksheets/instagramstrategyguide.pdf
  148. 148. Guidelines for creating content on Instagram: 7. Timing: 1-3 posts per day. Experiment with posting at different times of day by monitoring engagement. Source: http://extfiles.etsy.com/worksheets/instagramstrategyguide.pdf
  149. 149. Creating video content on Instagram: 1. Include video as part of your content strategy consistent with your identity, voice, and content pillars. 2. Utilize filters and hashtags to enhance the quality of the content. 3. Consider which unique moments in the life of your brand are best shared through a moving image. Here are a few examples: • Share an inside look at how a product gets made, or how new products are developed • Preview a new product or service and show how it works • Offer short product tutorials • Show how your brand fits in to people’s everyday lives • Capture moments from brand events or experiences Source: http://extfiles.etsy.com/worksheets/instagramstrategyguide.pdf
  150. 150. Source: www.Buffer.com/
  151. 151. Source: www.Buffer.com/
  152. 152. #Instagram [Follow, like, like, like]: increase the follow back with 25% Follow people of the same interest or targeted audience and like 3 of their recent instagrammed photos and 1 out of 4 will follow you back. Source: www.Buffer.com/
  153. 153. Ask users to “tag a friend” they want to travel with Source: www.Buffer.com/
  154. 154. Filtered photos are 21% more likely to be viewed and 45% more likely to be commented on than unfiltered ones Source: www.Buffer.com/
  155. 155. Use Emojis It causes you to think It grabs your attention It makes you smile Source: www.Buffer.com/
  156. 156. Cross Promotion Share your instagrammed photos On other platforms Source: www.Buffer.com/
  157. 157. Share the love Respond to comments, like photos, follow some new friends, and comment on awesome posts Source: www.Buffer.com/
  158. 158. Sharing Links You can post link in your bio and state “link in bio” Or you use custom Bitly link that is easy to remember Source: www.Buffer.com/
  159. 159. IconoSquare Free Instagram Tool Source: www.Buffer.com/
  160. 160. What is a good benchmark for engagement? Followers X 0.037 500 followers 19 likes and comments. 1,000 followers 37 likes and comments 5,000 followers 185 likes and comments. Source: www.Buffer.com/
  161. 161. Source: www.Buffer.com/
  162. 162. Source: http://www.dailymail.co.uk/travel/article-2589750/Eiffel-Tower-tops-list-20-Instagrammed-tourist-attractions-WORLD.html
  163. 163. Travel Influencers: http://www.businessinsider.com/top-instagram-photographers-in-advertising-2013-3 Travel Agencies: http://skift.com/travel-services/travel-agents/ Travel Blogs: http://uk.labs.teads.tv/top-blogs/travel_and_tourism Top Instagram Accounts: Travel & Adventure: http://mediakix.com/2015/08/travel-top-instagram-accounts-to-follow/ Use Instagram Hyperlapse: http://socialmediarology.com/2014/08/27/instagram-hyperlapse-tourism-videos/
  164. 164. Hashtag
  165. 165. A #hashtag: allows grouping of similarly tagged messages, and also allows an electronic search to return all messages that contain it. - Wikipedia
  166. 166.  The #Hashtag was introduced by Chris Messina back in August 23rd 2007
  167. 167.  The #Hashtag: 1- Viewable by anyone with interest in your hashtag even those outside your network. 2- Expands your reach to anyone interested in that hashtag Source: http://www.postplanner.com/how-to-use-hashtags-on-twitter-facebook-instagram-google-plus/
  168. 168.  Keep Hashtags on Twitter up to 2 Source: http://www.postplanner.com/how-to-use-hashtags-on-twitter-facebook-instagram-google-plus/
  169. 169.  Keep Hashtags on Facebook up to 2 Source: http://www.postplanner.com/how-to-use-hashtags-on-twitter-facebook-instagram-google-plus/
  170. 170.  Keep Hashtags on Instagram up to 11 Source: http://www.postplanner.com/how-to-use-hashtags-on-twitter-facebook-instagram-google-plus/
  171. 171. So, What type of hashtags you can use on Instagram?
