2. Executive Summary
Our mission is to provide nutrients present in the Fish and
Poultry to all the common people in affordable price . Though
the main river of Assam i.e. – Brahmaputra is a huge source of
Fish but with the rising population , the quantites of fish from
Brahmaputra is unable to Fulfill the demand of the people The
lower middle Class and poor Peoples are unable to buy enough
quantites due to the huge rise in price
3. Company
Company
The Ownership belong to six partners i.e.- Salim , Al Karishma ,
Amir, Mehezubin , Ibrahim and Aysha
Discussion of Starting The Company has been began Since
The Partners were Studying in Fishery Biology at RGU .
The Headquarter of the Company is in Nagarbra, Kamrup .
But The Company has 3 Branches including Sontoli ,Goalpara
and Mankachar .
4. Management Team Member Profile
1 . Al Karishma Ahmed – Director of Marketing.
2. Ibrahim Ali – Transportation Department Manager.
3. Aysha Siddika – Assistant Manager of Marketing .
4.Mr X – Caretaker .
5. Mr Y – Caretaker .
5. Products and Service
Our Products are-
1. Indian Major carp and Minor carp
2. Cat Fishes
3. Chicken
4. Eggs.
Our Service are-
1. We provide wholesale as well as in small quantity
2. We provide Home Delivery within 5km from Branch Location .
3. Special discount on prepaid customer in cash delivery of product( T&C
Apply).
6. Market Analysis
Our Product are the major Sources of Protein In a Traditional
diet of Assamese People. So, our target is all kinds of people
from Upper , middle and Lower class family background
The Market Demands of the products are High and Production
is less . So, There are not much competition In selling the
products .
The Barrers can be various kinds but the main barrier is the
transportation of products from Headquarter to it’s Branches .
7. Strategy
Low Price as Compare to others Company
Healthy and Fresh Products
Pricing-
Indian M/M Carps -150Rs/kg.
Cat Fishes –250Rs/kg
Local Chicken – 400Rs/kg
Eggs—150Rs/per Plate (30 kg eggs )
8. Milestones –
Our Goal is to reach more than 5000 customers in the next 2
years for buying -The below listed products –
Fish- 5000kg× 200 = 1000000/-
Chicken -500kg×400 = 200000/-
egg-180000pes×5 = 90000/-
Total = 2100000
9. Start –Up Funding
Construction of pond and fish fingerling =3,50,000/-
Construction of poultry shed =25,000/-
550 chicks Birds =22,000/-
Medicine For Fish & Poultry =50,000/-3
Electricity , sale of Poultry birds & labour = 75000/-
Transportation = 85000/-
Others maintenance = 1,13,000/-
Total = 10,00000/-
10. Estimated Profit Analysis
During Start up , We Spent around 10,0000Rs and total
income is around 21,00000Rs . Salary of the Caretaker for 2
years each around 2,00000Rs . Therefore Our Business Profit is –
21,00000 -12,40000 = 8,60000
11. Conclusion
Under reduction of cost of supplemental feed and fertilizer for fish
farming .
This System viable in state environment for employment generation and
concerned aspects
Produce more food from existing firming land in this context is integrated
farming offers a passible solution.
These aquaculture farming systems and other technological innovations
are showing a positive impact on aquaculture success, productions,
investment and marketing potential . The development of these farming
systems in aquaculture should provide a means of producing healthy and
fast growing animals, through eco-friendly.
