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Why It Pays To Be Likeable

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  • 1. Why It Pays To Be #Likeable@DaveKerpen, CEO, @LikeableMedia Author of @LikeableBook Slideshare.net/DaveKerpen
  • 2. #Likeable
  • 3. Listen first &never stop listening #Likeable
  • 4. #Likeable
  • 5. Responsiveness is NOT a choice #Likeable
  • 6. #Likeable
  • 7. #Likeable
  • 8. #Likeable
  • 9. Meaningfulengagement cannot bemechanical #Likeable
  • 10. #Likeable
  • 11. “I’m sorry.” #Likeable
  • 12. #Likeable
  • 13. “Thank you.” #Likeable
  • 14. #Likeable
  • 15. 10% Off = Marketing50% Off = Value100% Off = Loyal customers for life #Likeable
  • 16. #Likeable
  • 17. Every brand has a story.Tell yours. #Likeable
  • 18. #Likeable
  • 19. Inspire customers toshare their stories #Likeable
  • 20. #Likeable
  • 21. SURPRISE! & delight #Likeable
  • 22. #Likeable
  • 23. Social ads = perfect targeting #Likeable
  • 24. #Likeable
  • 25. Don’t sell –compel #Likeable
  • 26. #Likeable
  • 27. It’s just a cocktail party #Likeable
  • 28. Feedback?Grand Prize! @DaveKerpenFB.com/LikeableMedia @LikeableMedia dave@likeable.com

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