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Dont Hate the Hashtag: a Social Media Revolution for Librarians

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Keynote Preso for the CASL & MASL conference

Keynote Preso for the CASL & MASL conference

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  • A doctor doesn't stop learning new surgery techniques in a 30 year practice nor should we. If we stay stagnant in our profession who are we to blame when we are deemed obsolete?
  • A doctor doesn't stop learning new surgery techniques in a 30 year practice nor should we. If we stay stagnant in our profession who are we to blame when we are deemed obsolete?
  • if you think about it, we're used to revolutions in technology - when I started teaching we had filmstrips...I even had the kids make their own filmstrips - then we had VHS - Then we had LASERDISC ---Ohh Ahhhh Now we have DVD and Blue Ray and who knows what's next - downloadable digital format like video on demand? I don't know all I do know is that we will be ready when it comes Bring it on!
  • A doctor doesn't stop learning new surgery techniques in a 30 year practice nor should we. If we stay stagnant in our profession who are we to blame when we are deemed obsolete?
  • Offering a variety of products that challenge the student and appeal to the new mixup mashup mode of creation gives new relevance to assessments
  • Offering a variety of products that challenge the student and appeal to the new mixup mashup mode of creation gives new relevance to assessments
  • First: Toyota. In a television ad. Toyota asks its viewers to share their car ownership stories on Facebook. Here then, viewers are moving from TV to the internet. But, it doesn't stop there. Once a month Toyota will choose a viewer's story which will then appear on a TV ad. as well as on Facebook. So viewers (i.e. customers) are moving back to the television. This must be an example of transliteracy and a certain kind of level of transliteracy where viewers interact as well as read in the online arena.
  • Offering a variety of products that challenge the student and appeal to the new mixup mashup mode of creation gives new relevance to assessments
  • Offering a variety of products that challenge the student and appeal to the new mixup mashup mode of creation gives new relevance to assessments
  • Offering a variety of products that challenge the student and appeal to the new mixup mashup mode of creation gives new relevance to assessments
  • A doctor doesn't stop learning new surgery techniques in a 30 year practice nor should we. If we stay stagnant in our profession who are we to blame when we are deemed obsolete?
  • A doctor doesn't stop learning new surgery techniques in a 30 year practice nor should we. If we stay stagnant in our profession who are we to blame when we are deemed obsolete?
  • Offering a variety of products that challenge the student and appeal to the new mixup mashup mode of creation gives new relevance to assessments
  • Offering a variety of products that challenge the student and appeal to the new mixup mashup mode of creation gives new relevance to assessments
  • Offering a variety of products that challenge the student and appeal to the new mixup mashup mode of creation gives new relevance to assessments
  • Offering a variety of products that challenge the student and appeal to the new mixup mashup mode of creation gives new relevance to assessments
  • Offering a variety of products that challenge the student and appeal to the new mixup mashup mode of creation gives new relevance to assessments
  • Offering a variety of products that challenge the student and appeal to the new mixup mashup mode of creation gives new relevance to assessments
  • Offering a variety of products that challenge the student and appeal to the new mixup mashup mode of creation gives new relevance to assessments
  • Offering a variety of products that challenge the student and appeal to the new mixup mashup mode of creation gives new relevance to assessments
  • Offering a variety of products that challenge the student and appeal to the new mixup mashup mode of creation gives new relevance to assessments
  • Offering a variety of products that challenge the student and appeal to the new mixup mashup mode of creation gives new relevance to assessments
  • Offering a variety of products that challenge the student and appeal to the new mixup mashup mode of creation gives new relevance to assessments
  • Offering a variety of products that challenge the student and appeal to the new mixup mashup mode of creation gives new relevance to assessments
  • Offering a variety of products that challenge the student and appeal to the new mixup mashup mode of creation gives new relevance to assessments
  • Offering a variety of products that challenge the student and appeal to the new mixup mashup mode of creation gives new relevance to assessments
  • Offering a variety of products that challenge the student and appeal to the new mixup mashup mode of creation gives new relevance to assessments
  • Offering a variety of products that challenge the student and appeal to the new mixup mashup mode of creation gives new relevance to assessments
  • Offering a variety of products that challenge the student and appeal to the new mixup mashup mode of creation gives new relevance to assessments
  • Offering a variety of products that challenge the student and appeal to the new mixup mashup mode of creation gives new relevance to assessments
  • Offering a variety of products that challenge the student and appeal to the new mixup mashup mode of creation gives new relevance to assessments
  • Offering a variety of products that challenge the student and appeal to the new mixup mashup mode of creation gives new relevance to assessments
  • Offering a variety of products that challenge the student and appeal to the new mixup mashup mode of creation gives new relevance to assessments
  • What the heck is a Hashtag? A Place – This is probably the most common metaphor for a hash tag. The hash tag is a virtual chat room or a space for a specific discussion or event. People gather there at a certain time to talk, report and expound. You can revisit any time, but the room will feel empty if others are not sitting around chatting at the same time.
