Social Media for School LeadersPresentation Transcript
SOCIALMEDIADEVIN VODICKA, EDDASSISTANT SUPERINTENDENT, BUSINESS SERVICESCARLSBAD UNIFIED SCHOOL DISTRICT
WHAT IS SOCIALMEDIA?Wikipedia50 DefinitionsDevin’s Definition: Content that can bepushed, pulled, liked, shared, fed, rated, ordiscussed
WHY USE IT?Half of all adults use social network sitesFacebook statistics
SOCIAL MEDIAAND EDUCATIONTool for learning?Communication withstaff, families, andcommunity
CARLSBAD UNIFIEDWEB SITE
TWITTER
FACEBOOK
YOUTUBE
BLOGGER
RECOMMENDATIONSStart smallKeep number of people involved to a minimum when you beginBe clear about intent; we decided to amplify ourmission, vision, and valuesCommit to stay active—do not let your content become out-of-dateUse photos and visualsConnect with others to build your audienceCelebrate the little thingsDevelop and leverage your own voice (ie control the message)Use tools such as socialoomph or hootsuite to simplify processBe willing to learn!
BOARD POLICIES
NEXT STEPSImplement new BoardPolicies and Admin RegsContinue to exploreopportunities to improvestudent learning throughsocial mediaContinue to leverage socialmedia as communication tool School Site Pages PTA/FoundationsConnect with others to buildextended learningcommunity
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