1. Ashenafi Berasu, MBA
16 South Van Dorn St. Apt 508, Alexandria, VA 22304, Home 703-587-4654, Cell 703-597-2770, e-mail
masada01@msn.com, ashenafi.berasu@verizon.net
1
SUMMARY OF QUALIFICATIONS
Proven skills in increasing revenue/sales, analyzing (P & L) and projection of forecasting
budget in a goal driven business environment.
Ability to develop & enhance the value of products, services and increase competition in the
industry and searching new market opportunities.
Skilled in introducing change and creativity to advance all divestiture and outsourcing
initiatives across business.
Turn-around troubled & unprofitable Products, Services and business to promote or divest,
also have skills of problem solving and risk management.
Expert in managing, training & developing staff Associates through-out my Career including
hiring talented, skilled and loyal employees.
EDUCATION
Business Communication and Desk Top Support
Career Technology Institute Washington DC, 06/2015 – 01/2016
Information Technologies - MSIS
Strayer University, Alexandria, VA USA, 2002 - 2005
Business Administration - MBA
University of Westminster, London UK, 1998 - 2001
Agro-Engineering - BSc
Cranfield University, Bedford, England UK, 1990 - 1994
Leadership 101/202 - Certificate
Wal-Mart University Chesterfield VA USA, 2004 & 2006
Euro-Trade Financial Conference, Certificate
Chase Beaumont Plc, London United Kingdom, 2001.
PROFESSIONAL EXPERIENCES
ASSIT. STORE MANAGER
The Home Depot, Alexandria VA, 2014 – 2016
Work with the Store Manager to drive sales and profitability, while providing leadership to
Department Supervisors and Associates. Responsible for inspiring associates to embrace
and achieve goals that enhance the customer experience. Responsible and assigned to
Merchandising, Specialty Sales, Operations and Night Operations area which include more
than five departments. Increased Pro-desk/number of Contractors by 21% and minimized
Hardware department shrinkage by 7% and increased sales by 11% also sales increased in
lumber department by 6% from the previous year of 2013.
Analyzing market trends in order to set and monitor sales and Profit goals of $42
million at the store level
Managed store inventory to meet customer demand as well as product appearance
and visibility to customers.
Trained and supervised store operation supervisors and specialty associates.
Achieved higher goal revenue by providing customers and employees outstanding and
improved services through friendlily, faster, accurate and safer assistance, while
maintaining highest satisfaction among competitors.
Managed the Store’s budget, including payroll, repairs and maintenance and other
controllable expenses to achieve the Store’s planned profit.
2. Ashenafi Berasu, MBA
16 South Van Dorn St. Apt 508, Alexandria, VA 22304, Home 703-587-4654, Cell 703-597-2770, e-mail
masada01@msn.com, ashenafi.berasu@verizon.net
2
Ensured all operational areas of the Store maintained compliances of state and federal
policies and procedures and laws.
Minimized shrinkage by 4% for the year 2014 and 4.5% for the year20015 including
expense control such as, human resources, payroll, labor scheduling, Building maintenance
and equipment repairs.
STORE MANAGER
Starbucks Corporation, Washington DC May-2013 – November 2013.
Set goals for the work group, developing organizational capability, and modeling how
Company work together: Demonstrate a calm demeanor during periods of high volume or
unusual events and managed smooth transitions thereafter to keep store operating to
standard and to set a positive example for the store team.
Displayed a "customer comes first" attitude by training and holding partners accountable for
delivering legendary customer service. Drove the implementation of company programs by
developing action plans and directly motivating and instructing the store team.
Provided training and direction to achieve operational goals. Constantly review store
environment and key business indicators to identify problems, concerns, and opportunities
for improvement to achieve company goals.
Solicited customer feedback to understand customer and local community needs. Use all
operational tools to plan for and achieve company excellence including Labor Scheduling,
Monthly Status Report, Quarterly Business Review, cash and inventory management.
OPERATIONS A. MANAGER
Wal-Mart Stores INC (Super Centre) Fairfax & Dumfries-VA June-2004 – November-2012.
Super-Maximized sales by 102% and profit by 105% 2012 (from 90% sales & 95% profit-
2010) at the store level and highest in the District (Average 13% since 2010).
Reviewed Profit & Loss of $86M Super-Centre retail business; Increase or decrease of Sales,
Profit, Operations Cost (Fixed and Flexible) for improvement and opportunities.
Made a difference in operation costs by controlling controllable expenses; Flexible expenses
- Payroll, Supplies, Repair & maintenance and shrink (invented shrink Matrix).
Managed over $4.1M inventory every day and minimized shrinkage down by average 12%
every year and 12 - 16% down in assigned area compared to the previous years.
Surveyed business trends, competitive landscape, and analyze consumer information to
increase solo-business share in the market 2007 - 2012.
Have knowledge & experience of auditing, daily, weekly and monthly Environmental,
Federal and State Compliances and regulations are met consistently (QASA 100%).
Provided business and technical leadership to the teams of supervisors that is necessary to
ensure the Store exceeds goals in revenue, critical compliance and product-value; pricing,
cleanliness, safety, and environment issues (EPA 100%).
Managed, lead and supervised offices, departments; including Accounting, Front-End
Customer Service, Money Center, Invoicing, Claims, Direct Store delivery, Inventory
management, and Human Resource.
RELATIONSHIP BANKER MARCH 2003 – MAY 2004
BB&T Bank, Falls Church, VA 22046
Proactively initiated, developed and managed long-term & profitable relationships within the
assigned clients, selling product and services in person or by the phone, increased account
3. Ashenafi Berasu, MBA
16 South Van Dorn St. Apt 508, Alexandria, VA 22304, Home 703-587-4654, Cell 703-597-2770, e-mail
masada01@msn.com, ashenafi.berasu@verizon.net
3
holders either credit, debit or CD ..., etc.
Supported sales-team by acting upon or referring identified clients’ needs,
developing/coaching team members as necessary, and participating in a team sales-effort
such as team call-nights, team sales meetings and team debriefs.
Made efforts to ensure that clients’ needs are listened to and understood, thus making
concern for the clients a driving force behind program activities.
Grocery Manager 2005 2006 Annandale VA,
Harris Teeter Stores Inc.
General Manager 1995 2000 London UK,
Argyle Business Group
ACCOMPLISHMENTS OF EDUCATIONS
Award winning project of the academic year of 2001: Financial and Currency Crisis of South East
Asia. Research was conducted in Bangkok-Thailand, Supervised by The-Head of Westminster
Business School of University of Westminster London-United Kingdom.