Kate Hoyle conducted a survey of Lady Gaga fans to test assumptions about their characteristics. The survey results from 16 respondents, mostly female fans aged 14-22, supported several of Hoyle's predictions. Most notably, fans enjoyed concerts and festivals, had experienced bullying or hard times, and the gay/lesbian respondents identified strongly with Lady Gaga's themes of self-acceptance. Hoyle's assumption that fans would be outgoing was also confirmed by their interest in bold, controversial clothing.
2. I believe that the age group most into
Lady Gaga is between the ages of 14 and
22.
I think that they would enjoy festivals and
concerts
That they are outspoken people
Perhaps ones who have suffered some
bad times (Bullying)
Gay/Lesbian group
I think they are the explorer type
Assumptions of fans
3. I asked 10 questions on survey monkey,
relating to my assumptions of Lady Gaga
fans to either confirm or contrast to my
predictions, I got 16 responses.
I uploaded the questionnaire link to the
little monsters website which is a fan site
for those who like Lady Gaga.
75% of my respondents were female.
Result analysis
4. As I predicted, the majority of the
respondents were within the age category
of 14-22. When I also compare the people
who are in this age range and selected
that lady gaga was there favourite artist,
all this age range said she was.
Results
5. All of my respondents said that they
enjoyed going to gigs and festivals, again
confirming another prediction about Lady
Gaga fans.
Results
6. I predicted that some fans may have
experienced bullying or had a period of
hard time, and from my results I can see
that this is true as 12 out of 16 said that
they had.
Results
7. I also then asked what led people to listen
to lady gaga. I got responses such as “she
cheered me up when i was down”, “I
started to listen to her music as it was
about being yourself, it helped me to
block out the bullies.” and “her music is
fun”.
This backs up my presumption of people
listening to her because of a bad
experience etc.
Results
8. I also predicted that she would appeal to
people who lesbian or gay. From my
results I can confirm this is true, all males
who answered were Gay, and 75% of the
women who responded were Lesbian.
Results
9. Another assumption I made about Lady
Gaga fans before I made the
questionnaire was that they would be
outspoken people. One way outspoken
people try and represent this is by
wearing bright controversial clothing,
which 75% of my respondents said they
do.
Results
10. I asked people why/what they like about
Lady Gaga to see if I could then link this
to them being the explorer type.
One person responded saying “Her Great
music, her inspirational attitude to life,
her kindness and her incredible style.” by
mentioning her inspirational attitude to
life I would say this suggests that the
respondent is exploring life and is inspired
by Gaga to go about life in different ways.
Results
