EDUCAUSE Social Media Workshop

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Presented at EDUCAUSE annual conference

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  • Ends :36
  • Ends :36
  • Ends :36
  • Ends 1:17
  • Ends 1:42
  • Ends 1:56
  • Three ways to set-up twitterWeb - Twitter.comApp – Android/AppleText – 40404Ends2:43
  • Twitter teaches us to be concise and to the point.Ends 3:29
  • Tips for completing your bioUpload a picture of yourself, true representationFollow the social media cultureBe professional, yet personalFocus on potential common interestsIdentify your educational institutionEnds 6.7
  • Ends 11:49
  • Ends 11:49
  • Can use browser or mobile appWhat is a hashtagWhy use hashtagsEnds 9:35
  • Ends 17
  • Collaborarte with campus Ends 18:52
  • Can be very helpfulEnds 21:34
  • How many of you believe this? Ends, 21:56
  • Consideration in that Ends, 23:07
  • Technology,Ends 24:30
  • Outside of the standard curriculumEnds 25:40
  • Society in generalEnds, 26:16
  • All encompassing of the things we talk aboutEnds, 27:57
  • Ends, 28:34
  • Help meet this needEnds, 31:2ONLINE COUORSES: POOR COMMUNICATIONAs Metts (2003) reported that “Over half (52%) said the worst part of the online experience was poor communication. And half of those (26% of the total) said the problem was communicating with their instructors” (para 16). STUDENTS NEED GOOD COMMUNICATION According to a survey by Joosten (2009), students reported that they need good (67%) and frequent communication (90%) with their instructor and good communication with their classmates (75%). They also reported that they need to feel connected to learn (80%) (see http://tinyurl.com/yafu8qz). Connecting with students and building connections amongst students allows us to create learning communities. Community and peer networks increases students motivation to perform and provides them with resources to help do better in class.
  • Ends, 31:39
  • My emails were not receiving responsesEnds, 32:12D2L only pushes down e-mail, no discussion notifications for posts, no mobile notifications, etc.STUDENTS DON’T CHECK EMAILcPEW Study – don’t check email??As Shannon from Seton Hall Law School stated in ELI Mobile session the first week in March, they view e-mail as old technology or for old people.
  • Stay organized and stay on trackEnds, 33:21
  • Topped one billion users Ends, 33:54STUDENTS USE SOCIAL MEDIA OFTENAccording to Bulik (July 8th, 2009) “Out of the 110 million Americans (or 60% of the online population) who use social networks, the average social networking user logs on to these sites quite a bit. They go to social networking sites 5 days per week and check in 4 times a day for a total of an hour per day. Nine percent of that group stay logged in all day long and are ‘constantly checking what's new’” (para 7).
  • Students are using mobile devices to send and receive text messagesEnds, 34:38
  • Asking them to use social media in their classEnds, 35:22
  • Scoop itEnds, 35;51
  • What is it you want to accomplishEnds, 36:25
  • Ends, 36:34http://www.flickr.com/photos/wespeck/4960579336/in/photostream/lightbox/
  • Accomplish our goalsEnds, 36:46
  • Meet our needsEnds, 38:02Source, ReceiverSending, EncodingPast experiences, attitudes
  • A little bit more intimateEnds, 39:12Source, ReceiverSending, EncodingPast experiences, attitudes
  • What social process will it help me facilitateEnds, 39:51
  • Via text messagingEnds, 41
  • Embed that in your courseEnds, 41:50
  • You can now do digitallyEnds, 42:49
  • Social Mobile –content deliveyr
  • http://www.youtube.com/watch?v=ZFfJXexaW0U&list=PL54EFE727CEAD85A2&index=14
  • http://www.youtube.com/watch?v=vdfdRZZ9si4&list=PL54EFE727CEAD85A2&index=15
  • http://www.youtube.com/watch?v=6WPVWDkF7U8
  • http://www.youtube.com/watch?v=V5QEOqBlPyE&list=PL54EFE727CEAD85A2&index=2
  • One post – multiple social mediaHashtags (e.g., #edtech)Class discussionsConferencesWebinarsReal timeMonitor multiple conversations at a glance
  • http://www.theonion.com/articles/internet-users-demand-less-interactivity,30920/
  •  social media have the potential to enhance learning and meet pedagogical needs thanks to the array of media characteristics and functionality offered by social media Ends, 43:12
  • CostsTimeResourcesInfrastructure
  • Ends, 43:52
  • EDUCAUSE Social Media Workshop

    1. 1. Social Media for Teaching and Learning EDUCAUSE Pre-Conference Seminar #edusocmedia Preso at: http://www.slideshare.net/tjoosten/
    2. 2. Tanya Joosten Follow me @tjoosten, twitter.com/tjoosten
    3. 3. Laura Pasquini Follow me @laurapasquini, twitter.com/laurapasquini
    4. 4. BUILD YOUR PROFESSIONAL NETWORK ON TWITTER
    5. 5. Getting started with Twitter.com
    6. 6. Download the app
    7. 7. Send a text, “Start” to 40404
    8. 8. Edit your profile
    9. 9. Connect with me
    10. 10. Build your network
    11. 11. Follow key tweeps
    12. 12. Introduce yourself via tweet #edusocmedia #edu13
    13. 13. Hashtags • #edu13 • #socmedia • #edusocmedia • #sachat • #edtech • #edchat • #highered • #lrnchat Google: education hashtags
    14. 14. Others ways to network • Conference hashtags (#et4online, #blend13, #edu13) • Join live sessions (#edchat, #sachat, #acadv) • Review campus twitter accounts and hasthags (@uwm, #iamuwm, #unt)
    15. 15. What is your experience on Twitter? a) b) c) d) Beginner Intermediate Advanced What is Twitter?
