1. BHARAT SHINDE
MANAGER- AGRI BUSINESS SALES
E-mail: bharatshinde318@gmail.com Mob. +91-8978343732 & +91-9595754200
PERSONAL SUMMARY
Area Manager Marketing with experience of successfully organizing the marketing activities of
fertilizer, pesticide,organic manure, veterinary feed, seed etc. concerned with the marketing and
CustomerService.Comfortable workingwithpeopleof all levels andhavinganexcellentcommercial
approach to solving problems and creating lead for business development. Having proven people
management skills,with the ability to manage performance and motivate staff on an individual and
team level.
Lookingfor a challengingmanagerial position,one whichwill make bestuse of my existingskillsand
experience and also further my personal and professional development.
WORK EXPERIENCE
1. DEEPAK FERTILISERS AND PETROCHEMICALS CORPORATION LTD.
Designation: Manager- Agri Business Sales Location: Nizamabad (Telangana)
May 2015 to Present
RESPONSIBILITIES
 AppointingdistributionnetworkinNizamabad,KarimnagarandAdilabad.
 Performing effective sales operations in specialty fertilizers,micro nutrients and Bulk fertilizers
for achieving assigned sales targets well in time.
 Conducting product promotion techniques such large and small farmers meetings, campaigns,
crop seminars, farmer exchange programme, demonstrations, field days participation in
agricultural fair etc.
 Designing & suggesting product related schemes on seasonal basis to get appropriate market
share.
 Responsible for sales planning & budgeting, customer relationship management and sales
analysis and reporting.
 Managing logistics functions negotiating with transporter and C & F agents for cost effective
transport solutions & clearances.
 Hiring warehouse at desired location in cost effective manner by optimizing resources.
 Ensure timely / goods supply through regular initiation follow up process.
 Handingrake (bulkfertilizers) anddistributioninareaof operationthroughtransporterthrough
involving with H&T agents and C&F agents.
2. COROMANDEL INTERNATIONAL LTD.
Designation: Area Manager Marketing (Trainee) Location: Buchireddypalem, Nellore (AP)
April 2014 to April 2015

2. This position is responsible for generating walk-ins into the Retail Stores by playing the role of a
“Farmer’s advisor”. This would be done through promotional activities in the villages and farms.
RESPONSIBILITIES
 Scheduling & monitoring daily route plan & village schedules for FSAs
 Technical training of RSMs & FSAs on the focus products for the current season/crop
 Conducting Field demonstrations, Farmer meetings, and Farmer seminars
 To develop and maintain Personal contacts with HNI farmers
 To develop product brand in catchment areas; to carry out Brand promotion/fieldpromotion
activities
 Use local methods of promotions to maximize and enhance reach to farmers
 Establish and develop brands for new products in veterinary, Gold etc.
 Responsible for executing and maintaining marketing strategies to meet organizational
objectives
 Evaluates customer research, market conditions, competitor data and implements marketing
plan.
 Assist AMRO in managing new store openings – event planning, visual merchandising, etc.
 Coordinate with HO promotions team to effect smooth delivery and execution of all point of
sale material within the store.
KEY SKILLS AND COMPETENCIES
• Proven ability to lead, motivate and build successful teams.
• Ability of planning and executing marketing activities and events.
• Understand all legal, regulatory, information security and compliance requirements.
• Achieving targets in a dynamic and complex business environment.
• Able to manage demand generation with brand recall in customer mind.
• Ability to manage marketing plans within budgetary constraints.
• Building and maintaining strong and effective relationships with customers.
EDUCATIONAL QUALIFICATIONS
Year Degree University/Board Percentage
(2012-2014) PGDM(ABM) SVVR Educational Society, (AICTE Approved) Food
And Agri-Business School, Chevella, Hyderabad.
79.10%
May-2012 B.Sc. Agriculture
College of Agriculture Naigaon (Bz.), Naigaon,
Nanded, Maharashtra (MKV Parbhani)
83.40 %
June-2008 12th
(Science)
Vinayakrao Patil Mahavidyalaya Vaijapur,
Aurangabad, Maharashtra.
64.33 %
June-2006 10th
New High School Langdon, Aurangabad
Maharashtra
72.53 %

3. COMPUTER SKILLS
Working knowledge on MS-Office, Internet and SPSS.
SUMMER INTERNSHIP PROGRAMME
COROMANDEL INTERNATIONAL LTD. Secunderabad (Andhra Pradesh)
Duration: 45 days; Location: Maharashtra and Madhya Pradesh;
PROJECT TITLE: Impact assessment of the BTL activities on farmer's umbrella brand Perceptions &
purchase decisions”
Objectives
 Assess the perceptions relating to overall umbrella/corporate brands of various Agrochemical
majors.
 Assess the role of BTL activities that framed the farmer's perception with respect to Umbrella
brands.
 Measure the impact of Umbrella brand's influence on Crop chemical purchase decisions.
 Understandthe role of BTL activitiesinthe extentof awarenesscreation for different brands.
 Rate the BTL activities in terms of creation of interest among farmers w.r.t to brands.
 Rank the companies in terms of effectiveness of BTL activities in brand communication.
 Understand the most effective series of BTL activities leading to high probability purchase
among farmers.
MINI PROJECTS
 COROMANDEL INTERNATIONAL LTD. Location: Madhya Pradesh
Project title: “New pack and logo testing”
OBJECTIVE
i. To test acceptability of new logo – GROMOR SURAKSHA
ii. To test acceptability of new packing design for all packs
 HIGH GROW FLORIS CHEMICALS PVT. LTD. Location: Urella, Dist. Ranga Reddy(AP)
Project Title: Evaluation of Repellent effect of Ecodon granules against Wild Boar, in maize crop
Project Title: Evaluation of Repellent effect of PAWAN nutrient cum repellent against Rodent in rice
crop
PROJECTS DURING UNDER GRADUATION
Project Title: - “Rural Agricultural Work Experience” (RAWE) in Graduation, Nanded.
 To know the farmers conditions and cost and returns from farming.
 To get familiar with rural lifestyle and Work Environment.
Project Title: - “Experiential Learning Programme in Commercial Vegetable Production” in
Graduation, Nanded.

4. PROJECTS DURING PGDM-ABM
 Sectorial analysis (fertilizer industry)
 Farmer’ssurveyentitled“Studyon farmers using pesticide and impact on farm productivity”
 NREGS (National Rural Employment Guarantee Scheme)
EXTRA-CURRICULAR ACTIVITIES
 Volunteer in FICCI- International Conference- cum- Exhibition “Food 3600”
held at November
2012, Taj Krishna, Hyderabad.
 One daynational conference on“GreenBusinessandSustainable development”onSeptember
15, 2012 organized by Sagar group of educational institutional.
 PresentpaperinKrishi Yashawant2012 a State level paperPresentationheldatTalsande,Dist.
Kolhapur.
 NSS Volunteer has done satisfactory work during 2010-11.
LANGUAGES KNOWN
English
Hindi
Marathi
PERSONAL DETAILS
Bharat Narayan Shinde
At. Bhalgaon; Post. Wanjargaon
Tq. Vaijapur; Dist. Aurangabad
PIN CODE- 423701
Maharashtra (India)
Date of birth: 31 August, 1990