You've created a Twitter account. Now what do you do with it? Some basic but essential questions to ask as you get started. [Created for client presentation 08.10]
16. Who do the people you follow both follow and interact with? www.WeFollow.com (user directory) Follow key words and hashtags on Twitter Search.twitter.com (searches tweets) TweepSearch.com (searches bios) Follow lists (by other Twitter users) www.twellow.com/twellowhood(map) Search Google for people, resources you’re interested in WHO will you connect with?
17. WHY photo by Erica_Marshall do you want to connect?
18. HOW photo by furiousgeorge81 will you connect with them?
19. “You have to earn your place in your audience’s minds every day.” Owen Thomas, VentureBeat HOW will you connect with them?
20. Respond to things people say or ask Participate in relevant conversations (hashtags) RT things you think would be of interest to your audience Participate in #FollowFriday (referrals) Thank those who RT your tweets, help, etc. (kudos) Share interesting videos or articles Promote events – not just your own! Be helpful! (connect people, advice) HOW will you connect with them?
21. HOW photo by micheleart will you knowif you succeed?
23. “Investing your social currency means giving your time, your knowledge, and your efforts…people don’t care about your business until they know you care about them.” Scott Stratten, UnMarketing