Experienced professional

1. CV–ANTTI SKOGSTER
Antti Skogster
Martinkyläntie 507
04240 TALMA
FINLAND
Cell phone: +358 40 724 9154
E-mail.: antti.skogster@gmail.com
Personal data
 Birth year: 1970
 Married
 Two children, 17 and 12 years old
Statement
 Experienced professional in sales and marketing, latest in the food and
drinks business. I am having a background in management of my own
enterprise in Horeca business and recently holding a Managing Director's
position with international brands within the drinks industry.
Work experience
Just Brands Oy, Helsinki
2011 - 2015
 Managing Director, Member of board
 Starting up and running the company from 0 -1,3M Euro turnover in three
years
 Responsible for all operations
 Position of everyday decision making
 Yearly business planning and implementation of the budget
 Building up the portfolio, and marketing independently several brands such
as Marques de Riscal, Rocca delle Macie, Albert Bichot, Carta Vieja, AC/DC
wines, among several other wine and spirit brands.
 Principal contract negotiations
 Sales management
 Key brand management responsibilities:
o Marketing key brands
o Reporting

2. o Principal contacts
o Contact person to the Head Quarters of the Finnish alcohol retail
monopoly Alko
o Development of assortment
o Yearly brand planning and budgets
o Media contacts
o B to b sales
Beverage Partners Finland Oy, Helsinki
2002 – 2011
 Brand Manager, working independently with several key brands such as
Campari, Licor 43, Grand Marnier, Pérè Magloire and several wine brands,
reporting to Managing Director and Brand owners.
 Strong position in decision making on company level
 Sales responsibilities
 Basic contents and key responsibilities of the everyday brand managing
work similar to the current brand responsibilities in Just Brands.
Beverage Partners Finland Oy, Helsinki
2001-2002
 Sales representative
o Sales and customer contacts in restaurants, wholesalers and Alko
shops.
Oy Norex Spirits Ab, Espoo
2000-2001
 Sales representative
o Sales and customer contacts in restaurants, wholesalers and Alko
shops.
Ravintola Provencale, Kerava
1996-2000
 Entrepreneur & Partner
o 15 employees
o Managing restaurant business
o Managing dining room activities
o Managing assortment
o Personal restaurant work
o B to b sales
Ravintola Happy Jazz Club Storyville, Helsinki
1993 - 1996

3.  Bartender
o Bartender and headwaiter in Helsinki’s top Jazz Club
Ravintolakoulu Perho, Helsinki
1992 - 1993
 Bartender
o Bartender
o Supervisor of students in the school restaurant
o Assortment planning
Education
Cursor
2015 -2016 (ongoing)
 IPR agent coaching program, Business management
Edupoli
2011
 Yritysjohdon erityisammattitutkinto, Business management degree
Turun ammatti-instituutti
2002
 Wine specialist
 Sommelier
o Deepening the wine and drinks knowledge
Ravintolakoulu Perho
1991
 Bartender
Ravintolakoulu Perho
1991
 Waiter
o Extra education in wine and drinks in terms of product knowledge
Sibbo Gymnasium
1989
 High-School graduate
Knowledge of languages
 Finnish: Excellent, home language, every day work language
 Swedish: Excellent, mother tongue, home language, every day work
language

4.  English: Excellent, every day work language
 French: Sufficient
 German: Reading satisfactory, spoken sufficient
Commissions of trust
2013 - Present
 Member of Municipality Council, Municipality of Sipoo
 Member of education and Culture Committee, Municipality of Sipoo
 Chairman of Swedish Education Division, Municipality of Sipoo
2013 – Present
 Member of board In Point College Oy, Business and administration School
2014 – Present
 Member of board in SV Halli Oy
2006-2013
 Team manager of junior football team Sibbo Vargarna P-98
 Member of board in Sibbo Vargarna sports team’s football section