Mobile Rocks! Why Mobile is THE Game & How to Play

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Learn why mobile is no longer optional for digital marketing; it is THE battleground and you must understand it and know how to be a player!

Mobile

@marktraphagen #RocksDigital
Mark Traphagen
Sr. Director of Marketing
www.stonetemple.com
@marktraphagen

It’s a
Mobile,
Mobile,
Mobile,
Mobile
World
@marktraphagen #RocksDigital

Number of Google voice
searches in 2015 was
double the number in
2014.
@marktraphagen #RocksDigital

Who’s winning the mobile battle?
@marktraphagen #RocksDigital

A NEED
FORSPEED
@marktraphagen #RocksDigital

FACEBOOK
Instant
Articles
@marktraphagen #RocksDigital

WHAT ABOUT OUR SEO?
@marktraphagen #RocksDigital

ACTION STEPS
@marktraphagen #RocksDigital

0. MAKE YOUR SITE MOBILE FRIENDLY
@marktraphagen #RocksDigital

1.GET A MOBILE FIRST MENTALITY
@marktraphagen #RocksDigital

2.CONSIDER MAKING AN APP (MAYBE)
@marktraphagen #RocksDigital

3.Implement FB Instant Articles
@marktraphagen #RocksDigital

4.Implement AMP
@marktraphagen #RocksDigital

5.KEEP VOICE SEARCH IN MIND
@marktraphagen #RocksDigital

Mark Traphagen
Sr. Director of Marketing
www.stonetemple.com
@marktraphagen
THANKS!
@marktraphagen #RocksDigital

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