2. Romantic film posters
• Most romantic (rom-com/chick-flick) film posters
show a big image of either one person or two,
either looking adoring at each other in dreamingly
into the distance. The two characters will show
the relationship they have in the film, be the love
or love/hate. The image will be the main selling
point of the film as through the colors you will be
able to see what genre the film is straight away.
The main character in the image, the predominant
figure will usually be the woman, which will attract
the target audience. Warm colors like red and pink
will signify passion and love.
3. Main image, splits the two parts in half,
to show the main characters in the film,
The soft tone to the image and the
holding of hands shows this film is going
to be romantic.
The color scheme is warm
and soft, like summer and
holidays, which emphases
the setting for the film.
The colors also bring out
the woman's eyes.
The tag line is a rhetorical
questions to intrigue the
audience and make them think.
The image in front of the
woman is an envelope, this
shows she is going to tell us
a story, a love story. This
also links to the title of the
film.
Due to the romantic
style and beautiful
imagery the genre
would be targeted at
woman who want to
hear a love story.
4. Comedy film posters
• Comedy film posters include funny pictures
like main characters pulling faces or posing
with props to grab the audience attention and
prove the genre straight away. The use of
bright colors also attracts the audience. The
setting is often unusual which makes the
poster even more amusing and a talking point
for people.
5. A relationship could
have occurred
between both
people wearing
sunglasses.
Another comical aspect to this
film poster is the men in it,
they are typical young lads that
go to Vegas and get drunk,
they are older, parental people
which adds to the mystery of
the film.
The baby indicates a
twist to the plot of
the film as babies
aren't part of nights
out.
The hangover title is in
flashing lights, this could
represent the flashing lights of
The color scheme of black and gold
connotes wealth, this links to money
which is what the whole film is about,
going to Vegas and
spending/winning/loosing money.
The word hangover means
drink was involved, so with
the rough look in all of
their faces, and the
sunglasses connote a
hangover as people with
hangovers don’t like light.
The unusual props like a
baby and loss of teeth
shows drunken antics on a
night out.
‘Feel it June 5’ is a play on
words as if the target audience
can relate to a hangover and
will feel it when watching this
film.
6. Horror/thriller film posters
• The film posters of the horror or thriller genre
usually present abnormally horrifying and
disturbing imagery.
• Red or dark colors are usually used to connote
danger or tension.
7. Director of another famous film which will attract
the target audience of the horror movie as they
could have been fans of the previous film so will
go and see it.
The face of the main image
is a scared, haunting picture
of a woman screaming, as if
she is being tortured.
Eyes show fear.
The image is not clear,
because of the darkness
of the image. This adds
to mystery and tension,
as well as a hint of red
to signify smears of
blood.
The backwards of R in the
title which is a play on
words with the title
mirrors making the effect
the title is mirrored.
8. Action film posters
• The common colors for action films are blues
and greens and blacks. These could illustrate
the earth or adventure. The film posters of this
genre are usually packed with complex
pictures to show the film will be packed with
action. The props and costume in the poster
symbolize what kind of action the film will be
about.
9. The colors of black, white and navy signify
simplicity and class. The main character also
blends in with the background which shows, as
a spy he can disguise himself.
The position of the
image is that the
character is going to
be the centre of the
whole film just like
he is on the film
poster.
The scene of the film is set
as you can see London in
the background
The prop of a gun used
emphases his role as a spy
The gold title, 007 is
something that is
familiar in all the
series of films. This is
the important thing,
along with the coming
soon, as they are the
things the target
audience want to see.
They can relate to the
007 and they will then
want to know when
they can see it.
