Dara Gibbs has over 15 years of experience in marketing and communications roles. She has a proven track record of managing large, complex projects on time through her skills in copywriting, editing, project management, data analysis, and strategic planning. Her most recent role was as a Senior Marketing Specialist at Schools FCU, where she led marketing campaigns, events, and internal and external communications. She has a Bachelor's degree in Business Administration and Marketing from California State University of Sacramento.
1. Dara Gibbs
5539 Reindeer Place, Paso Robles, CA 93446 Cell: 916.296.6756
dgibbs@surewest.net
Marketing
Specialist
A creative copywriter and editor with a proactive approach to business growth and
problem solving. Proven ability to multi-task several large projects simultaneously
with excellent, on-time results. Ability to work efficiently and grasp new concepts,
tools and technology quickly.
Experience 2001 to 2008 Schools FCU, Sacramento, CA
Senior Marketing Specialist
Copywriter, Editor, Project Manager, Email/Direct Mail Campaigns, Event
Coordinator, Budget Management, Strategic Growth/Retention Campaigns.
Target Marketing, Data Analysis/Collection and Research.
Communications to Department Staff, Board of Directors and External
Vendors.
2000 to 2001 DataMAX Software Group, El Dorado Hills, CA
Marketing Director
Technical Copywriter, Editor, Content Creator, B2B Advertising via
newsletters and email campaigns.
Established corporate communications program and coordinated international
trade show scheduling.
Skills Supreme
Organization
Creative Writing
Excellence
Top-Notch Intuitive
Practices
Tech Savvy
Multi-faceted &
Efficient
Strategic
Planning/Analysis
Proactive
Problem Solver
Passion for
Business Growth
Blogging and
Social Media
Experience
Education &
Honors
California State University of Sacramento, Sacramento, CA, 1990
Bachelor of Science, Business Administration/Marketing
Graduated with Honors, National Honor Society
American River College, Sacramento, CA, 1987
Associate of Arts, Business Administration
Software &
Technology
MS Office Suite (Word, Excel PowerPoint, Publisher) & Open Office
QuarkXPress, Adobe PageMaker
WordPress, Wix, Adobe Dreamweaver, Basic HTML
Database tools (ACT, Access, MCIF)
Familiar with Google & Apple Calendar, iOS, Android, Mac, Windows