    16. 16. This is me just starting to use Twitter
    17. 17. “... networks reconfigure themselves in real-time, on a global local scale, and permeate all domains of social life. This is why we live in a network society, not in an information society or a knowledge society.” Castells, 2004
    18. 18. @catspyjamasnz
    19. 19. The POWER of the Hashtag!
    20. 20. #DailyShoot #ds___ dailyshoot.com
    21. 21. 22
    22. 22. Dr. Alec Couros (@courosa) & #eci831
    23. 23. Learning Network Competencies 1. Explore the Network 2. Establish Your Identity 3. Personalize Your Learning Experience 4. Connect & Collaborate 5. Challenge Yourself
    24. 24. Created by @Ekutsko & @equalman http://youtu.be/ZQzsQkMFgHE
    25. 25. Making Connections 1. You do not have to know it all. 2. Start the conversation 3. Respond to others 4. Give thanks 5. Pay it forward 6. Social web = be social
    26. 26. “Focus on connecting with the people, and the tools will all make sense.” ~Chris Brogan Flickr photo c/o hoodlumper
    27. 27. Are you using Twitter for your professional development? a) b) c) d) Yes. I LOVE it. No. Not at all. Not yet – but I want to. What is Twitter?
    28. 28. Do you have something to talk about? http://bitly.com/TwitterChatSchedule
    29. 29. Communities of Practice @nancywhite http://www.ewenger.com/theory/ Wenger, 2006
    30. 30. The Student Affairs Collaborative http://thesabloggers.org •Group of peers & pros •RSS - Blog resources •SA Forum & Directory •#SAChat Weekly Discussion •Twitter: @The_SA_Blog Hashtag: #SAChat
    31. 31. The Student Affairs Collaborative http://thesabloggers.org
    32. 32. Research about #sachat
    33. 33. BreakDrink.com @BreakDrink
    34. 34. BreakDrink.com @BreakDrink #ctcx #dailydose
    35. 35. How did #AcAdv Chat Start? After #nacada10: {We heart the #sachat !!}
    36. 36. Professional Development #AcAdv Chat acadvchat.wordpress.com Follow on Twitter: @AcAdvChat Tuesdays 12-1 pm CST Hashtag #acadv
    37. 37. Tell Us How You Really Feel
    38. 38. What is a hashtag good for?
    39. 39. Give & Get Support
    40. 40. Develop a Community
    41. 41. Crowdsourcing Ideas
    42. 42. Crank Up My Professional Development Spinal Tap, 1984
    43. 43. Low Impact: Read chat transcripts Medium Impact: Set up a Twitter account Search for #______ hashtag Post advising-related content as you wish “Lurk” during a chat time High Impact: Set up a Twitter account Search for #______ hashtag Chime in with your thoughts/opinions/experiences during a chat time Connect with peers beyond Twitter Chats
    44. 44. #ugstJOUR 46
    45. 45. Student Panel Q & A 47
    46. 46. #ugstSTORY 49
    47. 47. Live Tweets to take Notes 50
    48. 48. 51
    49. 49. 52
    50. 50. Cultivate an Active Social Network Via @intersection1 http://www.intersecti onconsulting.com/
    51. 51. Tips to developing a network • Update social media profiles to include an image and a bio appropriate for the social media. • Connect with colleagues through conference or professional group hashtags. • Identify useful or influential colleagues and review to who they are connected. • Participate in your educational institution’s social media accounts.
    52. 52. Technology will save us!
    53. 53. Facebook is the answer! Bwahahahaha!
    54. 54. It’s not about the technology, it’s all social Larry Johnson, NMC
    55. 55. global collaborative anytime anyplace mobility access literacy informal learning
    56. 56. Connect
    57. 57. Social media, a definition
    58. 58. “A virtual place where people share; everybody and anybody can share anything anywhere anytime” (Joosten, 2012, p. 6).
    59. 59. Why use social media? Assess your students’ needs
    60. 60. I want to feel connected
    61. 61.  According to a survey by Joosten (2009), students reported that they need good (67%) and frequent communication (90%) with their instructor and good communication with their classmates (75%). They also reported that they need to feel connected to learn (80%) (http://tinyurl.com/yafu8qz).