  • What the heck is a Hashtag? A Place – This is probably the most common metaphor for a hash tag. The hash tag is a virtual chat room or a space for a specific discussion or event. People gather there at a certain time to talk, report and expound. You can revisit any time, but the room will feel empty if others are not sitting around chatting at the same time.
  • What the heck is a Hashtag? A Place – This is probably the most common metaphor for a hash tag. The hash tag is a virtual chat room or a space for a specific discussion or event. People gather there at a certain time to talk, report and expound. You can revisit any time, but the room will feel empty if others are not sitting around chatting at the same time.
  • What the heck is a Hashtag? A Place – This is probably the most common metaphor for a hash tag. The hash tag is a virtual chat room or a space for a specific discussion or event. People gather there at a certain time to talk, report and expound. You can revisit any time, but the room will feel empty if others are not sitting around chatting at the same time.
  • What the heck is a Hashtag? A Place – This is probably the most common metaphor for a hash tag. The hash tag is a virtual chat room or a space for a specific discussion or event. People gather there at a certain time to talk, report and expound. You can revisit any time, but the room will feel empty if others are not sitting around chatting at the same time.
  • What the heck is a Hashtag? A Place – This is probably the most common metaphor for a hash tag. The hash tag is a virtual chat room or a space for a specific discussion or event. People gather there at a certain time to talk, report and expound. You can revisit any time, but the room will feel empty if others are not sitting around chatting at the same time.
  • What the heck is a Hashtag? A Place – This is probably the most common metaphor for a hash tag. The hash tag is a virtual chat room or a space for a specific discussion or event. People gather there at a certain time to talk, report and expound. You can revisit any time, but the room will feel empty if others are not sitting around chatting at the same time.
  • What the heck is a Hashtag? A Place – This is probably the most common metaphor for a hash tag. The hash tag is a virtual chat room or a space for a specific discussion or event. People gather there at a certain time to talk, report and expound. You can revisit any time, but the room will feel empty if others are not sitting around chatting at the same time.
  • What the heck is a Hashtag? A Place – This is probably the most common metaphor for a hash tag. The hash tag is a virtual chat room or a space for a specific discussion or event. People gather there at a certain time to talk, report and expound. You can revisit any time, but the room will feel empty if others are not sitting around chatting at the same time.
  • What the heck is a Hashtag? A Place – This is probably the most common metaphor for a hash tag. The hash tag is a virtual chat room or a space for a specific discussion or event. People gather there at a certain time to talk, report and expound. You can revisit any time, but the room will feel empty if others are not sitting around chatting at the same time.
  • What the heck is a Hashtag? A Place – This is probably the most common metaphor for a hash tag. The hash tag is a virtual chat room or a space for a specific discussion or event. People gather there at a certain time to talk, report and expound. You can revisit any time, but the room will feel empty if others are not sitting around chatting at the same time.
  • What the heck is a Hashtag? A Place – This is probably the most common metaphor for a hash tag. The hash tag is a virtual chat room or a space for a specific discussion or event. People gather there at a certain time to talk, report and expound. You can revisit any time, but the room will feel empty if others are not sitting around chatting at the same time.
  • What the heck is a Hashtag? A Place – This is probably the most common metaphor for a hash tag. The hash tag is a virtual chat room or a space for a specific discussion or event. People gather there at a certain time to talk, report and expound. You can revisit any time, but the room will feel empty if others are not sitting around chatting at the same time.
