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Theory- Audience
CLINTON
Audience Profile Spiderman
Spiderman homecoming involves Spiderman saving the
world once again, he obtained his super human powers
and reflexes by going into a science convention as a
student in his year to go research on biology, he then
enters a room that isn't open to the public to then find
out a whole room full of unpublished science that has
been kept a secret, what he doesn’t know is that, as he
explores longer in this mysterious room a spider has
crawled into his back and bit him giving him unreal super
human reflex’s, strength and speed.
The primary audience for this film is for teenagers and
adults of age 15-30 the secondary audience would most
likely be for ages 0-14
The films social grade would be rated at D which is
working class, this film is more targeted towards males.
The audience that are viewing Spider Man can be classed
in this psychographic class the identity for people who
would watch this would be people who are balanced this
is because this film is more of a mixture of emulator and
the other classes this film has to offer.
Audience Profile Kong Skull
Kong Skull is a film where it consists of mankind
discovering this uncharted island to be filled
with scary, hostile creatures after exploring their
environment they stumble upon a huge ape.
The last of its kind Kong who Is this king of the
island claimed by the small citizens who live on
the island who say he is the protector.
The primary audience for this movie is mostly
addressed to both sexes male and female the
Age rate that is mostly going to be viewed by is
ages of 15- 24; the secondary audience that this
is film is also targeting Is adults of age 25- 30
This films social grade is more targeted to C2
what is also known as skilled working class.
this films psychographic is more towards needs
driven, this Is because the characters that are in
this are people that are experienced that they
act upon impulse and instinct
Audience Profile District 13
District 13 is an fast action pace film of where
the two main characters Damien and Leito try
to bring piece to the five different gang
members who want conflict and violence this
action pack parkour film brings lots of tension
and excitement to the audience viewing this
film, the social class that would watch this type
of genre move would be people of working class
and above.
This film is targeted to both genders that watch
this film I would say that 60% would be
watching is males and 40% females enjoying
this film. The primary audience that would
watch this film would be adults of 25-44 and
secondary teenagers of 15-19.
The psychographic specific type for the
audience would be people of balanced that is a
mixture of all the classes psychographic would
have.
Hypodermic Needle
• Definition
A hypodermic needle is when the audience is easily
convinced to what a films content is producing such as false
information that could lead to motivation or fake news to
mislead the audience.
• Example
An alien invasion in American city called Gill’s Mill jersey.
“The worlds at war with the Extra-terrestrials”. The Panic
broadcast.
Uses and Gratifications Information
I find information through the media and daily news. People are so
convinced to the facts that main stream news such as the BBC is real
and they rely on the facts they produce on the radio and the TV.
The web is an open search system in which you are able to seek advice
through third parties and comments that websites provide, you can gain
endless help to solving problems using the media and to find things that
your curious with.
The media can be used in all sorts of ways such as learning new Intel on
what ever you desire you can use the media such as learning history
new cultures and endless possibilities such as new languages.
Uses and Gratifications Personal
Identity
The media isn’t always good the media can have bad influence
on the way its portrayed if you send out information sometimes
the receiver can have a different interoperation to the hosts
knowledge giving a bad influence on people such as behaviour
traits and knowledge you shouldn’t have access to. When using
the media people should use it as an inspiration and aspiration
to achieving new goals weather its fictional or non fictional.
Using the web can help get better understanding of personal
values you can use it as a way of gaining information about
yourself and similar values to other people.
Uses and Gratifications Integration and
Social Interaction
• Using media is the perfect way of communicating to others you
would like to associate yourself with, by communicating through
text and VoIP ( video call e.g. Skype ).
• The social interaction allows people to interact with other through
many platforms such as game consoles, communities and text. The
media provides people a way of substituting the real world to
virtual reality giving people the best of both world for
companionship and collaboration with other people.
Uses and Gratifications Entertainment
Entertainment has been one of the many things we require as
a race because we all use entertainment in different platforms
such as books, video games and relaxation, we all do it for the
enjoyment to please our self's with escapism from the real
world giving us a another place to make a persona of our self’s
without the fact of being judged from others in reality.
Consumer Generated Content
• Example
You Tube
• What are the advantages to media producers?
It’s a way of getting people who aren't as famous to create
something creative and to be get attention to people who actually
deserve a chance. A platform such as You Tube has encouraged
people to create creative media and to present their skills to the
whole world.
• Why would the audience generate content?
People who aren't as privileged are able to create work and publish
their work to the world. People who would generate content would
be people who are creative and have a last resort to creating
money though passion and hobbies they enjoy.

