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Linkbait linkbuilding

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Wang Feng

Link Building with Linkbait

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Link building with Linkbait Jordan Kasteler
JordanKasteler.com SearchandSocial.com @JordanKasteler
WHAT IS LINKBAIT?
[object Object],[object Object],[object Object],[object Object],BENEFITS
 
WHO LINKS?
WHO LINKS?
LINK FLOW
LINKBAIT CONTENT ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
LINKBAIT TYPES ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
LINKBAIT HOOKS ,[object Object],[object Object]
LINKABILITY ,[object Object],[object Object]
TARGET AUDIENCE
RESEARCH
BRAINSTORM
DESIGN / LAYOUT
TITLE / DESCRIPTION Keywords + Emotional Response
LIMIT ADS
DON’T DUPLICATE
TIMING
EASY LINKING / SHARING
Make linkbait easy to link to and share Cite research, further reading, and related resources. Look comprehensive. Have a clean design/layout Use graphics to enhance text Have clean URLS DO
Use link code to link somewhere irrelevant or unintended by endorser Use off-topic, irrelevant, or spammy anchor text in link code Be off-topic with the site’s content Don’t over-monetize or internal link in the beginning or during promotions. Make text hard to read Do sloppy Photoshop work DON’T
IDEAS ,[object Object],[object Object],[object Object],[object Object],http://lbgen.com/index.php
INFOGRAPHICS
 
INFOGRAPHIC EXAMPLE
http://socialmediaworkbook.com/wp-content/uploads/102-headline-formulas.pdf http://www.portentinteractive.com/tom/230-link-bait-ideas.pdf http://www.stuntdubl.com/2007/01/12/linkbaiting-hooks/
Jordan Kasteler [email_address] @JordanKasteler THANK YOU

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