  • A doctor doesn't stop learning new surgery techniques in a 30 year practice nor should we. If we stay stagnant in our profession who are we to blame when we are deemed obsolete?
  • A doctor doesn't stop learning new surgery techniques in a 30 year practice nor should we. If we stay stagnant in our profession who are we to blame when we are deemed obsolete?
  • A doctor doesn't stop learning new surgery techniques in a 30 year practice nor should we. If we stay stagnant in our profession who are we to blame when we are deemed obsolete?
  • A doctor doesn't stop learning new surgery techniques in a 30 year practice nor should we. If we stay stagnant in our profession who are we to blame when we are deemed obsolete?
  • A doctor doesn't stop learning new surgery techniques in a 30 year practice nor should we. If we stay stagnant in our profession who are we to blame when we are deemed obsolete?
  • A doctor doesn't stop learning new surgery techniques in a 30 year practice nor should we. If we stay stagnant in our profession who are we to blame when we are deemed obsolete?
  • PLN Dim Sum - take a little of what you want - don’t overload and save some stuff for later - or summer like Second Life and blogging
  • PLN Dim Sum - take a little of what you want - don’t overload and save some stuff for later - or summer like Second Life and blogging
  • PLN Dim Sum - take a little of what you want - don’t overload and save some stuff for later - or summer like Second Life and blogging
  • PLN Dim Sum - take a little of what you want - don’t overload and save some stuff for later - or summer like Second Life and blogging
  • A doctor doesn't stop learning new surgery techniques in a 30 year practice nor should we. If we stay stagnant in our profession who are we to blame when we are deemed obsolete?
  • A doctor doesn't stop learning new surgery techniques in a 30 year practice nor should we. If we stay stagnant in our profession who are we to blame when we are deemed obsolete?
  • A doctor doesn't stop learning new surgery techniques in a 30 year practice nor should we. If we stay stagnant in our profession who are we to blame when we are deemed obsolete?
  • A doctor doesn't stop learning new surgery techniques in a 30 year practice nor should we. If we stay stagnant in our profession who are we to blame when we are deemed obsolete?
  • Thank you so much!

Dont Hate the Hashtag: a Social Media Revolution for Librarians Presentation Transcript

  • 1.  
  • 2. Flickr Creative Commons: by azn_racer_fan “ A group needs only two things to be a tribe: a shared interest and a way to communicate.” -Seth Godin
  • 3. Flickr Creative Commons: by azn_racer_fan Feel free to have your laptops out! Feel free to tweet & text & during this preso! Hashtag #CASL10
  • 4. "When I read about the way in which library funds are being cut and cut, I can only think that American society has found one more way to destroy itself" -Isaac Asimov
  • 5. A Nation Without School Librarians -A Google Map by Shonda Brisco
  • 6. Connecticut A Nation Without School Librarians -A Google Map by Shonda Brisco
  • 7. What kind of phone are you? Confession: I was a telephony Luddite
  • 8. From candlestick, crank powered wall phones, rotary phones, touch tone innovation, to blue tooth smart phones, droids, & iPhones
  • 9. ....Telephones have moved forward, evolved, improved, & sometimes gotten more difficult to use as new features were added …but they also gave us MORE!
  • 10. But do people still talk on the phone?
