Kath Bonner-Dunham 7th May 201310 Minute PresentationThe PhilosophyHow to StructureLanguage of ImpactTop Tips
Kath Bonner-Dunham 7th May 20135Secondsto firstIMPRESS55MinutestoEDUCATE5ReferralsFrom thisCONNECTION5MinutestoCONNECT5HourstoCONVERTRapport to Referral
Kath Bonner-Dunham 7th May 2013Why?• Build your Platform• Visibility / Credibility• Positioning Expertise• Products / Services• Educate, Motivate, or Train• Attract Referrals• Develop Skills• Gain Confidence• Opportunity to Practice
Kath Bonner-Dunham 7th May 2013PreparationTopicAudienceOutline PromptsTimeResearchMessagePractice
Kath Bonner-Dunham 7th May 2013Story Telling• Beginning• Middle• End
Kath Bonner-Dunham 7th May 2013Rule of ThreeGoodUglyBadPresent Information in groupsof three• Blood, Sweat & Tears• Friends, Romans & Countrymen• Faith, Hope &Charity• Mind, body & spirit• Stop, Look & Listen
Kath Bonner-Dunham 7th May 2013Rule of ThreeConsider:• What kind of business do you want to develop?• What are the most important parts of your business?• What outcome or referrals do you want?Three KEY Aspects or ExamplesASK !
Kath Bonner-Dunham 7th May 2013From “The Language of Impact” Joel RobertsLanguage of Impact
Kath Bonner-Dunham 7th May 2013Top TipsDress to impress – Suitable for your sectorStructure – Beginning, Middle & endPreparation & Practice – practice, practice, practiceRule of 3 – 3 Key aspects or examplesSlow Down – Pace yourself for the timeStay calm – Breath and relaxVisuals – use visuals and promptsImpact – Use the language of impactDO NOT SELL – be open for clients to buy
Kath Bonner-Dunham 7th May 2013Remember• Opportunity to explain more• No one is expert speaker• Safe place to practice• Enjoy yourself• Be open & honest• Leave time for Questions
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