  172. 172.  Find Hashtags related to any topic at Websta.me Example: www.websta.me/search/education
  173. 173.  Find Hashtags related to your city at Websta.me Example: www.websta.me/search/Amman
  174. 174.  Use Top hashtags worldwide and use relevant ones. Example: http://top-hashtags.com/instagram
  175. 175.  Find Hashtags related to your topic at Hashtagify. Example: http://hashtagify.me/hashtag/education
  176. 176.  Find Hashtags according to day of the week. Source: http://www.popsugar.com/tech/Hashtags-Instagram-34605401
  177. 177. WHY LINKEDIN? @KCCLAVERIA | KCCLAVERIA.COM
  178. 178. @KCCLAVERIA | KCCLAVERIA.COM Because it is the world’s largest professional network.
  179. 179. @KCCLAVERIA | KCCLAVERIA.COM It has 277 million members (and growing).Photo credit: press.linkedIn.com
  180. 180. @KCCLAVERIA | KCCLAVERIA.COM Your LinkedIn profile ranks high on Google.
  181. 181. @KCCLAVERIA | KCCLAVERIA.COM Recruiters use it.Credit: Jobvite.com
  182. 182. @KCCLAVERIA | KCCLAVERIA.COM TIP #1: Complete your profile.
  183. 183. @KCCLAVERIA | KCCLAVERIA.COM Go for it.
  184. 184. @KCCLAVERIA | KCCLAVERIA.COM TIP #2: Use keywords in your profile.
  185. 185. @KCCLAVERIA | KCCLAVERIA.COM Add keywords to your professional headline.
  186. 186. @KCCLAVERIA | KCCLAVERIA.COM Use keywords in your summary.
  187. 187. @KCCLAVERIA | KCCLAVERIA.COM Mention what tools and software you have experience with.
  188. 188. @KCCLAVERIA | KCCLAVERIA.COM Mention clients you have worked with.
  189. 189. @KCCLAVERIA | KCCLAVERIA.COM Keywords increase your chances of getting found.
  190. 190. @KCCLAVERIA | KCCLAVERIA.COM TIP #3: Show off key projects.
  191. 191. @KCCLAVERIA | KCCLAVERIA.COM Go to your “experience” section and add links to each role.
  192. 192. @KCCLAVERIA | KCCLAVERIA.COM LinkedIn will show your projects under each role.
  193. 193. @KCCLAVERIA | KCCLAVERIA.COM TIP #4: Connect only with people you know or you’ve met.
  194. 194. @KCCLAVERIA | KCCLAVERIA.COM Connect with colleagues, classmates, friends or people you’ve met at networking events.
  195. 195. @KCCLAVERIA | KCCLAVERIA.COM TIP #5: Customize your message when inviting people.
  196. 196. @KCCLAVERIA | KCCLAVERIA.COM Customize this section.
  197. 197. @KCCLAVERIA | KCCLAVERIA.COM ALWAYS.
  198. 198. @KCCLAVERIA | KCCLAVERIA.COM TIP #6: Post consistently.
  199. 199. @KCCLAVERIA | KCCLAVERIA.COM Share links to industry news and your own work, photos, etc..
  200. 200. @KCCLAVERIA | KCCLAVERIA.COM Posting regularly keeps you on people’s radar.
  201. 201. @KCCLAVERIA | KCCLAVERIA.COM TIP #7: Mention people.
  202. 202. @KCCLAVERIA | KCCLAVERIA.COM But only do it when it’s appropriate.
  203. 203. @KCCLAVERIA | KCCLAVERIA.COM TIP #8: Check who’s checking your profile.
  204. 204. @KCCLAVERIA | KCCLAVERIA.COM You’ll find this at the right-hand side of your LinkedIn feed.
  205. 205. @KCCLAVERIA | KCCLAVERIA.COM Check this section to discover new people to connect with.
  206. 206. @KCCLAVERIA | KCCLAVERIA.COM TIP #9: Recommend (awesome) people.
  207. 207. @KCCLAVERIA | KCCLAVERIA.COM Share the love. Don’t be shy to leave a recommendation for people who’ve worked with.
  208. 208. @KCCLAVERIA | KCCLAVERIA.COM Also, don’t be shy about asking for recommendations.
  209. 209. @KCCLAVERIA | KCCLAVERIA.COM TIP #10: Invite people to meet you offline.
  210. 210. Thank You @Shusmo | Khaled@digiarabs.com | +962 79 73 88044 www.slideshare.net/kelahmad
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Social Media Management By Turjuman in Dubai Dec 2015

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