  • 11. Is Social Media a Fad? Video goes here http://www.youtube.com/watch?v=sIFYPQjYhv8
  • 12. Librarians and school libraries are at a Crossroads Flicker Creative Commons: by By syder.ross
  • 13. We are dangerously close to being thought of as irrelevant & out of a job Flicker Creative Commons: by By syder.ross
  • 14. We can throw up our hands, cling to our shelflist cards, & stay analog Flicker Creative Commons: by By syder.ross
  • 15. or we can be nimble, daring, & digital and shift the way the world thinks of a school library and librarians Flicker Creative Commons: by By syder.ross
  • 16. and be seen as indispensable as we are and always have been! Flicker Creative Commons: by By syder.ross
  • 17. Some revolutions compel you throw everything out. This revolution is EASY.... KEEP what you love but just make a shift Creative Commons Photo by Leo Reynolds
  • 18. Of all the educators in a building, who better to adapt to new technology than the teacher librarian? From filmstrips, VHS, Laserdisc, DVD, to Blue-Ray We’ve been there! Photo by knowzy.com
  • 19. Shift: Embrace & Celebrate the Remix Smashup Culture! Flickr Creative Commons by danceinthesky
  • 20. Shift the Mindset Fight the filter & no more “yeah buts” If it’s important - find a way! Flickr Creative Commons by danceinthesky
  • 21. Shift the Language: Transliteracy the perception of literacy has evolved to not be confined or defined by container or format Inspired by Pivot Points by Buffy J. Hamilton Flickr Creative Commons by danceinthesky
  • 22. Transliteracy: “ In order to succeed in an increasingly multimodal environment, we require more than alphabetic literacy skills” Inspired by Pivot Points by Buffy J. Hamilton Flickr Creative Commons by danceinthesky
  • 23. Transliteracy: “Transliteracy is the ability to read, write and interact across a range of platforms, Inspired by Pivot Points by Buffy J. Hamilton Flickr Creative Commons by danceinthesky
  • 24. Transliteracy: “…tools and media…print, TV, radio and film, to digital social networks” -Jess Laccetti, Transliteracy Research Group Inspired by Pivot Points by Buffy J. Hamilton Flickr Creative Commons by danceinthesky
  • 25. Shift the Language Add & re-define terms like attribution, widget, creative commons, tagging, & authority Flickr Creative Commons by danceinthesky
  • 26. The Shifted Product Keep traditional forms of assessments but offer students choice to create meaningful products that appeal to all learning styles Flickr Creative Commons by danceinthesky
  • 27. The Shifted Product Blogs, wikis, animations, graphic design, comics, digital stories, videos, & podcatsing - Include rubrics that leave nothing to guesswork Flickr Creative Commons by danceinthesky
  • 28. Having a choice over the product makes the assessment more meaningful & authentic Flickr Creative Commons by danceinthesky
  • 29. Shifted Format Keep traditional books but add Manga, anime, & graphic novels Flickr Creative Commons by danceinthesky
  • 30. Shifted Format Add Playaways, eBooks, audiobooks, & interactive web books Flickr Creative Commons by danceinthesky
  • 31. Shifted Research Keep traditional research databases & books but add Wikipedia evaluation & Google savvy search strategies Flickr Creative Commons by danceinthesky
  • 32. Google Ed for TEENS is like Sex Ed for TEENS it’s crucial to their development Flickr Creative Commons by danceinthesky
  • 33. You know they’re going to do it anyway better with knowledge, discernment, & ethics Flickr Creative Commons by danceinthesky
  • 34. Flickr Creative Commons by danceinthesky A new digital divide going on: Those who know how to “think” about search vs. those who don’t Helen Blowers at the Columbus Metro Library via Lucy Gray
  • 35. Flickr Creative Commons by danceinthesky A new digital divide going on: Those who know how to validate soft information vs. those who don’t Helen Blowers at the Columbus Metro Library via Lucy Gray
  • 36. Flickr Creative Commons by danceinthesky A new digital divide going on: Those who understand the current culture of informal languages vs. those who don’t Helen Blowers at the Columbus Metro Library via Lucy Gray
  • 37. Flickr Creative Commons by danceinthesky A new digital divide going on: Those who have the knowledge and skill to create and re-mix digital media vs. those who don’t Helen Blowers at the Columbus Metro Library via Lucy Gray
  • 38. Shift the physical arrangement of your library Flickr Creative Commons by danceinthesky
  • 39. You Don’t have to add an espresso maker or video games Keep the library shelves filled with books but consider mixing up & livening the display Flickr Creative Commons by danceinthesky
  • 40. Create serious learning, cozy reading, & fun social zones that welcome lingering Flickr Creative Commons by danceinthesky
  • 41. Shift Your Own Professional Development Flickr Creative Commons by danceinthesky
  • 42. Keep participating in district, state, & national conferences Like: CASL, ALA, AASL, & ISTE, & ISTE SIGMS Flickr Creative Commons by danceinthesky
  • 43. But consider adding virtual participation: Save money & time by getting quality PD in your bunny slippers! Flickr Creative Commons by danceinthesky
  • 44. Twitter, YouTube, Webinars - TL Virtual Cafe, Netvibes, Skype, & Slideshare all provide sofaside seats to the best events! Flickr Creative Commons by danceinthesky
  • 45. Personal learning networks and utilizing social media has shifted the way we make connections & grow within our profession Flickr Creative Commons by danceinthesky
  • 46. Out of this world ways to easily shift your practice
  • 47. TL Virtual Cafe FREE Webinar Series - 1st Monday of the month
  • 48. School Library Websites Wike & Pathfinder Swap Wiki - Add Yours!
