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Business Models Template E145
 

Business Models Template E145

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  • I guess you had to be there to get the gist of it, but there weren't any LOLCATS so I found it hard to pay attention. Isn't models supposed to imply some women wearing clothes? are these drawings we are supposed to make and questions we are supposed to hypothesize about before we go out into the real wormhole to find the spice is wrong? it is interesting, but probably needs a trip to the tailor to be fitted for your situation. I suspect most people won't even go as far to measure the inseam, so that is probably why you have presented this, to clean up the playing field and reduce the number of carnage, so the second half will be better.
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    Business Models Template E145 Business Models Template E145 Presentation Transcript

    • Business Models
    • What makes up a business model?
      An ecosystem of companies and people
      Motivations / problems
      Budget / Currency
      Flows of value / dollars
      Flows of product
    • The Company: What are you selling?
      Stuff that you physically produce
      Device
      Software
      Things you know
      IP
      Data you’ve collected
      People you know
      Customers / Users
      Partners
      Employees
      Reach
      Technical infrastructure
    • OUR COMPANY
      • Device
      • Software
      • IP
      • Services
      Product
      • Networks
      • Technology
      • Customer
      • Partner
      • Data
      • Employees
      Resources
    • Users and Customers
      Maps to Osterwalder “Customer Segments” and “Value Proposition”
      DIFFERENCE: Users vs. Customer vs. Market
      Users = The individuals or organizations who interact with your product. Their currency is attention.
      Customers = The individuals or organizations who PAY for your product. Their currency is money.
      Market = Category of customer segment
      New, Existing, Resegmented, Niche
    • Product Flow
      OUR COMPANY
      • EE
      • System
      • Mechanical
      • Industrial
      • Device
      • Software
      • IP
      • Services
      Design
      Product
      • Standard
      • Tooled
      • Critical
      • Networks
      • Technology
      • Customer
      • Partner
      Sales & Distribution
      Components
      Users
      • Data
      • Employees
      • Knowledge
      Manufacturing
      Resources
    • Users and Customers: Key Questions
      What problem do they have that you solve?
      How many people have this problem?
      How else can they solve the problem?
      What user segments exist?
      Do they pay anyone?
    • Users Versus Paying Customers
      OUR COMPANY
      $
      Sales & Distribution
      $
      • Device
      • Software
      • IP
      • Services
      $
      Users
      Product
      Design
      • Networks
      • Technology
      • Customer
      • Partner
      Demand Creation
      $
      Components
      • Data
      $
      $
      • Employees
      Manufacturing
      Customers
      Resources
    • Revenue Flow
      OUR COMPANY
      $
      Sales & Distribution
      $
      • Device
      • Software
      • IP
      • Services
      $
      Users
      Product
      Design
      • Networks
      • Technology
      • Customer
      • Partner
      Demand Creation
      $
      Components
      • Data
      $
      $
      • Employees
      Manufacturing
      Customers
      Resources
    • Pricing: What are you paying for?
      Stuff:
      Ownership
      Usage fee (e.g. per minute pricing)
      Things you know:
      IP License
      People you know and Reach:
      Matchmaking
      Access fee
    • OUR COMPANY
      $
      Sales & Distribution
      $
      • Device
      • Software
      • IP
      • Services
      $
      Users
      Product
      Design
      • Networks
      • Technology
      • Assets
      • Customer
      • Partner
      Demand Creation
      $
      Components
      • Data
      $
      $
      • Employees
      Manufacturing
      Customers
      Resources
    • OUR COMPANY
      $
      Sales & Distribution
      $
      • Device
      • Software
      • IP
      • Services
      $
      Users
      Product
      Design
      • Networks
      • Technology
      • Customer
      • Partner
      Demand Creation
      $
      Components
      • Data
      $
      $
      • Employees
      Manufacturing
      Customers
      Resources
    • Demand Creation
      How does the user become aware of the product?
      How does the customer become aware of the product?
      Are they actively searching for your product?
      How much do these activities cost?
      How many users do they get you?
      How many customers do they get you?
      How long does it take to acquire the customer?
    • OUR COMPANY
      $
      Sales & Distribution
      $
      • Device
      • Software
      • IP
      • Services
      $
      Users
      Product
      Design
      • Networks
      • Technology
      • Customer
      • Partner
      Demand Creation
      $
      Components
      • Data
      $
      $
      • Employees
      Manufacturing
      Customers
      Resources
    • Sales and Distribution
      Who delivers the product to the end user?
      Does the end user see our brand?
      In what context will the user find our product?
      Does the distribution and sales channel also drive customer demand? What incentives are in place to do so?
      Is there inventory risk? Who takes that on?
      What are shipping costs?
      • Who delivers the product to the end user?
      • Does the end user see our brand?
      • In what context will the user find our product?
      • What problem do they have that you solve?
      • How many people have this problem?
      • How else can they solve the problem?
      • What user segments exist?
      • Do they pay anyone?
      Sales & Distribution
      • Data
      • Technology =>
      • Faster
      • Cheaper
      • Easier
      • More accessible
      • Just different
      • Relationships
      • Employees
      • Partners
      • Vendors
      • Customers
      • Physical
      • Knowledge
      • Inventory/Warehouse
      • How does the user become aware of the product?
      • How does the customer become aware of the product?
      • Are they actively searching?
      Users
      • How are they related to the user?
      • What problem does the customer have?
      • What customer segments exist?
      • How do you solve their problem?
      • How large is their budget/spend?
      Demand Creation
      • What is being purchased?
      • What is the appetite for spend?
      Customers
      OUR ASSETS