Introduction to Social Media in Education

Introduction to Social Media in Education Social Media Series

PresenterJason Rhode, Ph.D.Assistant Director, FacultyDevelopment and InstructionalDesign CenterNorthern Illinois Universityniu.edu/facdevjrhode@niu.edutwitter.com/jrhode

Today’s Workshop• Explore what social media is and the pedagogical potential for use of social media in educational settings• Set the stage for future sessions to further explore use of social media tools and the design of engaging and innovative learning activities

What is Social Media?“Web 2.0 applications that have the potential toincrease interactions among individuals throughcreating and sharing” (Joosten, 2012) Photo courtesy http://www.flickr.com/photos/yourdon/2973403186

Expanded Definition…anyone can participate due to the democraticnature and the expected equality ofparticipating. Individuals participating in socialmedia arecommunicating, encoding, transmitting, anddecoding messages at a basic level. Usually, thiscommunication takes the form of user-generated content (UGC) which iscreated, shared, and gathered. Communicationis predominately efficient.

Expanded Definition (cont.)…The social process is distanciated through timeand space; individuals can participate anytimeand anywhere. Social interactions can equallyassist individuals in completing a task or buildingand maintaining relationships.Or more simply put, social media are: Virtualplaces where people share; everybody andanybody can share anything anywhere anytime.(Joosten, 2012)

Social Networking“Web based services that allow individuals to:1. Construct a public or semi-public profile within a bounded system;2. Articulate a list of other users with whom they share a connection; and3. View and traverse their list of connections and those made by others within the system”(Boyd & Ellison, 2007, para. 4)

Social Media vs. Social Networking Web 2.0 Social Media Social Networking Sites

The Networked TeacherPhoto courtesy http://www.flickr.com/photos/courosa/2922421696

Teacher’s Guide to Social Mediahttp://www.onlinecolleges.net/2012/07/26/a-teachers-guide-to-social-media/

Which of these do you use?• YouTube• Facebook• Blogs• LinkedIn• Wikis• Twitter• Flickr• SlideShare

Teacher’s Guide to Social Mediahttp://www.onlinecolleges.net/2012/07/26/a-teachers-guide-to-social-media/

Benefits for Educators• Opportunity for professional development without leaving the office• Way to gather resources, including publications and research• Learn new strategies through videos and blog posts• Get updates and news influencing your field• Crowdsource or gather input on questions and problems you’re trying to solve

Core Interaction ComponentsDiagram courtesy http://flickr.com/photos/jrhode/2041352741

Formal & Informal Interaction

Interaction MatrixDiagram courtesy http://flickr.com/photos/jrhode/2040911590

Pedagogical Frameworkengaging presentingstudents in material andcollaborations, concepts in aconnecting meaningful andconcepts with memorablereal-world Socially ways, guiding theapplications learning process Engaged Onlinefostering social Instruction pulling together,presence, reviewing, andproviding timely selectinginformation, content,guiding the resources, andlearning process conversations

Social Media Tools & Technologies Blogs Wikis Social Social Podcasts Bookmarks Networks Video Photo Sharing Sharing

Blog• usually maintained by an individual• regular entries of commentary, descriptions of events, or other material such as graphics or video• entries are commonly displayed in reverse- Recommended Free Blogging Tools: chronological order •• combines, text, images, and • Blogger.com WordPress.com links to other blogs • Posterous.com •• readers can leave comments Tumblr.com Diagram courtesy http://flickr.com/photos/jrhode/1482486825

Sample Blogfacdevblog.niu.edu

Wiki• “quick” website• anyone who accesses it can contribute or modify content (excluding blocked users)• uses a simplified markup language in conjunction with, or instead of HTML• often used to create Recommended Free Wiki Tools: collaborative websites and to • Wikispaces power community websites • Pbworks• Wikipedia is one of the best- • Google Sites • Google Drive known wikis Diagram courtesy http://flickr.com/photos/jrhode/4665680423

Sample Wikiblackboardtips.wikispaces.com

Podcast• combination of audio and/or video made available for download via syndication• files are usually retrieved with software applications (generically known as podcatchers) such as iTunes• subscribers can listen at their convenience on devices that have Recommended Podcasting Tools: intermittent, slow, or are otherwise lacking Internet access • iTunes • Downcast (mobile podcatcher)• podcatcher reads an [RSS] feed • Audioboo (mobile app for creation) (whose entries point to specific • Podbean.com podcasts, usually sorted by date) to • Podomatic.com identify and retrieve the podcast Diagram courtesy http://flickr.com/photos/jrhode/1482486833

Sample Podcastniu.edu/blackboard/podcast

Social Bookmarks• store, organize, search, & manage bookmarks of Web pages in the “cloud”• use keywords, called “tags” to easily sort and Recommended Free Social share Bookmarking Tools:• keep some bookmarks • Diigo.com • Delicious.com private, share others • CiteULike.org • PinterestDiagram courtesy http://diigo.com

Sample Social Bookmarksciteulike.org/user/jrhode

Social Networks• connections among users with shared interests, relationships, or contexts• “following” or “friending” to add a connection in your network• either public or private Recommended Free Social• used for different Networking Tools: purposes (personal, • Twitter.com professional, academic) • Facebook.com • LinkedIn.com• many networks intertwine • Google+Diagram courtesy http://flickr.com/photos/joepemberton/3305147093

Sample Social Networktwitter.com/facdev

Video Sharing• media recorded either with a webcam or external video camera, then posted online to a video sharing service for distribution• video is optimized for easy viewing online and usually also able to be embedded Recommended Free Video Sharing Tools: in another website or LMS like Blackboard • YouTube.com • Vimeo.com • KhanAcademy.com • Screenr.com

Sample Shared Videosvimeo.com/facdev

Photo Sharing• photos taken using either camera, or mobile device with camera, then uploaded to cloud-based service to share with others Recommended Free Photo Sharing• photos easily shared Tools: using other connected • Flickr.com social networks • • Shutterfly.com Photobucket.com • Instagram.com

Sample Shared Photosflickr.com/photos/jrhode

Tips for Getting Started• Attend upcoming “Social Media Series” workshops offered by Faculty Development• Baby Steps…pick one tool at a time• Setup a free account on tool you select• Look for mobile app for the tool selected to use on your mobile device• Try personally and professionally before incorporating into your teaching

Tips for Getting Started (cont.)• Commit to be a social media participant• Build your own network• Consider including options for students to utilize social media in their course-related activities

Suggested Books

ReferencesBoyd, D. M. and Ellison, N. B. (2007). Socialnetwork sites: Definition, history, andscholarship. Journal of Computer-MediatedCommunication, 13(1).Joosten, T. (2012). Social media for educators:Strategies and best practices. San Francisco:Jossey-Bass.

Archives Available Online www.niu.edu/facdev/programs/archives

Archives Available in iTunes Search “NIU Faculty Development”

Follow Faculty Developmentfacebook.com/facdev twitter.com/facdev

Contact the PresenterJason Rhode, Ph.D.Faculty Development andInstructional Design CenterNorthern Illinois Universityjrhode@niu.eduniu.edu/facdevtwitter.com/jrhode815.753.2475

Introduction to Social Media in Education

by Jason Rhode on Sep 28, 2012

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