  • 49.  
  • 50. Why Twitter? Even if you join just for conferences, lurk, listen, & follow you will get more out of Twitter in less time than reading lots of blogs
  • 51.  
  • 52. How do I start?
  • 53. How do I start?
  • 54. So who should I follow?
  • 55. Find someone you respect & admire
  • 56. And then follow who they follow!
  • 57. Check out their lists & follow that, too!
  • 58. What the heck is a #hashtag? A Search Filter – by adding a # to any group of words - will create an instant search filter
  • 59. What the heck is a #hashtag? A Place –The hash tag is a virtual chat room or a space for a specific discussion or event #CASL
  • 60. A Filing System – People often use hash tags as ways of filing their comments and conversations into categories which can then be searched and revisited
  • 61. Question – What is a #Hashtag to you?
  • 62. A Trending News Alert – A hash tag can act as a pulse point for trending world wide news
  • 63. A Trending News Alert – Courtney Cox & David Arquette broken up? Say it ain’t so!
  • 64. I’m a Total Gleek! Hip Cultural Literacy
  • 65. DVR The Soup: For a 30 min a week cultural literacy primer
  • 66. Be Ready for the Cloud: It’s coming - start with Google Docs ! Flickr creative commons: by dmcordell
  • 67. The Bridge is Scary: Feeling uncomfortable with the NEW is normal ! Flickr creative commons: by dmcordell
  • 68. Creative Commons Photo By Feggy Art The Social Media Revolution Solution
  • 69. We must ADVOCATE for ourselves! Having a strong "web presence" is not showing off - it's sharing with the community flickr creative commons: by alexkess
  • 70. Connect with your students & community: Wiki's, blogs, web pages, access to online research databases for homework, online PAC, Twitter, & Facebook flickr creative commons: by alexkess
  • 71. Basically, any way a kid or a parent might look to find & contact you - YOU and your school & library program should be there flickr creative commons: by alexkess
  • 72. and when budget cuts happen your program will be less vulnerable and more visible flickr creative commons: by alexkess
  • 73. Why not start a Tech PD wiki for yourself & your staff?
  • 74. How to Connect an LCD Projector & a Laptop
  • 75. Create it once - share it forever! Btw, take it! All my stuff is Creative Commons Attribution, Non-commercial, & Share Alike
  • 76.  
  • 77.  
  • 78.  
  • 79.  
  • 80. Second Life : An optional but rich experience Learning curve is steep It took me a stubborn winter break to get comfy
  • 81. Consider Going Transparent Our names are out there anyway - on our school web pages - why not create your own brand? Sign up for FREE Twitter, a wiki, or blog with your own name For $10 a year with Google Apps you can register your own domain
  • 82. Creative Commons Photo by alexkess It’s NEVER too late and it's EASY to start!
  • 83. Start Small: • Wiki (public) • Library media blog • Twitter for conferences Creative Commons Photo by alexkess
  • 84. Start building a PLN: The best & most effective professional development is in our own hands & on our own time Creative Commons Photo by alexkess
  • 85.  
  • 86.  
  • 87. what do you find when you google yourself?
  • 88. Creative Commons Photo By jessi.bryan We must be as concerned about our own digital footprints as we are our about those of our students & kids!
  • 89. This revolution is easy.... KEEP what you love but just make a shift Creative Commons Photo by alexkess
  • 90. Don’t hate the #hashtag - embrace it! Creative Commons Photo by alexkess
  • 91. Making a digital shift will help you and your library to glow and grow! Creative Commons Photo by alexkess
  • 92. Creative Commons Photo by alexkess The future is in your hands Have fun! & Thank you!
  • 93.  
  • 94. Don’t Hate the Hashtag! A Social Media Revolution for School Librarians Gwyneth A. Jones - thedaringlibrarian.com flickr creative commons: by slworking2