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Crisis Communications on the Social Web

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Geoff Livingston
Geoff Livingston

A primer on crisis pr for the social web by Now Is Gone Author Geoff Livingston.

Technology
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Crisis Communications for the Social Web October 28, 2008
Trust in Online ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
09 f9 11 02 Song by Keith Burgmun, www.dinosaurlightning.com License: http://www.archive.org/details/OhNineEffNine
Not Only Do Posts Occur, They Create Conversations & Memes
Time Moves Quickly on the Internet
Crisis PR: Time Is of the Essence ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Influence As Pictured by Simon Collister
jetBlue Crisis
 
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Off Target ,[object Object],[object Object]
 
Have a Plan, Items in Place ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Advance Work ,[object Object],[object Object],[object Object],[object Object],[object Object]
Social Media Tools for Crisis ,[object Object],[object Object],[object Object],[object Object]
CRITICAL: Don’t Forget to Be Human ,[object Object],[object Object],[object Object],[object Object],[object Object],Central Park Sheep Meadow by New York808 - http://www.flickr.com/photos/newyork808/181896227/
Admitting Fault ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Southwest Airlines Seating Policy
Dell Learns to Listen ,[object Object],[object Object]
Diacetyl Crisis Image by Sage - http://tinyurl.com/3jptva
Where the Wild Things Are
Negative Comments and Trolls ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Questions? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

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