2. • To attract and address audiences, I
paid close attention to how my
audience feedback came back
from my questionnaire. I did this in
order to follow the conventions
that my target audience would
want to see when purchasing a
magazine.
• My questionnaire results showed
me that I needed to include artists
from the indie genre, I knew this
because it came back as the most
popular answer by a large margin.
I addressed this by including artists
of an indie background for my left
hand third.
3. • Another way in which I was able
to attract my audience was
through listening to what
attracted them most about a
front cover. The most popular
answer was the model, this is
why I made the image of my
model so large and had him
stand out very clearly from the
page.
• I believe that people answered in
this way because if the image of
the artist doesn’t stand out then it
most certainly won’t stand out on
a shelf full of other music
magazines.
4. • In my questionnaire, I
asked my audience what
kind of price they would
be looking to pay for a
magazine. The majority of
answers came back as £3-
£3.99. However, as I
decided to target my
magazine at students, this
age ranges from 16-26.
These ages typically tend
to be short on money most
of this time. I decided to
have the price of the
magazine as £2.99 at its
normal price, but offer a
lot of money saving deals
with it so that students can
still buy and read about
their favourite artists.
5. Demographic
• The demographic groups that my magazine
would be aimed at would be group C1, these
people would be those that work in an office
environment. Also group E, which is students
and the unemployed. These are my
demographic groups because they fit into the
price bracket the best that I spoke about in the
previous slide. These groups would also be my
target because they are both very social
groups. Offices are typically social
environments where workers are forced to
interact with one another on a regular basis,
this means they are able to discuss current
issues, including music and artists.
