Why are we even arguing about this?

Stephen Collins
Stephen CollinsI help people and organisations succeed through great design.
Stephen Collins
acidlabs




Why are we even arguing about this?
Social media and your business
Would you run your
business without this?
Why are we arguing?
   The research is in.
Many businesses
prevent
social media
access
Why?
Hyperconnected = hyperfindable
They are
talking about
      you
Are you in the conversation?
You can thrive, or die
Your people are already
         talking for you
A changed way of interacting
The power has shifted to here
A major social media success
Many using social tools...
but resistance in Australian business
Reach out via social media
Empower
conversation
Mistakes are okay
Social media works
inside your business as well
Significant business benefits
Staff empowerment =
increased productivity
A new strategy is needed
Strategic inclusion as
Infocracy not Bureaucracy
Imagine




          http://www.flickr.com/photos/midnight_trucker/376653652/
Licensing




  http://creativecommons.org/licenses/by-nc-sa/3.0/




http://www.slideshare.net/trib
Like the cool pictures?
iStockphoto.com, Flickr and barackobama.com
Stephen Collins

trib@acidlabs.org
skype trib22
+61 410 680722

www.acidlabs.org
twitter.com/trib
www.linkedin.com/in/stephencollins
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Why are we even arguing about this?