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How to Create a Blog Content Plan

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Rebecca Wardlow, CDMP
Rebecca Wardlow, CDMP

Quick & Easy steps for creating a blog content plan

Marketing
1 of 19
How to Create a Blog Content Plan www.HighlandsMarketing.com #HighlandsWorkshop
Rebecca Wardlow Certified Digital Marketing Specialist #HighlandsWorkshop TODAY’S PRESENTER
#HighlandsWorkshop • The customer journey on the social web
 • Crea6ng your plan • Distribu6on of your content on the social web
 • Retarge6ng your readers
 • Evergreen Content THE AGENDA
#HighlandsWorkshop CUSTOMER JOURNEY
#HighlandsWorkshop WHERE TO GET IDEAS FOR BLOG POSTS
#HighlandsWorkshop SURVEY YOUR AUDIENCE Ask them something specific
#HighlandsWorkshop USE AUDIENCE QUESTIONS
#HighlandsWorkshop GET INSPIRED!
#HighlandsWorkshop CREATE A THEME
#HighlandsWorkshop CREATE YOUR BLOG CONTENT PLAN
#HighlandsWorkshop POSTING FREQUENCY
#HighlandsWorkshop PLANNING SHEET
#HighlandsWorkshop HOW TO POSTS
#HighlandsWorkshop VIDEO CUT-UP POST
#HighlandsWorkshop CONTENT AGGREGATOR
#HighlandsWorkshop MORE POST IDEAS • Case-Study Post • Problem/Solu6on Post • FAQ Post • Checklist Post • Behind the Scenes Post • Product Showcase Post • Product Tips Post
#HighlandsWorkshop DISTRIBUTE CONTENT
#HighlandsWorkshop RETARGET
#HighlandsWorkshop Q&A // NEED HELP? https://www.facebook.com/groups/HighlandsWorkshops/ JOIN FREE FACEBOOK GROUP GOT QUESTIONS?

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