1. The text within this poster
is limited and features
within the bottom and top
thirds of the space. The
text within the top third is
a selling point that
encourages the audience
to watch the film due to
the book being a ‘best
seller’ this could appeal to
an older audience. The
text found in the bottom
third is the title, slogan,
date and website/social
networking information.
This is important so the
audience is able to find
out more about the film
itself or the actors taking
part. The title is the
biggest piece of text
within the poster as it is
the most important. The
house style relates to the
colour scheme of the
book drawing connections
between them both. The
text uses white and blue
to contrast against the
dark background. This is
due to the fact that it is
curvier and appears to
look like it’s been drawn
in a crayon. By having a
curvy font style, it makes
the overall appearance of
the poster seem not as
serious but fun , this
First initial thoughts of the filmposter are simplistic; this refers to the genre of the filmbeing a romance drama
therefore the poster is seen to be dreamy due to the connection between the 2 characters. Consequently they
take the central focus of the poster. Being a filmposter the characters personality is shown to be the same as they
are in the film this is supported by the mise en scene. For example the characters sense of style and their
dedication towards each other even though they are presented with an obstacle being cancer, the tubes on the
girls face infer this.
The main image takes up the whole of the poster suggesting the characters have a huge significance within the
film. Situated within the image is of two people lying down on the grass this allows us to identify who the main
characters are. We can tell these two characters have formed a relationship due to the body position and facial
expressions, the characters are seen to be holding each others head while nestled which indicates to the audience
that they comfortable around each other. The rule of thirds have been used to make up the image, having a close
up of the two characters allows the audience to be apart of the journey they face and is completely relatable for
those struggling with cancer but also for teenagers who face an obstacle but are determined to be with the person
they love. We gather the target audience due to the age of the of the characters being teenagers but also this
dress sense supports this further as leather jackets are seen to be popular among teenagers and young adults, thus
suggesting the film is targeting at those from 12 to 17 however adults have also been targeted due to the nature of
the film but also due to it being based upon a best selling novel.
The subtleness of the
earth tone colours relates
to the location of where
the characters are
situated but also the
meaning behind this
proposes life, which is
what the characters have
little left. As the tubes on
the girls face are clear this
assumes that they respect
those going through the
same concerns as the
characters as they do not
stand out.
The image has a smaller
depth of field
predominantly focusing
on the characters, as the
grass is out of focus it
frames the characters
perfectly but also
sensitively relating to the
issue. The tones of the
characters are a lot softer
giving the representation
of innocence and purity of
the couple this also allows
the grass to fade into the
background but lets the
text to be identified in the
foreground. Due to the
soft skin tone it allows the
expressions to be more
defined thus gathering
that the couple are happy
to be in each other’s
presence.
can be related to personality of
the characters making the most of what they have
left and the adventure they have together. The use of
celebrity endorsement will attract fans of the
celebrities therefore the film will be more successful.
They’ve approached this by having a close up of the
actors so you can clearly identify who they are
without naming them.