    62. 62. I don’t use email
    63. 63.  According to PEW Internet study, “Teens who participated in focus groups for this study said that they view email as something you use to talk to ‘old people,’ institutions, or to send complex instructions to large groups “ (http://www.pewinternet.org/Reports/2005/Teensand-Technology.aspx?r=1).
    64. 64. I use social media
    65. 65.  95.1% of 18- and 19-year-olds use social media, primarily Facebook on a daily basis (Salaway, et al., 2009)  96% of undergraduates reported using Facebook (Smith & Caruso, 2010)  43% of undergraduate use Twitter (Smith & Caruso, 2010)  90% use mobile devices to receive and send text messages (Smith, 2010), over 1600 a month (Neilson, 2010)  92% of college-aged students watch YouTube (Moore, 2011)
    66. 66. I like social media for learning
    67. 67. Use social media
    68. 68. Warning! Technology is only the medium
    69. 69. Medium | Message By Wespeck
    70. 70. Eye Contact, Nodding, Hand Gestures, Posture Words, Voice, Eye Contact, Hand Gestures, Body Movements, Postu re, Clothes
    71. 71. ? Words, Text or Voice, Emoticons, Eye Contact, Hand Gestures, Body Movements, Postu re, Clothes ? Words, Text or Voice, Emoticons, Eye Contact, Hand Gestures, Body Movements, Postu re, Clothes
    72. 72. You need a pedagogical strategy
    73. 73. What is your pedagogical need? Assess your needs
    74. 74. Increase communication and contact
    75. 75. Engage students through rich, current media
    76. 76. Building cooperation and feedback Hashtags • CATs • Peer Instruction • Reflection
    77. 77. INCREASE COMMUNICATION THROUGH A FACEBOOK FAN PAGE
    78. 78. Increasing communication and encouraging contact Who are our students? • I want to feel connected • I don’t use email • I use social media, a lot
    79. 79. Increase communication and contact
    80. 80. An example: Jewish studies
    81. 81. An example: Clinical lab sciences
    82. 82. Getting started with Facebook
    83. 83. Benefits • Increases interactions between instructors and students • Enhances communication and builds feelings of connectedness • Create a strong pedagogically sound sense of presence in your classroom • Overcomes the challenges of students at a distance or in remote locations • Facilitates providing timely student feedback • Helps students stay organized • Increases student performance • Results in high levels of satisfaction of instructors and students
    84. 84. INCREASE FEEDBACK OPPORTUNITIES IN THE CLASSROOM USING TWITTER
    85. 85. Building cooperation and feedback • CATs • Peer Instruction • Reflection
    86. 86. An example
    87. 87. Benefits • Provides an opportunity for active learning in large lectures • Enhances students participation and engagement in class • Provides frequent, low stakes feedback on student learning • Creates an opportunity for just in time teaching or to address weaknesses in student learning • Provides a strategy for integrating blended courses, online and f2f • Develops cooperation among students • Increases students satisfaction
    88. 88. SHARE RICH MEDIA AND CONTENT ON VARIOUS SOCIAL MEDIA TO ENGAGE STUDENTS
    89. 89. Developing a richer learning experience
    90. 90. Creating a YouTube Account
    91. 91. Creating a YouTube Playlist
    92. 92. YouTube alternatives Content & Publication • SchoolTube • TeacherTube • Vimeo Educational Content • MIT World • PBS.org • TED • YouTube.EDU And many more!
    93. 93. CC Flickr bengray Share
    94. 94. Flickr
    95. 95. Images.Google.com
    96. 96. CC Flickr bengray Curate
    97. 97. An example
    98. 98. Benefits • Improving student learning • Helps instructors manage their workload • Enhances 21st century literacy skills for instructors and students • Facilitates the use of rich and current content • Enhances student engagement
    99. 99. DEVELOP STRATEGIES FOR MANAGING YOUR SOCIAL MEDIA
    100. 100. 5 questions to consider • What is the pedagogical need? • How will the selected social media help meet that need? • What aspects of the learning process should be improved? • What learning outcomes can be better achieved through the use of the selected social media over other technologies? • What is the expected behavior of students within the selected social media?
    101. 101. What is your pedagogical need? • Increase communication and encourage contact • Engage students through rich, current media • Gather and provide feedback in the classroom • Create a cooperative and collaborative learning opportunities
    102. 102. Social Dashboards - TweetDeck
    103. 103. No matter the technology, how can you enhance your pedagogy?
    104. 104. What is your evaluation strategy? Assessing your impact
    105. 105. Audience Data Timeline Question Variables Challenges
    106. 106. What is your institutional strategy? Assess your resources
    107. 107. http://tinyurl.com/GuidingSocialMedia Guiding social media
    108. 108. CC Flickr bengray Social media policy
    109. 109. CC Flickr epSos.dey Cost
    110. 110. CC Flickr origamidon Support
    111. 111. Summary Network Let your pedagogy drive you Know your impact Resource it
    112. 112. Thank you!!
    113. 113. Get it!
    114. 114. Connect w/us twitter.com/tjoosten twitter.com/laurapasquini tjoosten@uwm.edu pasquini.laura@gmail.com

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