Website Analysis for A2 Media Studies Coursework

1. WEBSITE ANALYSIS
ALIYAH RAOOF

3. There is an option for viewers and
fans to receive regular updates on
they artist so they will stay up to
date with the artist- this makes
the audience feel closer to the
artist which makes them like the
artist more.
At the top of the artists site there is a social media bar to inform the
reader that the artist is on multiple different sites- this again lets the
audience keep up to date with the artist and gives them exclusive
updates- also the bar is at the top which catches the readers attention
as soon as the page loads. Social media is also really popular so its
important for a modern artist to be on them a sit makes the audience
more aware of the artist. Next to the social media signs is a “sign in”
option this is so that the reader can reload what they were last on and
so the reader feels like the artist wants to know who they are.
Under the artists name there are multiple different
hyperlinks to different pages, being at the top of the
page shows that the reader is supposed to open it and
find out more about the artist, the text is black on a
white background which makes it stand out more
making it more visible.
At the top of the page under the
social media toolbar in big bold
letters is the artist name- they
gives the artist more brand
recognition, informs the reader
whose site they are on.

4. On the side of
the page there is
a large medium
shot image of the
artist. They are
using his star
persona to
attract people to
the site. The
artist is wearing a
green shirt which
does not link with
the rest of the
house style-
colour scheme
which makes him
stand out
The inside of the page has a
white background but the
whole page has a grey
border which makes the
rest of the page stand out
because the colours
contrast.
The title of the section is “news” but is not
written in standard text like the rest of the page,
it is a lot bigger and bolder but it is a water mark
set in the background so it does stand out because
its colour is slightly different and the text is
bigger and bolder however because it is in the
background it does not overshadow the rest of the
text or the artists image. Having the heading as
new that big catches the audience attention which
will make them want to view the rest of the site.

6. At the top of the page there is a
row of different social media
logos, this shows that the artist is
a social person and likes to share
her life with her fans, by having
recognised logos gains the
attention of the audience. It also
shows she is up to date on social
media.
At the top of the there are the different hyperlinks to
the pages of her site, it is at the top of the page which
shows it is important however it is under the social
media bar which shows that the social media is more
important this could be because social media is updated
regularly
The audience is given the option to
sign up for updated emails about
the artist again this makes the
audience feel closer to the artist
which makes them like the artist
more.

7. In the centre of the page there is a large close up of the artist so they are both
using her star person to attract the audience to the site as well as building her star
persona. The artist is looking directly at the camera in the extreme close up shot
making hr more intriguing. The producer chose this shot to lure the audience because
she is in a seductive and enticing pose.
The artist is has tiger print on her left eye which makes the artist come across to be
very confident and fierce. Again in the centre of the page the artists name is in a
large and easy to read font so its clear to the reader whose site they are on which
increases her star persona. The text over shadows the artist face which shows that
her name had more recognition then her face and its important for the people who
come on the site to know her name

9. At the top of the page under the
hyperlinks for the rest of the pages on the
site is the groups name it says
“TEAMSATS” this makes the audience
included as they feel like they are a part
of the “TEAM” by being on the site which
makes their fans want to regularly check
the site. The font is quite fun and the
letters link on to each other which
represents the artists within the group to
be close.
At the top of the artists site there is a social media bar to
inform the reader that the artist is on multiple different
sites- this again lets the audience keep up to date with the
artist and gives them exclusive updates- also the bar is at the
top which catches the readers attention as soon as the page
loads.
Next to the social media signs is a “sign in” option this is so
that the reader can reload what they were last on and so the
reader feels like the artist wants to know who o they are.
The house style is
continuous through the
page, they use the same
font and colours. The bar
for the links is grey with
white text which
alternate on the bar
under which is bigger and
has a white background
so it stand out more They have a listen
now link which
allows the
audience to listen
to the groups
music, this makes
the audience
more aware of
their music which
increases their
star persona and
recognition as a
band.
At the top of
the page there
is three
different
social media
logos, this
shows that
they are not
as involved
with their fans
as the other
two artists
because of
which they are
not as well
recognised

10. Under the different links
there is a medium close up
of the artists with their
name above
The image reflects them to be calm and easy to approach
because they have used lots of bright colours and a
summer theme which is cool and causal
Over the artists is their name to increase brand
recognition and it is in black which opposites the colours
they are wearing because it us black which connotes
sophistication and professionalismAt the bottom of the page is
a playlist which has a variety
of different videos of the
artists this gives the
audience easy access to
their videos.
They include multiple
images of the artists to
provide the audience with a
broader view of them.