2. In absence of clearly defined goals, we become
strangely loyal to performing daily acts of trivia.
-Author Unknown
3. JENNIFER D BEGG
• Worked in Media for more than a decade
• Trained thousands of people to succeed
with digital media
• Annoyingly enthusiastic about the
benefits of digital tools
• Determined to help everyone be more
confident and successful with digital
media
4. If a digital tool isn’t replacing something that isn’t
working for you OR having such a positive impact
on your business you can’t ignore it then you
need to rethink
-Jennifer D Begg
19. Sell Product / Service
Goal
Setting
Do people know and trust you?
YES NO
Add to sales funnel
Brand awareness /
reputation
Do people know and
trust you?
YES Add to sales funnel
Transaction
Education
Transaction
Transaction
20. GOAL SETTING CHECKLIST
SMART GOALS:
Specific What do you want to achieve?
Measurable How will you know you’ve achieved your goal?
Agreed upon Is everyone on the same page?
Realistic Can this be achieved?
Time based Give yourself a mid point & a deadline
21. WHAT NEXT?
• Visit teamtwobees.com/resources
• Join our Facebook Group
Facebook.com/groups/teamtwobees
• Follow us @teamtwobees on twitter,
Instagram and Facebook
• Email us thehive@teamtwobees.com
• Set. Your. Goals.