The why and how of video for education and extension.

1. Video for extension The why, and how of video for education and extension. November, 2010

2. Why use video Reuse – record once and unleash on the world Preservation – captures time unfolding Demonstration – effectiveness in documenting technique Low cost – relatively speaking

3. Types of video Educational Interviews Demonstrations Discussion Promotional Outside the scope of this presentation

4. Early experience -Demonstrating Technique Grafting – video developed by Ken Mudge to demonstrate grafting techniques 1999 Used (and still in use) for distance learning. Precursor of many of our educational videos Examples include Marcia Eames Sheavly - Watercolor Forest Farming Beginning Farmers

5. Interviews - Preservation and education Oral history Jim Spero example http://bit.ly/cdvy2S Research Narrative Scientifically Speaking http://bit.ly/aIH5DW

6. Creating videos The basic elements: Hardware Cameras, microphone, etc Software Editing, compression Topic (and people) Planning Storyboards Release forms

7. Hardware Cameras SONY HD Handycam (model varies) Consumer and pro/prosumer models Cost $450.00 - $Thousands Tripod Sony,Slik,Manfrotto Better not to skimp, but budget dependent Audio Azden WLX-PRO Wireless LavalierSystem Not the most expensive, but we’ve had good luck with this lavaliermic system

8. Hardware, part 2 Computer: PC: Minimum 2 GB RAM, 4 or 8 better Hard Drive(s) – Bigger is better, 2 drives is better, too. USB 2 (minimum) and firewire ports Good video card (512MB, ATI) Intel Core 2 Duo E6300 (or faster) 64 bit processor if using Premiere Pro CS5 Mac: Minimum 2 GB RAM, 4 or 8 better Has built in firewire, usb, etc…

9. Software Multiple Options Dependent on operating system For PC’s: Windows Movie Maker Pinnacle Studio Adobe Premiere For Mac: iMovie Final Cut Express Final Cut Pro Camtasia Studio Great product for many uses, not technically a video editing product

10. New, emerging video devices Cellphones, flip video, Kodak Zi and related small objects. Advantages: Lower cost Portable High quality vide Disadvantages: Poor audio quality Steady hand needed

12. Helps define the focus and key moments you want to capture.

13. Will help reduce editing time.

14. Is not a work of art.Storyboarding is key to both planning and the success of your project. In the case of an interview, well planned and thought out questions replace the storyboard.

15. Interviewing for video Know your topic Prepare your questions in advance Do not fear silence Think conversation, not interview Ask for explanations of technical terms Pay attention – people are more open and responsive when they feel like they are being heard. Pay Attention – listen deeply and follow up – on either what is said, or what is left unsaid.

16. Importance of good audio People will, generally, forgive poor image quality if the audio is good. Test audio before you begin filming. Always have spare batteries if your mics need them. If you are relying on the built in audio of your video camera: Minimize extraneous noises. Be close to your subject. Do not film outside on a windy day.

17. Editing video Can be time consuming: Storyboarding can help reduce the time needed. Current hardware helps (it is possible to edit video on a 6 year old Dell laptop running Linux, using open source tools, but just because something is possible doesn’t make it reasonable). Just getting started? Use the simplest, most basic tool ( Moviemaker, iMovie). Save the original footage, project files, etc…. Just in case.

18. Creating Video from pictures Compelling and informative video can be made using still pictures and narration. Advantages: Lower cost Faster time to the web Easy to learn and use software Camtasia Studio – an excellent software package all around.

19. Hosting Youtube Large audience Easy upload 10 minute limit on video length. Vimeo Less well know Easy upload 500mb per week upload limit Can control who has access

20. Participatory video Turning the camera over to your “stakeholders”. Focus on process, rather than product Can empower a group or community to tell their own stories. Means giving up control. Merits it’s own presentation, someday……

21. Links and contact All links and a copy of this presentation: http://spstaff2.cce.cornell.edu/Information_Technology/Pages/VideoforExtension.aspx http://bit.ly/92iU7U Contact: Paul Treadwell pt36@cornell.edu