About cci media connecting solutions introduction 2012
CCI Media Paris inventory
1. PARIS
PROPOSALS FROM CCI MEDIA
Please check latest quote and availabilities
with us. Just send an e-mail to:
pcotting@cci-media.com
2. CONTENT
1. Corner Shop Network – Airports
2. Shopping Network – Airports
3. Lux Exposition Paris (different Circuits)
4. Roland Garros Area
Please check the latest quote and availabilities
with us. Just send an e-mail to:
pcotting@cci-media.com
3. OPTION 1: AIRPORTS – CORNER SHOP NETWORK
This track stuns all passengers at the departure area of airports, being all supports
located in the shopping area and impacting during the waiting time.
Airports: CDG & Orly
80 faces (49 CDG and 31 ORLY)
Target: Departing passengers
Format: 80 x 120 cm
Duration: 7 days
Net Rate: please ask us
Advertising taxes included
Production Costs: 3.200 €
4. OPTION 2: AIRPORTS – SHOPPING NETWORK
This is the Premium circuit to impact all travelers at Paris airports circulating
around Duty Free areas. Perfect for address passengers to the points where
products advertised will be sell out.
Airports: CDG & Orly
150 faces (112 CDG y 38 ORLY)
Target: Departing passengers
Format: 80 x 120 cm
Duration: 14 days
Net Rate: please ask us
Advertising taxes included
Production costs 4.260 €
5. OPTION 3: STREETS – LUX EXPOSITION NETWORK
This is the solution for having a strong presence
in Paris and surrounding districts to maximize the
exposure of the center.
Produces a well balanced presence on the main
traffic areas of the city and the best shopping districts
of Paris.
The best locations on private and public land in “La
Ville de Paris”.
The power of the circuit: over 20 million contacts
per week
The reputation and brand image generated by this
product is very high because all faces are backlit.
8. CIRCUIT 2. LUX DISTINCTION IN PARIS
An exclusive circuit located inside Paris made
with backlit media and present in the most
prestigious streets.
The circuit is extremely prestigious and is the
right solution for building brand awareness and
effectively reach an upmarket audience; also
including tourists.
This circuit takes advantage of the best locations
on private and public land of the City of Paris.
10. CIRCUIT 3. LUX DISTINCTION IN PARIS
This circuit is an exclusive formula of 8
m2 backlit supports with direct visibility
from all Parisian drivers and people
living abroad, who use belt-ways
daily.
This circuit is a guarantee to reach a
high number of contacts as they receive
more than 1.2 million vehicles every
day.
It is very effective to create an impactful
campaign to your target audience:
The ABC1 Parisians.
12. CIRCUITS INFORMATION
Contacts Audience
Tests Results Population Total Reach Frequency
(gross) (net reach)
Exposition Lux Paris 7.651.548 21.229.888 4.724.286 61,70% 5
Distinction Lux Paris 7.651.548 18.060.346 3.872.714 50,60% 5
Distinction Lux
7.651.548 27.660.346 2.306.772 30,20% 12
Periphery
13. CIRCUITS INFORMATION AND BUDGETS per month
Format
Size
Period
Nº
Bill-‐ Scope
Audience
Crea>vity
Gross
Our
Your
Rate
Local
Your
Final
Produc-‐
boards
/
Traffic
delivery
Rate
Discount
adver-‐ Price
>on
cost
dead
line
>sing
(net/net)
rates
Big
audience
in
Around
20
Paris
city
AB+
million
297.440
€
35%
193
336
€
2.
383€
195
719
€
4.500€
220
contacts
per
week
Big
audience
in
18,6
Paris
city
AB+
million
3
weeks
145
contacts
before
239.600
€
35%
155
740
€
1.618€
157
358
€
3.400
€
8
m2
3,06
x
Tbd,
per
week
the
start
2,23
one
month
of
the
campaign
Please
ask
us
for
the
latest
rate
Big
Audience,
More
Paris
residents,
than
1,2
people
living
million
outside
the
city,
vehicles
46
French
per
day
114.400
€
35%
74
360
€
512€
74
872
€
2.475
€
travellers
and
Europeans.
*Subject to availability at the time of booking. Quotes can vary. Please ask us for the actual quote.
16. OUR PRICING
We have selected together with our partner company in Paris our 48 most
strategic panels around Roland-Garros (less than 1 km).
You get in a package
11 panels « 12 sqm adbox »
19 panels « 8 sqm adbox »
18 panels « 2 sqm adbox » in the car parks.
Costs for 14 days :
48 faces
NET COST: please ask us for the latest rate
(+ production costs € 3’140)
(smaller packages on demand and according to availability -> priority on the package buyers)