Društveni mediji i knjižnice

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Prezentacija sa skupa Društveni mediji i knjižnice održanog u NSK 10.12.2012.

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Društveni mediji i knjižnice

  1. 1. Društveni mediji Krešimir Macan
  2. 2. Eaon Pritchard, Head of Digital, Geronimo … http://www.eaonpritchard.blogspot.com/
  3. 3. Izvor: http://www.slideshare.net/neilperkin“Zajednice već postoje. Umjesto da ih stvarate, razmislite kako im možete omogućiti da rade ono što žele raditi” Mark Zuckerberg
  4. 4. LISTEN Act on their feedback Encourage discussion, be a part of ithttp://www.flickr.com/photos/twenty_questions/
  5. 5. AND ADD VALUE Understand what they are trying to do Creat tools and content to help them do it Interact with them, engage with them, respect themhttp://www.flickr.com/photos/artsyt/
  6. 6. TODAYS USERS ARE CREATING HUGE AMOUNTS OF VALUE They’re discussing the subjects you write about They’re writing reference entries on Wikipedia about them They’re documenting them on Flickr and video sharing sites They’re showing what subjects they like the most on social bookmarking siteshttp://www.flickr.com/photos/artsyt/
  7. 7. Ne izmišljamo toplu vodu…“Tri glavna elementa odnosa s javnošću supraktično jednako stara kao i društvo samo:informiranje ljudi, uvjeravanje ljudi, ilipovezivanje ljudi jednih s drugima. Naravno,sredstva i metode kako to ostvariti ove ciljevemijenjali su se kako se je mijenjalo i samodruštvo.” (Edward L. Bernays, 1961)
  8. 8. Izvor: http://www.slideshare.net/neilperkinFORMULA VRIJEDNOSTI SE MIJENJASadržaj = Pažnja = Pažnja, sudjelovanje,Sadržaj, alati, usluge interakcija, sadržajhttp://www.flickr.com/photos/wespionage/
  9. 9. Znate li što znači skraćenica KISS?Keep It Significantand Sharable (via @GagaDjermanovic)
  10. 10. And so, my fellowlibrarians, ask not what your community can do for you; ask what you can do for your community.
  11. 11. I naravno tu sam - facebook.com/kmacan
  12. 12. Zahvaljujem na pažnji – kreso@manjgura.hr

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