• Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
Make Your Social Networks Work for You #nctech4good
 

Make Your Social Networks Work for You #nctech4good

on

  • 530 views

 

Statistics

Views

Total Views
530
Views on SlideShare
530
Embed Views
0

Actions

Likes
0
Downloads
4
Comments
0

0 Embeds 0

No embeds

Accessibility

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

    Make Your Social Networks Work for You #nctech4good Make Your Social Networks Work for You #nctech4good Presentation Transcript

    • Make Your Social Networks Work For You
      • Presented by
      • Dawn A Crawford
      • Social Media & Communications Consultant
      • @SocMediaRckStr
      http://www.flickr.com/photos/koalazymonkey/3681447024/sizes/l/
    • http://www.flickr.com/photos/karla_k/2776839587/sizes/l/
    • Social Media is a Conversation
    • Your Future is HERE
        • Over 50% of the world’s population is under 30-years-old - 96% of them have joined a social network
        • Generation Y and Z (30 and under) consider e-mail passé – some universities have stopped distributing e-mail accounts
        • Kindle eBooks Outsold Paper Books on Christmas
        • 24 of the 25 largest newspapers are experiencing record declines in circulation
      http://www.socialnomics.net/2010/05/05/social-media-revolution-2-refresh/
    • Build TRUST
      • 78% of consumers trust peer recommendations
        • Only 14% trust advertisements
        • Only 18% of traditional TV campaigns generate a positive ROI
    •  
    • Creating Your Sustainable Plan
      • Master Tools
      • Interact
      • Explore & Experiment
      • Take It Off Line
      • Quit
    • http://www.flickr.com/photos/bre/552152780/sizes/l/
    • Social Media Dashboard HootSuite – HootSuite.com HootSuite – HootSuite.com
    • Analytics for $5 a Month!
    • Google Alerts – Google.com/Alerts
      • Come HOME to Facebook - make your cause mesh with people's personal lives = family, friends and community
      • More visuals the better – pack your page with photos, videos, fun stories
      • Specific, simple fundraisers work – ask often!
      • Measure and evaluate
      • Become a trusted source for your cause
      • Get on VIP's radar
      • Mini market research – ask questions!
      • Find writers for your blog
      • Leverage your advocates
      • Video is the next social media revolution – be ready for it!
      • Like other videos
      • Play with on-screen messages & choose your own adventure
      • Take advantage of the YouTube Nonprofit Program - http://www.youtube.com/nonprofits
      • Claim your page – you never know
      • Run a competition among employees, volunteers to win a silly prize
      • Do check-in fundraiser with a corporate sponsor
      • Think of other mediums other than words – video, scanned art, photos
      • Showcase your best features – people, places and things
      • Feature guest posts by bloggers
    • Interact
      • Ask questions
      • Engage bloggers
      • Answer questions
      • Tell stories
      • Information Sharing
      • Events
      • Fundraising - Friendraising
      • Employee Engagement
      • Peek Behind-the-Scenes
      • BE REAL!
      http://www.flickr.com/photos/patrickyc/4404679667/sizes/l/
    • Do NOT Be This Guy http://www.flickr.com/photos/mythoto/5064380001/sizes/l/
    • Social Media is a Conversation
    • Explore
    • Nerd Out & Experiment http://www.flickr.com/photos/marsdd/2986989396/sizes/o/
    • Take it Off Line http://www.flickr.com/photos/motionblur/5558465371/sizes/l/
    • Say Bye-Bye http://www.flickr.com/photos/seandreilinger/2339868030/sizes/o/
    • Passion is Infectious http://www.flickr.com/photos/krystalt/5248185017/sizes/l/
    • Biz Card + Magic = Presentation + Reading List
      • Dawn Crawford
      • Principal Communicator
      • bcdcideas.com
      • [email_address]
      • 720-231-1930
      • @SocMediaRckStr