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Theory Audience Project 2

  • 2. Audience Profile Spiderman Spiderman homecoming involves Spiderman saving the world once again, he obtained his super human powers and reflexes by going into a science convention as a student in his year to go research on biology, he then enters a room that isn't open to the public to then find out a whole room full of unpublished science that has been kept a secret, what he doesn’t know is that, as he explores longer in this mysterious room a spider has crawled into his back and bit him giving him unreal super human reflex’s, strength and speed. The primary audience for this film is for teenagers and adults of age 15-30 the secondary audience would most likely be for ages 0-14 The films social grade would be rated at D which is working class, this film is more targeted towards males. The audience that are viewing Spider Man can be classed in this psychographic class the identity for people who would watch this would be people who are balanced this is because this film is more of a mixture of emulator and the other classes this film has to offer.
  • 3. Audience Profile Kong Skull Kong Skull is a film where it consists of mankind discovering this uncharted island to be filled with scary, hostile creatures after exploring their environment they stumble upon a huge ape. The last of its kind Kong who Is this king of the island claimed by the small citizens who live on the island who say he is the protector. The primary audience for this movie is mostly addressed to both sexes male and female the Age rate that is mostly going to be viewed by is ages of 15- 24; the secondary audience that this is film is also targeting Is adults of age 25- 30 This films social grade is more targeted to C2 what is also known as skilled working class. this films psychographic is more towards needs driven, this Is because the characters that are in this are people that are experienced that they act upon impulse and instinct
  • 4. Audience Profile District 13 District 13 is an fast action pace film of where the two main characters Damien and Leito try to bring piece to the five different gang members who want conflict and violence this action pack parkour film brings lots of tension and excitement to the audience viewing this film, the social class that would watch this type of genre move would be people of working class and above. This film is targeted to both genders that watch this film I would say that 60% would be watching is males and 40% females enjoying this film. The primary audience that would watch this film would be adults of 25-44 and secondary teenagers of 15-19. The psychographic specific type for the audience would be people of balanced that is a mixture of all the classes psychographic would have.
  • 5. Hypodermic Needle • Definition A hypodermic needle is when the audience is easily convinced to what a films content is producing such as false information that could lead to motivation or fake news to mislead the audience. • Example An alien invasion in American city called Gill’s Mill jersey. “The worlds at war with the Extra-terrestrials”. The Panic broadcast.
  • 6. Uses and Gratifications Information I find information through the media and daily news. People are so convinced to the facts that main stream news such as the BBC is real and they rely on the facts they produce on the radio and the TV. The web is an open search system in which you are able to seek advice through third parties and comments that websites provide, you can gain endless help to solving problems using the media and to find things that your curious with. The media can be used in all sorts of ways such as learning new Intel on what ever you desire you can use the media such as learning history new cultures and endless possibilities such as new languages.
  • 7. Uses and Gratifications Personal Identity The media isn’t always good the media can have bad influence on the way its portrayed if you send out information sometimes the receiver can have a different interoperation to the hosts knowledge giving a bad influence on people such as behaviour traits and knowledge you shouldn’t have access to. When using the media people should use it as an inspiration and aspiration to achieving new goals weather its fictional or non fictional. Using the web can help get better understanding of personal values you can use it as a way of gaining information about yourself and similar values to other people.
  • 8. Uses and Gratifications Integration and Social Interaction • Using media is the perfect way of communicating to others you would like to associate yourself with, by communicating through text and VoIP ( video call e.g. Skype ). • The social interaction allows people to interact with other through many platforms such as game consoles, communities and text. The media provides people a way of substituting the real world to virtual reality giving people the best of both world for companionship and collaboration with other people.
  • 9. Uses and Gratifications Entertainment Entertainment has been one of the many things we require as a race because we all use entertainment in different platforms such as books, video games and relaxation, we all do it for the enjoyment to please our self's with escapism from the real world giving us a another place to make a persona of our self’s without the fact of being judged from others in reality.
  • 10. Consumer Generated Content • Example You Tube • What are the advantages to media producers? It’s a way of getting people who aren't as famous to create something creative and to be get attention to people who actually deserve a chance. A platform such as You Tube has encouraged people to create creative media and to present their skills to the whole world. • Why would the audience generate content? People who aren't as privileged are able to create work and publish their work to the world. People who would generate content would be people who are creative and have a last resort to creating money though passion and hobbies they enjoy.

Editor's Notes

  1. Include a poster of a film of your choice and discuss the Primary and Secondary audiences referencing Gender and Age. Discuss audience appeal for each audience.
  2. Include a poster of a film of your choice and discuss the Primary and Secondary audiences referencing Gender and Age Discuss audience appeal for each audience.
  3. Include a poster of a film of your choice and discuss the Primary and Secondary audiences referencing Gender and Age. Discuss audience appeal for each audience.
  4. Provide a definition and example of the Hypodermic needle model
  5. Using the information below choose one example from each section and relate to your own life Example- Information > I use the BBC news website to find out information
  6. Using the information below choose one example from each section and relate to your own life Example- Information > I use the BBC news website to find out information
  7. Using the information below choose one example from each section and relate to your own life Example- Information > I use the BBC news website to find out information
  8. Using the information below choose one example from each section and relate to your own life Example- Information > I use the BBC news website to find out information